Vinod Kumar
Head of Brand Management- LUCID at LUCID (Kiboko Group)- Claim this Profile
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Experience
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LUCID (Kiboko Group)
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Uganda
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Appliances, Electrical, and Electronics Manufacturing
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1 - 100 Employee
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Head of Brand Management- LUCID
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Aug 2022 - Present
Responsible for overseeing LUCID brand strategy and managing the overall image and reputation of the brand. Develop and maintain GTM and RTM by doing continuous market research, and analyzing market trends to ensure the brand is effectively reaching its target audience. The Brand Head also works closely with other departments, such as product development, advertising, and public relations, to ensure consistency in messaging and image across all touch points. Responsible for overseeing LUCID brand strategy and managing the overall image and reputation of the brand. Develop and maintain GTM and RTM by doing continuous market research, and analyzing market trends to ensure the brand is effectively reaching its target audience. The Brand Head also works closely with other departments, such as product development, advertising, and public relations, to ensure consistency in messaging and image across all touch points.
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Head of E-commerce
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Apr 2020 - Jul 2022
Responsible for managing Kibokomart's online sales and presence, oversee's the development and implementation of e-commerce strategies, managing the website/mobile App and online marketplace listings, and analyzing data to make informed business decisions. SPOC for marketing, operations, and customer service, to ensure a seamless online shopping experience for customers. Aimed to grow sales, improve customer satisfaction, and enhance the company's reputation. Key responsibilities include managing the website design and functionality, implementing online marketing campaigns, analyzing sales data, and identifying trends and opportunities to drive online growth. Show less
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Kiboko Enterprises Limited
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Retail
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1 - 100 Employee
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National Sales Manager
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Feb 2012 - Mar 2020
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Concorde Motors India Ltd
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India
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Motor Vehicle Manufacturing
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100 - 200 Employee
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Corporate Sales Executive
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Aug 2011 - Feb 2012
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Webkolors
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Netherlands
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Internet Publishing
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Sales Executive
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Aug 2008 - Jul 2009
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Education
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Sir M Visvesvaraya Institute Of Technology
Master of Business Administration - MBA, Business, Management, Marketing -
SSBN College of Education, Anantapur
Bachelor of science in computer science, Mathematics, Statistics, Computer science