Aviral Khandelwal
Head & VP - eCommerce Solutions at FutureSoft (INDIA) Private Limited- Claim this Profile
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Credentials
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Digital Marketing Specialization
Coursera Course CertificatesJun, 2017- Sep, 2024 -
Digital Marketing Channels: Planning
Coursera Course CertificatesApr, 2017- Sep, 2024 -
Digital Marketing Channels: The Landscape
Coursera Course CertificatesFeb, 2017- Sep, 2024 -
Digital Analytics for Marketing Professionals: Marketing Analytics in Practice
Coursera Course CertificatesNov, 2016- Sep, 2024 -
Digital Analytics for Marketing Professionals: Marketing Analytics in Theory
Coursera Course CertificatesSep, 2016- Sep, 2024 -
Marketing in a Digital World
Coursera Course CertificatesAug, 2016- Sep, 2024
Experience
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FutureSoft (INDIA) Private Limited
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India
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Software Development
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100 - 200 Employee
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Head & VP - eCommerce Solutions
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Jun 2023 - Present
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Park+
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India
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Industrial Automation
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1 - 100 Employee
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Business Head - Malls & Parking
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Oct 2019 - Dec 2022
Core team member at Park+, a car super app which allows consumers to discover and book parking and get solutions related to FASTag, vehicle insurance, car sale etc. and provides B2B solutions for parking management and valet for malls, hospitals, offices and apartments. Conceptualised and built the parking solutions vertical from scratch for organised (malls, hospitals & government) and unorganised parking locations (public parking) for Park+. Led product strategy and execution for both B2C and B2B segments. Responsible for supply tie-ups with parking operators and govt. agencies as well as solution sales driving user growth for the business. Key Achievements: 1. Implemented FASTag based parking solutions across 40+ sites including marquee properties such as Select Citywalk, Inorbit Malls, Pacific Malls, Phoenix malls and World Trade Center, New Delhi (under implementation) 2. Launched a digital valet solution for malls and hospitals and implemented it across 30+ sites including Mall of India, Ambience Mall, Paras Hospital & Nexus Malls, Bangalore Show less
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Paytm Mall
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India
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Technology, Information and Internet
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200 - 300 Employee
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Associate Vice President - Category Head (Apparel)
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Apr 2018 - Oct 2019
1. Held P&L responsibility for the apparel category2. Improved customer experience metrics such as delivery time, quality and NPS3. Grew GMV by 75% Y-O-Y in Sept-Oct 2018 vs. Sept-Oct 2017 by improving inventory quality, catalog quality & filters, and automating campaigns for cart abandonment, win back, upsell and cross sell
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General Manager, Apparel Category
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May 2017 - Mar 2018
• Responsible for driving revenue & margin growth for the category • On-boarded 20 new large brands and managed relationships with existing brands and sellers to increase selection and improve product offering • Led a team of 5 category leads and 10 key account managers• Leveraged data analytics to spearhead an improved process of inventory management and planning• Worked closely with marketing teams to co-create engaging campaigns for the category
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Paytm
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India
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Financial Services
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700 & Above Employee
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Deputy General Manager, Home & Kitchen Category
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Apr 2015 - May 2017
1. Reduced logistics loss by 70% (from 7% to 2% of GMV) over 3 months by conducting a weight correction exercise for 6L + SKU’s 2. Grew category GMV by 150% with a 10% y-o-y improvement in margins through better pricing and seller funded promotions 3. Reduced returns by 14% y-o-y in FY 16-17 by removing poor quality products and improving catalog quality 1. Reduced logistics loss by 70% (from 7% to 2% of GMV) over 3 months by conducting a weight correction exercise for 6L + SKU’s 2. Grew category GMV by 150% with a 10% y-o-y improvement in margins through better pricing and seller funded promotions 3. Reduced returns by 14% y-o-y in FY 16-17 by removing poor quality products and improving catalog quality
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HP
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Azerbaijan
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Online Media
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Area Sales Manager
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Mar 2010 - Apr 2015
1. Responsible for sales for HP printers and supplies in the assigned territories - managed UP, Uttarakhand and Delhi during 5 year tenure 2. Responsible for appointing and managing distributors and ensuring healthy inventory levels in the channel 3. Responsible for product sales through network of retailers by ensuring high share of visibility 1. Responsible for sales for HP printers and supplies in the assigned territories - managed UP, Uttarakhand and Delhi during 5 year tenure 2. Responsible for appointing and managing distributors and ensuring healthy inventory levels in the channel 3. Responsible for product sales through network of retailers by ensuring high share of visibility
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HCL Infosystems Ltd
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India
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Information Technology & Services
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700 & Above Employee
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Product Marketing Executive
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Aug 2009 - Feb 2010
Facilitated sales through regional teams of HCL by identifying opportunities for IBM Enterprise Software through close collaboration with IBM Facilitated sales through regional teams of HCL by identifying opportunities for IBM Enterprise Software through close collaboration with IBM
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Education
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Institute of Management Technology, Ghaziabad
PGDM, Marketing -
Punjab Technical University
Bachelor of Technology (B.Tech.), Mechanical Engineering -
Delhi Public School
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Doon School, Dehradun