Sr. Manager of Digital Content

• Jul 2021 - Present

- Lead communication for Speedway Motorsports collaborative social media efforts- Modernize social media and mobile app best practices- Develop paid and organic digital marketing campaigns for NHMS and NASCAR at COTA- Generate digital media performance reports for Marketing and Corporate Sales teams

Digital/Social Content Manager

• Oct 2018 - Jul 2021

- Improved communication with partners to maximize digital presence- Created real-time engaging digital content during events- Collaborated with third-party partners to generate leads. - Scheduled and published content across all social media platforms on a daily basis

Social Engagement/Marketing Coordinator

• Apr 2017 - Oct 2018

- Created and monitored social media contests and giveaways- Developed new ways to increase engagement and ticket sales by brainstorming with team members- Interacted with fans during off-property marketing events

Crew Chief

• Jan 2017 - Feb 2017

Service Technician

• Oct 2016 - Jan 2017

Social Media Intern

• Aug 2016 - Dec 2016

- Assisted with social and digital marketing strategy, content, and execution for Charlotte Motor Speedway, zMax Dragway, and The Dirt Track at Charlotte- Scheduled social media posts and generated live social media postings- Activated mobile marketing functions to promote brand awareness - Assisted with social and digital marketing strategy, content, and execution for Charlotte Motor Speedway, zMax Dragway, and The Dirt Track at Charlotte- Scheduled social media posts and generated live social media postings- Activated mobile marketing functions to promote brand awareness

Cashier Assistant

• May 2013 - Aug 2016

- Collaborated successfully in a fast-paced environment averaging 45 plus members an hour - Provided quality customer service by answering members’ questions and providing physical assistance - Worked in other departments, such as stocking, overnight installations, optical, food court, and cart wrangler - Collaborated successfully in a fast-paced environment averaging 45 plus members an hour - Provided quality customer service by answering members’ questions and providing physical assistance - Worked in other departments, such as stocking, overnight installations, optical, food court, and cart wrangler

Resident Advisor

• Dec 2014 - May 2016

Selected through a competitive process based on excellent interpersonal skills and ability to learn quickly Designed and implemented various programs on multiple topics held within Residential Life Demonstrated excellent recruitment and marketing skills to achieve high attendance rates for programs Provided leadership and guidance to underclassmen to promote community involvement

Facilities Operations Assistant

• Dec 2012 - May 2016

Trained new members in all aspects of the position, day to day operations, and the process of replacing damaged property Reported to the University Assistant and addressed work orders by priority to ensure the safety of residents Displayed responsibility and self-motivation when sent to complete work orders alone or as a team with no supervision

Referee

• Sep 2015 - Jan 2016

Social Media Intern

• Jun 2015 - Aug 2015

Created content for all social media platforms Researched the industry to learn best social media practices Entrusted to make recommendations to supervisor based on online marketing trends and patterns Developed marketing strategies to grow exposure while helping to design, implement, and promote the brand Created content for all social media platforms Researched the industry to learn best social media practices Entrusted to make recommendations to supervisor based on online marketing trends and patterns Developed marketing strategies to grow exposure while helping to design, implement, and promote the brand

Mentor

• Apr 2011 - Aug 2014

Cashier

• Feb 2011 - Jun 2012