Vidyadhar Hegde
Chief Startegy Officer at Genuus Brand Advisory- Claim this Profile
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Topline Score
Bio
C Venugopal
Vidhya is an exemplary colleague who is intelligent , very sincere , dedicated and hardworking with lot of practical knowledge of marketing. He is highly dependable and puts in his best to accomplish the task handed over to him. A very good team player and delight to be with as a person. His man management skills are exemplary due to which he can get things done very easily. His functional knowledge makes him a role model or guide for his juniors and his approachability makes him the mentor of all the juniors. His knowledge on the eateries & Pubs and discs of mumbai is amazing and you can depend on him completely to navigate you through the maze mumbai is. It was wonderful working with him and would be pleasure working with him again. I wish him all the best for his future assignments
Jiteen Aggarwal
Vidyadhar epitomises the word 'Mr. Cool'. He has this outstanding trait of maintaining his cool even when beseiged with the worst of problems or pressures. Vidyadhar has sound knowledge of communication, media and research and can speak with a lot of authority on any of these. Extremely hardworking and dedicated, Vidya would go to any lengths to ensure that the task in hand is completion. On a personal level, Vidya is a very down to earth and level headed person and extremely helpful. You can be rest assured that you will get the assistance whenever you approach him for any work. It was sheer pleasure working with Vidya and certainly hope to work with him again in future.
C Venugopal
Vidhya is an exemplary colleague who is intelligent , very sincere , dedicated and hardworking with lot of practical knowledge of marketing. He is highly dependable and puts in his best to accomplish the task handed over to him. A very good team player and delight to be with as a person. His man management skills are exemplary due to which he can get things done very easily. His functional knowledge makes him a role model or guide for his juniors and his approachability makes him the mentor of all the juniors. His knowledge on the eateries & Pubs and discs of mumbai is amazing and you can depend on him completely to navigate you through the maze mumbai is. It was wonderful working with him and would be pleasure working with him again. I wish him all the best for his future assignments
Jiteen Aggarwal
Vidyadhar epitomises the word 'Mr. Cool'. He has this outstanding trait of maintaining his cool even when beseiged with the worst of problems or pressures. Vidyadhar has sound knowledge of communication, media and research and can speak with a lot of authority on any of these. Extremely hardworking and dedicated, Vidya would go to any lengths to ensure that the task in hand is completion. On a personal level, Vidya is a very down to earth and level headed person and extremely helpful. You can be rest assured that you will get the assistance whenever you approach him for any work. It was sheer pleasure working with Vidya and certainly hope to work with him again in future.
C Venugopal
Vidhya is an exemplary colleague who is intelligent , very sincere , dedicated and hardworking with lot of practical knowledge of marketing. He is highly dependable and puts in his best to accomplish the task handed over to him. A very good team player and delight to be with as a person. His man management skills are exemplary due to which he can get things done very easily. His functional knowledge makes him a role model or guide for his juniors and his approachability makes him the mentor of all the juniors. His knowledge on the eateries & Pubs and discs of mumbai is amazing and you can depend on him completely to navigate you through the maze mumbai is. It was wonderful working with him and would be pleasure working with him again. I wish him all the best for his future assignments
Jiteen Aggarwal
Vidyadhar epitomises the word 'Mr. Cool'. He has this outstanding trait of maintaining his cool even when beseiged with the worst of problems or pressures. Vidyadhar has sound knowledge of communication, media and research and can speak with a lot of authority on any of these. Extremely hardworking and dedicated, Vidya would go to any lengths to ensure that the task in hand is completion. On a personal level, Vidya is a very down to earth and level headed person and extremely helpful. You can be rest assured that you will get the assistance whenever you approach him for any work. It was sheer pleasure working with Vidya and certainly hope to work with him again in future.
C Venugopal
Vidhya is an exemplary colleague who is intelligent , very sincere , dedicated and hardworking with lot of practical knowledge of marketing. He is highly dependable and puts in his best to accomplish the task handed over to him. A very good team player and delight to be with as a person. His man management skills are exemplary due to which he can get things done very easily. His functional knowledge makes him a role model or guide for his juniors and his approachability makes him the mentor of all the juniors. His knowledge on the eateries & Pubs and discs of mumbai is amazing and you can depend on him completely to navigate you through the maze mumbai is. It was wonderful working with him and would be pleasure working with him again. I wish him all the best for his future assignments
Jiteen Aggarwal
Vidyadhar epitomises the word 'Mr. Cool'. He has this outstanding trait of maintaining his cool even when beseiged with the worst of problems or pressures. Vidyadhar has sound knowledge of communication, media and research and can speak with a lot of authority on any of these. Extremely hardworking and dedicated, Vidya would go to any lengths to ensure that the task in hand is completion. On a personal level, Vidya is a very down to earth and level headed person and extremely helpful. You can be rest assured that you will get the assistance whenever you approach him for any work. It was sheer pleasure working with Vidya and certainly hope to work with him again in future.
