Vikas Sharma

President Sales & Marketing at Scopus International Pvt. Ltd.
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Contact Information
us****@****om
(386) 825-5501
Location
New Delhi, Delhi, India, IN

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Experience

    • India
    • Telecommunications
    • 1 - 100 Employee
    • President Sales & Marketing
      • May 2022 - Present
    • India
    • Technology, Information and Internet
    • 1 - 100 Employee
    • COO
      • Jul 2021 - May 2022

      New Delhi, Delhi, India • Handling major MSOs and a host of independent cable affiliates in the region ensuring Broadband sales. • Handling all Major ISP’s for Bandwidth deal • Handling all Major Dark fiber providers • Handling all Major ILL Customers. • Handling all Major Cable and Internet service providers • Spearheading business development efforts, managing product development & new initiatives for the Project. • Looking after Business Development, Sales, OTT, IOT and VAS.

    • India
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Executive Director
      • Apr 2016 - Jun 2020

      New Delhi • Handling major MSOs and a host of independent cable affiliates in the region ensuring Broadband sales. • Handling all Major ISP’s for Bandwidth deal • Handling all Major Dark fiber providers • Handling all Major ILL Customers. • Handling all Major Cable and Internet service providers • Spearheading business development efforts, managing product development & new initiatives for the Project. • Looking after Business Development, Sales and VAS. • Looking after IPTV… Show more • Handling major MSOs and a host of independent cable affiliates in the region ensuring Broadband sales. • Handling all Major ISP’s for Bandwidth deal • Handling all Major Dark fiber providers • Handling all Major ILL Customers. • Handling all Major Cable and Internet service providers • Spearheading business development efforts, managing product development & new initiatives for the Project. • Looking after Business Development, Sales and VAS. • Looking after IPTV project. • Looking after the content acquisition for IPTV Show less

    • Executive Director
      • May 2013 - Apr 2016

      New Delhi, Delhi, India

    • Executive Director & Channel Head
      • Aug 2012 - Mar 2013

      • Drafting strategies for development of the News Channel. • Promoting PLANET NEWS brand equity within the framework of the Indian media scenario, making its footprint all too visible and watchable across the C & S homes, in the region. • Looking after the competitive analysis to identify trends in the industry and new opportunities for business development through Ad Sales, Tele Shopping, Media Institute. • Spearheading business development efforts, managing product development & new… Show more • Drafting strategies for development of the News Channel. • Promoting PLANET NEWS brand equity within the framework of the Indian media scenario, making its footprint all too visible and watchable across the C & S homes, in the region. • Looking after the competitive analysis to identify trends in the industry and new opportunities for business development through Ad Sales, Tele Shopping, Media Institute. • Spearheading business development efforts, managing product development & new initiatives for the Project. • Looking after the content acquisition for PLANET NEWS Show less

    • Media Production
    • 1 - 100 Employee
    • Sr. Vice President - Strategy & Network Development
      • Apr 2012 - Jul 2012

      New Delhi Area, India Strategy & Network Development for Head End In The Sky project

    • India
    • Media Production
    • Head - Sales , Marketing and Distribution
      • Mar 2010 - Apr 2012

      New Delhi Drafting strategies for development of the GNN Channels India for Channel Distribution Digital & Analog format through MSO, ISO, DTH, IPTV and Mobile TV Promoting GNN Channels brand equity within the framework of the Indian media scenario, making its footprint all too visible and watchable across the C & S homes, IPTV, Mobile TV and available DTH platforms in the region. Looking after the competitive analysis to identify trends in the industry and new opportunities for business… Show more Drafting strategies for development of the GNN Channels India for Channel Distribution Digital & Analog format through MSO, ISO, DTH, IPTV and Mobile TV Promoting GNN Channels brand equity within the framework of the Indian media scenario, making its footprint all too visible and watchable across the C & S homes, IPTV, Mobile TV and available DTH platforms in the region. Looking after the competitive analysis to identify trends in the industry and new opportunities for business development through Ad Sales. Spearheading business development efforts, managing product development & new initiatives for the Channels. Heading the team in following up with agencies/clients and tracking progress on collections. Looking after the content acquisition for the Channels. Show less

