Vincent O'Brien
Supervisor, Integrated Investment at PHD Media LLC- Claim this Profile
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Bio
Experience
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PHD Media LLC
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United States
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Advertising Services
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1 - 100 Employee
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Supervisor, Integrated Investment
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Jul 2021 - Present
• Supervise the development, implementation, and maintenance of TV/CTV/OLV media plans• Manage all aspects of the national buying process including audience tracking, strategic negotiations, and tactical scheduling• Ensure accountability of client investment including posting of buys and invoice reconciliation• Effectively lead and train team members while fostering accountability and ownership• Oversee, train and mentor Negotiators and Assistant Negotiators
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Negotiator
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Feb 2019 - Jul 2021
• Negotiate & Purchase National TV/Video that delivers upon strategic brand goals• Support the development of buy recommendations and analyses• Collaborate with strategy teams in the activation of marketing executions• Utilize research and planning tools to help generate and support marketplace insights• Maintain and steward buys throughout each brand campaign• Oversee/Mentor new team members
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Active International
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United States
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Advertising Services
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400 - 500 Employee
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Assistant Negotiator
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Feb 2018 - Feb 2019
• Manage multi-million dollar accounts such as Ally Bank & Hilton Hotels • Conduct in-depth quarterly post analyses • Pilot quarterly schedules and weekly logs • Support creation and maintenance of integrated client media plans • Train/oversee new Assistant Negotiators • Manage multi-million dollar accounts such as Ally Bank & Hilton Hotels • Conduct in-depth quarterly post analyses • Pilot quarterly schedules and weekly logs • Support creation and maintenance of integrated client media plans • Train/oversee new Assistant Negotiators
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Aaronson Rappaport Feinstein & Deutsch, LLP
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Greater New York City Area
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Clerk
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May 2016 - Feb 2018
-Organized/processed/distributed medical records -Processed inactive files for offsite storage -Organized/processed/distributed medical records -Processed inactive files for offsite storage
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Ultra Music
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Greater New York City Area
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Licensing Intern
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May 2017 - Aug 2017
- Drafted non-exclusive licensing agreements - Prepared binders for Ultra compilation packages - Updated/maintained database of sync agreements - Ingested new music and metadata into B2B website - Drafted non-exclusive licensing agreements - Prepared binders for Ultra compilation packages - Updated/maintained database of sync agreements - Ingested new music and metadata into B2B website
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Calvin Klein
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Central Valley, New York
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Shoe Specialist
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Jul 2013 - Aug 2015
-Lead Sales Representative in Shoe Department -Updated & Maintained Shoe Inventory -Lead Sales Representative in Shoe Department -Updated & Maintained Shoe Inventory
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Education
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SUNY Oneonta
Bachelor's degree, Music Industry