Experience

The David Lynch Foundation

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Director of Veterans Programs

  • Nov 2016 - Present

  Direct all program operations for David Lynch Foundation's Operation Warrior Wellness Program, which provides training in Transcendental Meditation to veterans and active duty military suffering from Post Traumatic Stress, Substance Use Disorder and Military Sexual Trauma. Marketing, Communications and PR responsibilities include:• Working directly with CEO on public relations for veterans program including TV, print and online• Develop and implement strategic communications… Direct all program operations for David Lynch Foundation's Operation Warrior Wellness Program, which provides training in Transcendental Meditation to veterans and active duty military suffering from Post Traumatic Stress, Substance Use Disorder and Military Sexual Trauma. Marketing, Communications and PR responsibilities include:• Working directly with CEO on public relations for veterans program including TV, print and online• Develop and implement strategic communications and marketing strategies, to ensure that the veterans program priorities, and goals are supported and communicated effectively through, the DLF website, communications, social media and other online and offline channels. • Communicate strategic and partnership updates with CEO, Board, and key internal stakeholders Program Responsibilities include:• Managing delivery of NYC and national veterans program• Managing a portfolio of program partnerships including VA hospitals, military bases, veteran serving organizations and meditation centers throughout the U.S.• Developing new strategic partnerships with VA hospitals and veterans service organizations throughout the U.S. • Ensuring program is operating within budget • Coordinate internal program research and evaluations• Overseeing operations of the Women's Health Initiative national individual scholarship program • Direct an online and offline marketing, communications and advertising strategy to both develop new program partnerships as well as directly recruit clients to courses. Online marketing tactics include• Social media• Online Advertising; Facebook, Google, etc.• Email MarketingFundraising responsibilities include:• Work with CEO and EVP to design a funding strategy to secure major research funding • Leading, cultivating, stewarding and expanding key partnerships to ensure strategic alignment to DLF mission including foundations and government funding sources • Develop relationships with potential research partners Show more Show less



WSI Online Solutions

• United States
• Advertising Services

• Digital Account Director

  • Mar 2015 - Nov 2016

  Develop and manage digital marketing campaigns for a variety of clients. Develop new business. Key responsibilities include:• New business development• Managing a team of writers, marketing managers, website designers and developers• Directing website design and development• SEO strategy and implementation• Social Media Marketing• Mobile Marketing • Content Marketing including blogs, videos and website content • Client consulting & strategy… Develop and manage digital marketing campaigns for a variety of clients. Develop new business. Key responsibilities include:• New business development• Managing a team of writers, marketing managers, website designers and developers• Directing website design and development• SEO strategy and implementation• Social Media Marketing• Mobile Marketing • Content Marketing including blogs, videos and website content • Client consulting & strategy development Show more Show less



Blue Fountain Media

• United States
• Advertising Services
• 1 - 100 Employee

• Account Director

  • Jan 2014 - Feb 2015

  Manage interactive projects and develop new business for a leading digital marketing agency. Client services include website design and development, UID, Creative Design, SEO, Social Media Marketing, PPC, Content Marketing and Mobile Marketing. Key Responsibilities include:• Managing multiple projects and up-selling web design and online marketing services • New business development* Overseeing all phases of project discovery, design, production and launch•… Manage interactive projects and develop new business for a leading digital marketing agency. Client services include website design and development, UID, Creative Design, SEO, Social Media Marketing, PPC, Content Marketing and Mobile Marketing. Key Responsibilities include:• Managing multiple projects and up-selling web design and online marketing services • New business development* Overseeing all phases of project discovery, design, production and launch• Maintaining strong client relationships through comprehensive understanding of business needs• Identifying opportunities to grow clients' business online• Ensuring contracts clearly articulate strategic vision and remain in budget and scope• Generate new accounts Show more Show less

• Digital Marketing Director

  • Apr 2010 - Jan 2014

  Direct and manage digital marketing and communication strategies as well as develop creative concepts for a variety of clients with a focus on the hospitality, gaming and healthcare industries. Responsibilities include:• Managing a team of writers, project coordinators, website designers and developers• Directing website design and development• SEO strategy and implementation• Social Media Marketing• Mobile Marketing including mobile apps• Content Marketing including… Direct and manage digital marketing and communication strategies as well as develop creative concepts for a variety of clients with a focus on the hospitality, gaming and healthcare industries. Responsibilities include:• Managing a team of writers, project coordinators, website designers and developers• Directing website design and development• SEO strategy and implementation• Social Media Marketing• Mobile Marketing including mobile apps• Content Marketing including blogs, videos and website content • Client consulting & strategy development Show more Show less



Dialog Marketing Services

• United States
• Technology, Information and Internet

• Associate Creative Director

  • Feb 2008 - Mar 2010

• Seaerch Engine Marketing Manager

  • Jan 2005 - Feb 2008

• Web Content Manager

  • 2001 - 2003 2 years , Greater New York City Area , Selected, edited, and wrote content for several healthcare web sites. Wrote and managed financial press releases.

• Copywriter

  • 2000 - 2001 1 year , Greater New York City Area , Wrote articles for a quarterly parenting magazine ChildSense, as well as ad copy.



Vin DeCrescenzo

• Freelance Copywriter-Marketing

  • Jan 1995 - Jan 2000

  • Triad Media Solutions• Kd Kitchen Design• The Villager• Sexy New York• Ogilvy & Mather Advertising



New Village Media

• United States
• Software Development

• President/Film Critic

  • 1997 - 19992 years

  Wrote ads and film reviews for a syndicate of over 300 weekly newspapers. Managed an office of three employees and handled company finances.