Virginie Cuadrado Puerto

Deputy Managing Director & Sr. Key Account Director at SMAL GmbH
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Contact Information
us****@****om
(386) 825-5501
Location
DE

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Experience

    • Design Services
    • 1 - 100 Employee
    • Deputy Managing Director & Sr. Key Account Director
      • Oct 2017 - Present

      • Deputy to the CEO: Define Strategic directions for sustainability of resources and business growth, redefine Key Account Management function. Restructure teams • Key Account Management: acquire new and develop current accounts • Project Management for Design and Coding Projects, Business Development • Deputy to the CEO: Define Strategic directions for sustainability of resources and business growth, redefine Key Account Management function. Restructure teams • Key Account Management: acquire new and develop current accounts • Project Management for Design and Coding Projects, Business Development

    • Germany
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Vice President Global Product Management Disposables
      • Jul 2014 - Sep 2017

      • Lead Global Product Management Team for Enteral Nutrition and I.V. Disposables• Define short, mid and long-term strategic direction for disposables portfolio; set up action plans with relevant stakeholders (e.g. customers, R&D, R.A.) to grow existing business• Identify growth areas and business opportunities to increase overall disposables business worldwide, e.g. modify current portfolio according to market needs, acquire or develop new ranges and completing products. Launch new portfolio worldwide (e.g. ProNeo), convert existing EN Devices to the new connections standard, launch of disposable pumps for chemotherapy, etc.• Patent application number 18169139.5-1113: Percutaneous catheter system comprising a retention device• Patent application number 18169141.1-1113: Transnasal tube device for access to a body cavity of a patient

    • HMI and Usability Team Manager
      • Feb 2013 - Jun 2014

      • Elaboration of HMI (Human Machine Interface) specifications for infusion pumps systems• Communication and coordination of User Requirements between customers, Global Product Managers, Design and Prototyping subcontractors and Software developers.• Set up a global HMI design and development process for Medical Devices• Patent application number 15290063.5 - 1662: System comprising a multiplicity of medical devices and a central control device

    • Italy
    • Medical Equipment Manufacturing
    • 300 - 400 Employee
    • Business Development Project Manager
      • Mar 2011 - Oct 2012

      • Generate growth for the current business cia partnerships, commercial agreements or acquisitions• M&A: segments, market and company analysis, preparation and coordination of due diligence process, post merger and portfolio integration• Define new strategic goals and focus for the whole cardiopulmonary BU• Blue Ocean strategy process for the Cardiac Rhythm Management Business Unit and presentation to the Board

    • Global Product Manager HLM
      • Oct 2010 - Mar 2011

      Portfolio Management for HeartLung Machines (HLM) and acessories wordwide in the Global Marketing Department(Cardiopulmonary Business Unit)

    • Germany
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Global Product Manager
      • Jun 2005 - Sep 2010

      • Product Management worldwide for enteral nutrition pumps, parenteral nutrition pumps and dedicated administration sets within the Global Strategic Marketing department of Kabi Innovation Center. Definition and Support of product upgrades and new products • Innovation Management: interface function between R&D and key international markets (regional and national marketing departments, customers) • Product related project management: manage portfolio, set up business plans, initiate new developments, conduct product launches, enhance existing products with R&D • Marketing related project management: coordinate tests and validations, monitor competitor activities, provide training - both internal and to customers - , set-up marketing material for international launch and strategic plan for roll-out

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Area Manager
      • Oct 2002 - May 2005

      • Management of exportations of dialysis medical devices to Columbia, Costa Rica, Cuba and Bolivia and Customer service • Sales forecasting, budgeting for all four countries; Sales support to Cuba and Bolivia • Management of exportations of dialysis medical devices to Columbia, Costa Rica, Cuba and Bolivia and Customer service • Sales forecasting, budgeting for all four countries; Sales support to Cuba and Bolivia

Education

  • Université Paris-Sorbonne
    masters
    2000 - 2002
  • Universidad Complutense de Madrid
    1999
    1998 - 1999
  • Université Sorbonne Nouvelle
    1994 - 1998

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