Topline | Vinoth Mathan

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Vinoth Mathan

Sr.Digital Marketing Specialist at ENH Media & Communications LLC

Contact Information

us****@****om

(386) 825-5501

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Location

Dubai, United Arab Emirates, AE

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Sr.Digital Marketing Specialist
- Jan 2020 - Present
supervise a team and client service representatives Launched new corporate website for Live Route Lead qualification specialist. Gathers and analyze client’s requirement details and move it to Solution Development stage Innovative Lead generation & Product Marketing Campaigns contributed to 64 % of New business revenue supervise a team and client service representatives Launched new corporate website for Live Route Lead qualification specialist. Gathers and analyze client’s requirement details and move it to Solution Development stage Innovative Lead generation & Product Marketing Campaigns contributed to 64 % of New business revenue

Sr. Digital Marketing Specialist & Project Lead
- Dec 2016 - Jan 2020
Registered for multiple business networking forums to pitch our services Running email campaigns, Ad Words for the huge database with respect to the industry verticals. Meeting prospect and demonstrating the solutions that we offer to make sure it’s converting to a lead to deal. Regularly meeting with counterparts with partner organization Working to sales and revenue targets as set by the Sales Director Analyzing and creating channel partner referral reports on every end of the month Coordinating with the team and conference calls with clients. Giving high level presentations to the prospects Show less

Senior SEO ANALYST
- Aug 2011 - Dec 2016
Managing seasonal digital marketing brand campaigns including creative development, website refreshes and micro site development, newsletter marketing and all agency deliverable. Responsible for auditing the website, apps, Ad Words campaign, social profile and identifying the improvements. Stellar in executing: Ad campaign to increase App Downloads and re marketing for app engagement. E-Mail campaign for News Letter, White Paper & Case Study and tracking the performance. Significantly, recommending the best practices & solution suggestion for improvements. Responsible for making the site as search engine readable by working with content, Meta Tags, sitemap & robots.txt files. Monitoring keyword changes in major search engines as well as upgrading for the new updates in search engine algorithms. Analyzing search query from organic traffic & analyzing the target location, promote website to increase the visibility. Creating Social Media profile, publishing content, analyzing audience behavior, engaging audience & attracting target audience. Monitoring the success of Social Media Campaigns through media analytics, KPIs, and dashboards as well as traffic of the website via Google analytics (source/medium). Implementing Ad campaigns to increase social profile followers, content promotion, event promotion, video views and app downloads. Show less

CMS College of Science and Commerce
Master's degree, Business, Management, Marketing, and Related Support Services

2008 - 2011
Sri Nehru Maha Vidyalaya College of Arts and Science
Bachelor's degree, Computer Science

2005 - 2008

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