    • India
    • Broadcast Media Production and Distribution
    • 200 - 300 Employee
    • Vice President (Sales & Marketing)
      • Oct 2008 - Jan 2010

      The Digicable is MSO with head office in Mumbai and are in to the Business of Cable TV (Digital & Analog), Satellite TV Channel and also planning to Launch HITS.; Role: Drafting strategies for development of the Digicable across North & Central India for Ad Sales on Video channels on Digital & Analog format. Looking after the competitive analysis to identify trends in the industry and new opportunities for business development through Ad Sales. Spearheading business development… Show more The Digicable is MSO with head office in Mumbai and are in to the Business of Cable TV (Digital & Analog), Satellite TV Channel and also planning to Launch HITS.; Role: Drafting strategies for development of the Digicable across North & Central India for Ad Sales on Video channels on Digital & Analog format. Looking after the competitive analysis to identify trends in the industry and new opportunities for business development through Ad Sales. Spearheading business development efforts, managing product development & new initiatives for National Digital Channels of Digicable (Tarka & Fida). Heading the team in following up with agencies/clients and tracking progress on collections. Promoting Jan Sandesh News a Hindi News Channel brand equity within the framework of the Indian media scenario, making its footprint all too visible and watchable across the C & S homes and available DTH platforms in the region. Heading Ad Sales, Administration & Business Associates Network for Jan Sandesh News Channel. Liaising with government department and PSU's for generating business. Show less

    • India
    • Political Organizations
    • Executive Director - Marketing & Distribution (Lok Sabha TV)
      • Jan 2006 - Oct 2008

      India The LSTV Channel is a unique satellite channel of its kind, which is owned and operated by Parliament of India.; Distribution & Marketing (Ad Sales), All India Role: Heading a wide gamut of activities which encompass Planning and execution of strategies for development of the parliamentary channel across India. Exploring new business opportunities through Ad Sales. New business development planning, product development & new initiatives Supervising and mentoring teams… Show more The LSTV Channel is a unique satellite channel of its kind, which is owned and operated by Parliament of India.; Distribution & Marketing (Ad Sales), All India Role: Heading a wide gamut of activities which encompass Planning and execution of strategies for development of the parliamentary channel across India. Exploring new business opportunities through Ad Sales. New business development planning, product development & new initiatives Supervising and mentoring teams Promoting Lok Sabha Television (LSTV) brand equity within the framework of the Indian media scenario, making its footprint all too visible and watchable across the C & S homes and available DTH platforms in the region. Managing a team of 10 members and Distributors all over India and covered the vast province, which is under my direct control and reporting directly to the Chief Executive, Lok Sabha Television in New Delhi. Handling major MSOs and a host of independent cable affiliates in the region ensuring last-mile connectivity of LSTV. Exploring the possibilities of LSTV exposure in the context of emerging new media platforms like, DTH, IPTV and 3G and exploiting its full potential in the interest of the company across country. Ensuring LSTV availability in all leading 5-star hotels chains like the Taj, ITC and Oberoi along with very many others across the region. Ensuring LSTV availability in government circuit/Guest Houses, VVIP Guest Houses, Intuitions and PSU's in India Notable Accomplishments Pivotal role in reaching a staggering 55 million C&S, covering major urban and rural markets in India. Roped in whopping 40,000 rooms in prestigious hotels chains like the Taj, ITC, Oberoi, etc. Developed a strategy to switch over to digital transmission over a period of time across the entire region; strategy for Marketing and Ad sales of LSTV for channel awareness and revenue generation. Show less

    • Media Production
    • 1 - 100 Employee
    • General Manager
      • Jan 2005 - Dec 2005

