Vijayanand J
Digital Marketing Specialist at Opticos- Claim this Profile
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Kannada Native or bilingual proficiency
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English Full professional proficiency
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Hindi Full professional proficiency
Topline Score
Bio
Hardeep Singh
Vijay has been inspiring, amazing and a wonderful team member to work with. His proactive nature for everyday learning has been one of his strongest suits as a senior marketing manager. He has assisted us in several B2C & B2B projects & made his mark with a strong appetite for research, strategy and reporting. Key areas he has excelled in - Search Engine Optimization, Social Media Marketing, Ads Management and Email Marketing. I strongly recommend & support Vijay in all his upcoming endeavours :)
Pankaj Malik
I highly recommend Mr. Vijayanand J as a digital marketing expert and would love to work together again. He is amazing at his job! He knows his way around people, he is good with the clients, does whatever it takes to help colleagues, and gets things done. He makes sure that everyone is on the same page and focused on the main goal.
Hardeep Singh
Vijay has been inspiring, amazing and a wonderful team member to work with. His proactive nature for everyday learning has been one of his strongest suits as a senior marketing manager. He has assisted us in several B2C & B2B projects & made his mark with a strong appetite for research, strategy and reporting. Key areas he has excelled in - Search Engine Optimization, Social Media Marketing, Ads Management and Email Marketing. I strongly recommend & support Vijay in all his upcoming endeavours :)
Pankaj Malik
I highly recommend Mr. Vijayanand J as a digital marketing expert and would love to work together again. He is amazing at his job! He knows his way around people, he is good with the clients, does whatever it takes to help colleagues, and gets things done. He makes sure that everyone is on the same page and focused on the main goal.
Hardeep Singh
Vijay has been inspiring, amazing and a wonderful team member to work with. His proactive nature for everyday learning has been one of his strongest suits as a senior marketing manager. He has assisted us in several B2C & B2B projects & made his mark with a strong appetite for research, strategy and reporting. Key areas he has excelled in - Search Engine Optimization, Social Media Marketing, Ads Management and Email Marketing. I strongly recommend & support Vijay in all his upcoming endeavours :)
Pankaj Malik
I highly recommend Mr. Vijayanand J as a digital marketing expert and would love to work together again. He is amazing at his job! He knows his way around people, he is good with the clients, does whatever it takes to help colleagues, and gets things done. He makes sure that everyone is on the same page and focused on the main goal.
Hardeep Singh
Vijay has been inspiring, amazing and a wonderful team member to work with. His proactive nature for everyday learning has been one of his strongest suits as a senior marketing manager. He has assisted us in several B2C & B2B projects & made his mark with a strong appetite for research, strategy and reporting. Key areas he has excelled in - Search Engine Optimization, Social Media Marketing, Ads Management and Email Marketing. I strongly recommend & support Vijay in all his upcoming endeavours :)
Pankaj Malik
I highly recommend Mr. Vijayanand J as a digital marketing expert and would love to work together again. He is amazing at his job! He knows his way around people, he is good with the clients, does whatever it takes to help colleagues, and gets things done. He makes sure that everyone is on the same page and focused on the main goal.
Credentials
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Base SAS
FIta Academy ChennaiFeb, 2019- Nov, 2024 -
Digital Sales
GoogleJul, 2019- Nov, 2024 -
Google Ads Search Certification
GoogleJan, 2019- Nov, 2024
Experience
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Opticos
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Sweden
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Business Consulting and Services
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1 - 100 Employee
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Digital Marketing Specialist
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Aug 2023 - Present
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Synapsica
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India
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Hospitals and Health Care
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1 - 100 Employee
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Digital Marketing Specialist
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Dec 2021 - Aug 2023
Performance marketing: Conceptualize, Implement, and Optimize paid ads on FB, Google, and Linkedin. (Generated avg of 250+ leads every month, 26% leads to SQL conversion rate) Media buying: Actively involved in identifying new online sources to put our products and generate leads. SEO: Regular website audits, Keyword planning, Competitor research, and work on generating backlinks. (Ranked top in SERP for 60+ keywords, Generated 20+ backlinks from .edu & .gov websites) Social media: Optimize social profiles, and plan social calendar, including content and graphics. Show less
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CrayonPanda Digital Studio
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United States
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Marketing Services
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1 - 100 Employee
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Sr. Digital Marketing Manager
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Nov 2020 - Dec 2021
Managed E2E digital marketing for clients across Cybersecurity, Education, Retail sector and various other SMEs. - Performance marketing (Predominantly over FB & LinkedIn) - Social media management - Technical SEO - Content strategy Managed E2E digital marketing for clients across Cybersecurity, Education, Retail sector and various other SMEs. - Performance marketing (Predominantly over FB & LinkedIn) - Social media management - Technical SEO - Content strategy
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Pulsus Group LTD
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United Kingdom
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Book and Periodical Publishing
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400 - 500 Employee
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Marketing Team Lead
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Jun 2018 - Oct 2020
- Create marketing strategies for global STEM events and publications- Develop B2B partnerships- Train members on various aspects of Digital Marketing, STEM publication, and CRM- Was responsible for the timely completion of tasks and achieve revenue goals
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Customer Relations Specialist
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Aug 2018 - Sep 2018
Was responsible for dealing with the clients, understanding their demands, delivering the requirements, and ensuring a high rate of both Client and Customer retention
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Program Coordinator
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Jun 2017 - Aug 2018
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STPI - Software Technology Parks of India
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India
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IT Services and IT Consulting
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200 - 300 Employee
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Digital Marketing Trainer
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Mar 2020 - Jun 2020
Held responsibility to train selected candidates in Digital Marketing as a part of the Govt. of Andhra Pradesh and STPI initiative Held responsibility to train selected candidates in Digital Marketing as a part of the Govt. of Andhra Pradesh and STPI initiative
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Respect Women
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United States
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Online Audio and Video Media
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1 - 100 Employee
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Freelance Writer
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Aug 2016 - Oct 2016
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Education
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Indian Institute of Management, Kozhikode
Executive MBA, 3.2 -
N M A M Institute of Technology, NITTE
Bachelor of Engineering - BE, Biotechnology -
2006 - 2013
Jawahar Navodaya Vidyalaya (JNV)
PU, Science
Community
