Digital Marketing Executive

• Sep 2023 - Present

Sales Marketing Assistant

• Mar 2022 - Apr 2023

• Provided excellent shopping experiences, nurtured client relationships, and maximized sales opportunity. • Engaged in cross-selling to enhance customer experience. • Maintained the shop floors and visual display to a high standard. • Provided excellent shopping experiences, nurtured client relationships, and maximized sales opportunity. • Engaged in cross-selling to enhance customer experience. • Maintained the shop floors and visual display to a high standard.

Digital Marketing Executive

• Apr 2020 - Apr 2022

• Content marketing & Copywriting: Managed the brand voice. Created content for social media platforms (Facebook, Instagram, Google, etc.). Familiar with writing formats (email, blog posts, articles, guides, newsletters). • SEO optimization: Achieved multiple website rankings in top 1, 2 and 5 on Google through strategic keyword research and SEO execution strategies. • Email Marketing: Solely Generated $2.5 million in revenue from email campaigns in 2020 and contributed to 13.7% of the company’s revenue in 2021. Performed A/B testing, automated email flows, client lists growth, email content and email design. • Relationship building: Collaborated with different departments, built and maintained relationships with stakeholders, third-party providers, and customers. • Campaign management: Oversaw campaign deadlines, segmentation, testing, scheduling, and deployment. • Performance Measurement: Reported marketing metrics and generated consumer insights for further optimization Show less

Content Writer

• Mar 2018 - Apr 2020

• Content creation: Delivered top-ranking SEO-optimized and unique content for clients in various fields (Fashion, Food & Beverage, Technology, Travel). Received “Best writer of the month” 6 times. • Content Editor: researched, proofread, and ensured customers’ requirements were met. • SEO: Developed keyword strategies and implementation for enhanced search engine rankings. • Customer management: Received and analyzed customers’ orders. Assigned tasks to writers. Made the final edit and decision. Show less

International Relations Department Intern

• May 2019 - Jun 2019

* Administration: scheduled meetings, greeted and received visitors, and supported the smooth running of offices. * Translation: translated English - Vietnamese documents and contracts. * Personal secretary: attended seminars and events, produced written summaries and reports in both languages. * Administration: scheduled meetings, greeted and received visitors, and supported the smooth running of offices. * Translation: translated English - Vietnamese documents and contracts. * Personal secretary: attended seminars and events, produced written summaries and reports in both languages.