Vijayudu Gnanamkonda
Asst. Professor at IBS - Hyderabad- Claim this Profile
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Bio
Experience
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ICFAI Business School
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India
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Education Management
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700 & Above Employee
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Asst. Professor
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Feb 2013 - Present
I am a PhD in Marketing (Management) area, teaching Integrated Marketing Communications, Services Marketing, Consumer Behaviour and Marketing Management. My research area is Consumer Behaviour, Brand Management and Rural Marketing including regular research work in marketing like Consumer satisfaction, Marketing Strategies, etc.. I am a PhD in Marketing (Management) area, teaching Integrated Marketing Communications, Services Marketing, Consumer Behaviour and Marketing Management. My research area is Consumer Behaviour, Brand Management and Rural Marketing including regular research work in marketing like Consumer satisfaction, Marketing Strategies, etc..
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Assistant Professor
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Feb 2013 - Feb 2013
Teaching, Training and Research Teaching, Training and Research
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Education
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Sri Venkateswara University
Doctor of Philosophy (Ph.D.), Marketing -
Kandula School of Management, Kadapa, Andhra Pradesh
Master's Degree, Business Administration and Management, General -
YSRM Degree College, Kadapa
Bachelor of Commerce (B.Com.), Commerce