      Distribution & Marketing) Indian Sub-Continent Role: Accountable for launching Total TV News Channel in Indian Sub-Continent; handling a team of 3 Executives for establishing the dealer network in India. Primary responsibilities encompassed Business Development, Product Development, Sales, Marketing and Operations. Handling promotional activities for Total TV News Channel. Notable Accomplishments Ensured a long-term carriage contract with major cable players, thus… Show more Distribution & Marketing) Indian Sub-Continent Role: Accountable for launching Total TV News Channel in Indian Sub-Continent; handling a team of 3 Executives for establishing the dealer network in India. Primary responsibilities encompassed Business Development, Product Development, Sales, Marketing and Operations. Handling promotional activities for Total TV News Channel. Notable Accomplishments Ensured a long-term carriage contract with major cable players, thus making Total TV a synonym for most authentic Local news from Delhi and NCR. Show less

    • Regional Manager - North
      • Nov 2001 - Dec 2004

       Managing the responsibility of introducing the CAS in Indian market; accountable for interacting with all the major MSOs like Hathway, WIN, IN Cablenet and SITI Cable in Delhi and Mumbai for launching CAS.  Establishing the Distribution Network in order to have maximum penetration of Cable Network in Northern part of India.  Exploring new ventures by managing Distribution, Marketing & Operations (Satellite Channels, Ad Sales, Cable Network Operators, etc.).  Looking after the… Show more  Managing the responsibility of introducing the CAS in Indian market; accountable for interacting with all the major MSOs like Hathway, WIN, IN Cablenet and SITI Cable in Delhi and Mumbai for launching CAS.  Establishing the Distribution Network in order to have maximum penetration of Cable Network in Northern part of India.  Exploring new ventures by managing Distribution, Marketing & Operations (Satellite Channels, Ad Sales, Cable Network Operators, etc.).  Looking after the transition of FTA signal to digital signal of AM Trinity Platco Ltd.  Leading a team of 50 people.  Core Team Member for all strategies and policies made to increase the share in the market.  Looking after the billing and collection process to ensure that the payments are received in time.  Initiating new operator tie-ups to increase the penetration/reach of AM Trinity Cable TV operations.  Negotiating with broadcasters and Channel Placement.  Responsible for the Ad Sales team, which is involved in airtime selling on the video channel.  Managing Distribution & Sales (All India) for Jain Television & Splash Kids Channel working with distribution division of AM Trinity Platco (Media Nine Communication Pvt. Ltd).  Distinction of launching a All India Video Channel (T-Matrix) with Group–M (Mind share) and HLL Hindustan Lever; ensured reach of a staggering 10 million C&S, covered major urban TAM markets.  Single-handedly generated potential amount of revenue for T- Matrix Video channel.  Involved in Negotiations with Rail-Tel for getting fiber connectivity in Delhi, Mumbai and Bangalore for launching AM Trinity Platco Ltd. Networks across the country. Show less

    • South Africa
    • Head
      • Aug 1998 - Oct 2001

      Worked as Head Distribution, Marketing & Publication Cabworld Media publisher of Cabworld Directory for Cable TV & Satellite Industry (First Directory to be published for Cable TV Industry in India).

    • India
    • Broadcast Media Production and Distribution
    • 200 - 300 Employee
    • Delhi Asst. Manager
      • May 1997 - Jul 1998

      Leading and supervising a team of 3 Executives for generating business from South Delhi.

    • Sr. Executive Ad Sales
      • Nov 1995 - Apr 1997

      Responsible for film Production Distribution & Marketing across the region. Highlights Successfully handled Distribution & Marketing, liaison with Doordarshan & various other Satellite Channels.

Education

  • Delhi Institute of Management & Services, New Delhi
    P G Diploma, Advertising, Public Relation And Journalism
    1995 - 1996
  • Delhi University
    B. Com, PGDM
    1991 - 1995

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