Experience

Sony Indonesia

• Indonesia
• Consumer Electronics
• 100 - 200 Employee

• Key Account Manager - Channel Account Management Division

  • Aug 2010 - Present

  • Building account from zero to be one of important accounts at Channel Account Management Division • Monitor and control A/R • Controlling Branch Area Achievement and Budget where Account is there • Responsible for sales increment and need to get over achieve target • Developing a good working relationship with stores to enhance satisfaction and retention • Interacting and communicating with Head Office people on regular basis to determine changing tastes and preferences • Managing effective negotiation and sales strategies • Offering products which are suitable at Carrefour customers • Arranging and doing promotion activities (in house promotion) in order to increase sales amount • Controlling and budgeting cost of promotion activities • Controlling sales promotion man / girl (SPM / SPG) • Having good relationship with PIC of each Carrefour Store Concurrently as Leader of Hyper Channel: • Leading Hyper Channel Account (Carrefour, Hypermart, Lottemart, Giant) • Responsible for sales increment of Hyper Channel Account monthly and yearly • Defining strategic clients, accounts and develop new ways of penetrating the market and review via monthly meeting • Reaching quarterly and annual targets and create reports and analysis • Lead, monitor and increase team capabilities and tasks to ensure that targets are filled based on business needs • Monitor and control A/R Show less



PT Sony Indonesia

• Greater Jakarta Area, Indonesia

• Corporate Sales Department Head

  • Nov 2007 - Jul 2010

  • Responsible for sales achievement of B2B business, especially on LCD TV and notebook products • Expanding B2B business with concentration to the needs of hotels, buildings, banks, showrooms • Defining strategic clients and develop new ways of penetrating the market • Reach quarterly and annual targets and create reports and analysis • Forecasting the budget • Increasing brand awareness on Sony products generally, specifically on LCD TV • Approaching decision maker on brand chosen of electronic products • Doing brand awareness activities with big companies (XL Axiata, Toyota, BMW Indonesia, etc). • Doing catalog business with several banks in Indonesia (Citibank, BCA, Mandiri, BNI, SCB, Mega) • Having good relationship with all B2B customers • Having good relationship with big Banking Institution in Indonesia (Citibank, BCA, Mandiri, BNI, Mega, SCB) • Monitor and control A/R Show less



Sony Indonesia

• Indonesia
• Consumer Electronics
• 100 - 200 Employee

• Head of Chain Store Department and AV-IT Deparment

  • Jan 2006 - Oct 2007

  In general responsible for sales achievement of 2 Department in Sales Division, monitoring and controlling A/R Chain store Department Head: • Responsible for company’s sales achievement (the biggest portion). • Managing the biggest Key Account of Modern Channel (Electronic City, Electronic Solution, Best Denki, Agis, Courts, Hypermart • Interacting and communicating with Head Office key person on regular basis to determine changing tastes and preferences • Monitoring and controlling A/R • Expand Modern Channel (Chain Stores) business as well as hypermarket business (Hypermart increased) • Responsible for all outlets’ display, promo activities (ATL, BTL): weekly, monthly, yearly promo • Responsible for Ad & Promo budget of Chain Store Department: arranged Ad & Promo budget for each account AV-IT Department (Traditional Market): • Build up business relationship with traditional dealers • Create many programs for traditional dealers to boost up sales value Show less