Experience

Bock Lighting

• United States
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Digital Marketing Specialist

  • Feb 2021 - Present

  • Lead execution of all website initiatives along with regular updates and overall editorial content management. • Manage marketing strategy for brand image across all content for numerous media, including creating, executing, and evaluating all outbound email campaigns. • Produce instructional online classes and videos for continuing sales rep education. • Present actionable insights based on regular reports using Google Analytics and other SEO analytics tools. • Assist with quoting/pricing various decorative lighting fixtures for clients and sales reps. • Seek and analyze competitor marketing and sales materials, both online and off. • Coordinate and distribute marketing samples to potential clients and industry trade shows. Show less



Ohio Travel Bag

• United States
• Wholesale
• 1 - 100 Employee

• Digital Marketing Specialist

  • Nov 2019 - Jan 2021

  • Develop a comprehensive understanding of product line and value chain. • Design, execute, optimize, and measure social media and content campaigns (organic and paid) to support branding efforts. • Plan and execute marketing and sales events ensuring a professional representation of OTB. • Partner with design, PR, geo-marketing, product marketing, branding, advertising, and acquisition teams to deliver top tier customer experience. • Support and maintain all websites for OTB including e-commerce store. • Use social listening tools to generate insights, fuel social conversation. • Manage multi-channel communications thru multiple social media platforms. • Serve as an advocate and information source for OTB leadership. • Monitor and report on ROI metrics showing impact and alignment with overall marketing, sales, and business objectives. Show less



Fleet Response

• United States
• Consumer Services
• 1 - 100 Employee

• Product Specialist

  • Mar 2018 - Aug 2019

  • Produce marketing materials including presentations, sales materials and online marketing. • Manage the full marketing schedule & all deliverables to promote all business lines. • Write product related press releases and articles. • Execute new product and sales promotion. • Maintain and update corporate website regarding product content. • Develop sales collateral to promote new business lines. • Conducts demonstrations of new business lines. • Serves as a Subject Matter Expert (SME) on new business lines. • Participate in conference calls and onsite meetings with account managers and prospective clients. • Generates and implements special client programs to promote new business lines. Show less



Javitch Block LLC

• United States
• Law Practice
• 1 - 100 Employee

• Customer Relations Manager

  • Jul 2016 - Mar 2018

  • First point-of-contact for the firms highest profile clients • Liaise between the firm attorneys/collection staff and clients • Receive and process a high volume of inquiries and requests • Process client feedback. Identify account level issues. • Ensure that internal work instructions align with the client’s contractual service expectations • Integrate updates into existing work instruction • Proactively learned many processes in other departments (which allowed for a comprehensive & diverse understanding of how the firm operates as a whole) • Perform a wide variety of administrative/clerical functions Show less



Richey-Barrett Insurance

• United States
• Insurance
• 1 - 100 Employee

• Social Media Coordinator (internship)

  • Feb 2015 - Jul 2016

  • Maintain social media profiles, blogs, and company website • Research, present, and implement marketing strategies • Creating and monitoring drip marketing programs • Manage monthly newsletters to be timely release of articles • Review and edit monthly newsletters and blogs • Maintain social media profiles, blogs, and company website • Research, present, and implement marketing strategies • Creating and monitoring drip marketing programs • Manage monthly newsletters to be timely release of articles • Review and edit monthly newsletters and blogs



Bath & Body Works and White Barn

• Key Holder

  • Oct 2014 - Jul 2016

  • Lead sales floor coverage to help maintain a positive selling focus • Review and analyze business to show reflection of current business • Train new employees in company policies and procedures • Maintain accurate cash flow on a daily basis utilizing customized software • Support store management in all aspects of store operations and visual presentation. • Assist in leading floor sets and setting displays to ensure proper product placement. • Lead sales floor coverage to help maintain a positive selling focus • Review and analyze business to show reflection of current business • Train new employees in company policies and procedures • Maintain accurate cash flow on a daily basis utilizing customized software • Support store management in all aspects of store operations and visual presentation. • Assist in leading floor sets and setting displays to ensure proper product placement.



JOANN Stores

• United States
• Retail
• 700 & Above Employee

• Education Coodinator (internship)

  • May 2013 - May 2014

  • Coordinated educational programming • Created current course offering, planned scheduling, assigning instructions, and ensuring compensation • Created wall, window, and table displays weekly to attract customers and generate sales • Demonstrated available projects and crafts • Proficient with company software (jClass & jPortal) • Provided exceptional service to encourage customer loyalty • Coordinated educational programming • Created current course offering, planned scheduling, assigning instructions, and ensuring compensation • Created wall, window, and table displays weekly to attract customers and generate sales • Demonstrated available projects and crafts • Proficient with company software (jClass & jPortal) • Provided exceptional service to encourage customer loyalty



Dunkin' Brands

• Shift Leader

  • May 2009 - Mar 2013

  • Trained new employees in company policies and procedures • Maintained accurate cash flow on daily basis utilizing customized software • Planned shift list to ensure all stations covered • Remained flexible to assist with all duties as needed • Trained new employees in company policies and procedures • Maintained accurate cash flow on daily basis utilizing customized software • Planned shift list to ensure all stations covered • Remained flexible to assist with all duties as needed