Experience
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Chief Startegy Officer
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May 2013 - Present
Genuus, is a marketing technology start-up. Here, my key responsibilities are to driver top-line & bottom line growth, client satisfaction and overall creative output. I lead the strategy, digital marketing, communication and build Omni Channel experiences for brands. Manage the business operations and new business development.Also Co-founded Torq Cart a SaaS based eCommerce platform (June 2015 to May 2017). Genuus, is a marketing technology start-up. Here, my key responsibilities are to driver top-line & bottom line growth, client satisfaction and overall creative output. I lead the strategy, digital marketing, communication and build Omni Channel experiences for brands. Manage the business operations and new business development.Also Co-founded Torq Cart a SaaS based eCommerce platform (June 2015 to May 2017).
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JSW Steel Ltd
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India
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1 - 100 Employee
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General Manager Branding
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Mar 2012 - Apr 2013
As the lead for Corporate Communication & Branding for the entire JSW Group, I led all projects on Branding, Communication, PR and Internal Communication. As the lead for Corporate Communication & Branding for the entire JSW Group, I led all projects on Branding, Communication, PR and Internal Communication.
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Alok Industries Ltd
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India
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Textile Manufacturing
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700 & Above Employee
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Vice President Brand & Communication
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Oct 2010 - Feb 2012
H&A stores was the retail arm of Alok Industries a leading garment manufacturer and exporter. Here I was responsible for all marketing and communication initiatives for H&A brand for the Indian market. H&A stores was the retail arm of Alok Industries a leading garment manufacturer and exporter. Here I was responsible for all marketing and communication initiatives for H&A brand for the Indian market.
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Kansai Nerolac Paints Ltd
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Consumer Goods
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700 & Above Employee
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Sr Manager Marketing Communication
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Dec 2004 - Sep 2010
Responsible for all brand communication, implementation of Influence initiatives, research, media planning & buying and A&P budget management Responsible for all brand communication, implementation of Influence initiatives, research, media planning & buying and A&P budget management
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Mudra Communications
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India
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Appliances, Electrical, and Electronics Manufacturing
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Director Brand Communication
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Sep 2003 - Nov 2004
Lead the Reliance Infocom prepaid launch, did the strategy and execution of the launch communication Lead the Reliance Infocom prepaid launch, did the strategy and execution of the launch communication
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Triton Communications
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India
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Account Director
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Oct 2002 - Aug 2003
Managed the team that handled the Paras Pharmaceuticals business including new product concepts. Independently won the Godrej Tea and DDL Paints businesses in multi-agency pitch. Managed the team that handled the Paras Pharmaceuticals business including new product concepts. Independently won the Godrej Tea and DDL Paints businesses in multi-agency pitch.
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DDB Mudra Group
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Advertising Services
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1 - 100 Employee
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Account Director
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Jul 1996 - Sep 2002
Account lead for multiple brands from the Godrej portfolio, key brands being Godrej FairGlow, Godrej No. 1, Godrej Real Chicken, Godrej Ganga and Godrej Ezee. Account lead for multiple brands from the Godrej portfolio, key brands being Godrej FairGlow, Godrej No. 1, Godrej Real Chicken, Godrej Ganga and Godrej Ezee.
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Dacunha associates
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India
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Account Supervisor
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Feb 1994 - Jun 1996
Launched the premium whisky McDowell Signature and Single Malt. Handled the communication and BTL activities for McDowell Vintage, McDowell Premium, Officer‘s Choice whisky and events like- Derby, 2000 Guinness and St. Ledger Launched the premium whisky McDowell Signature and Single Malt. Handled the communication and BTL activities for McDowell Vintage, McDowell Premium, Officer‘s Choice whisky and events like- Derby, 2000 Guinness and St. Ledger
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Account Executive
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Jan 1992 - Jan 1994
Handled IPO communication for Tata Elxi, Chambal Fertilizer and Crompton Greaves amongst others. Handled the AIDS awareness campaign for Government of Maharashtra and SICOM Handled IPO communication for Tata Elxi, Chambal Fertilizer and Crompton Greaves amongst others. Handled the AIDS awareness campaign for Government of Maharashtra and SICOM
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Education
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Jamnalal Bajaj Institute of Management Studies
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