Experience

OJCommerce

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Business Head, OJCommerce.com / Naomi Home

  • Oct 2021 - Present

  Greater Chennai Area Sales and Profitability of D2C brands - Growing sales and bottomline of D2C brands of OJCommerce including Naomi Home - Innovating on several ideas to maximize D2C brand profit Maximizing Ecommerce sales on multiple platforms - Growing sales & profits on multiple platforms including Amazon, Wayfair, Walmart, Home Depot, eBay, Overstock etc - Leading ads and operations to maximize the opportunity for OJCommerce / Naomi Home on leading platforms American online… Show more Sales and Profitability of D2C brands - Growing sales and bottomline of D2C brands of OJCommerce including Naomi Home - Innovating on several ideas to maximize D2C brand profit Maximizing Ecommerce sales on multiple platforms - Growing sales & profits on multiple platforms including Amazon, Wayfair, Walmart, Home Depot, eBay, Overstock etc - Leading ads and operations to maximize the opportunity for OJCommerce / Naomi Home on leading platforms American online consumer knowledge - Indepth understanding of American consumer searches / behavior to maximize conversions - Getting deeper insights to grow and engage this base of millions of American customers acquired/retained Show less



Sulekha.com

• IT Services and IT Consulting
• 1 - 100 Employee

• Vice President

  • Oct 2002 - Oct 2021

  Chennai Area, India Digital Marketing (Both Consumers and Sellers) - Deep expertise in ROI driven digital marketing spends - Innovated on multiple platforms including Adwords, Facebook, Affiliates et al. - Several India-first, industry-first initiatives to maximize ROI - Indepth understanding of consumers and SMBs in India Digital Operations - Managed large team members optimized for customer success - Innovated on new processes/technology that increased productivity -… Show more Digital Marketing (Both Consumers and Sellers) - Deep expertise in ROI driven digital marketing spends - Innovated on multiple platforms including Adwords, Facebook, Affiliates et al. - Several India-first, industry-first initiatives to maximize ROI - Indepth understanding of consumers and SMBs in India Digital Operations - Managed large team members optimized for customer success - Innovated on new processes/technology that increased productivity - Innovated on analytic metrics to improve processes & tech performance Digital Ad Sales (Sellers / Service partners) - Setup large nationwide sales team created & managed in India & USA - Setup branches, systems & processes from scratch for both countries - Codified acquisition, retention & churn related processes - Deep insights into what works with both sales teams & SMB customers Strategy, analytics & investor relations - Led multiple key initiatives in the organization - Created and managed analytics platforms to drive insights Been a key senior management contributor across multiple journeys of Sulekha Show less



Multiple Startups/Small-Big Companies (India, USA)

• Multiple

  • Jan 2000 - Oct 2002

  Startups/Consulting/Full-time in Fortune 1000 companies and other adventures in USA/India



PricewaterhouseCoopers

• 1 - 100 Employee

• Consultant

  • Apr 1998 - Dec 1999

  Mumbai - Enterprise Practice