• May 1996 - Present

Reporting to COO - Sahara Prime City Ltd.

• Aug 2002 - Aug 2010

Profile•Developing the key elements of the corporate identity.•Planning, design and development of information graphics and signage system.•Visualization & Designing of Marketing Collaterals such as Brochure, Magazines, Print Ads, Newsletter, Leaflets, News paper insertions etc.•Conceptualization & Designing of Outdoor creative such as Hoardings, Posters, Banners, Translite etc.•Overseeing projects from concepting through production to final delivery. •Concepting and implementing project creative and designs as required.•Work strategically with other creative directors, artists and designers as a team.•Understanding creative requirements from other departments and distributing the same to the most effective creative hand.•Working hands-on to ensure quality standards and timely deliveries.Special Achievement : Rewarded a foreign trip to Bangkok for exemplary contribution to the Organization Show less