Content Marketing Manager

• Dec 2022 - Present

Content Strategist

• May 2021 - Dec 2022

Word Nerd for The Daily Carnage. Go read it: carney.co/daily-carnage/ - Lead writer of The Daily Carnage – a daily newsletter for marketing resources and news (grew subscribers from 22k to 32k) - Designed, developed, and deployed email marketing campaigns for multiple clients in different verticals - Managed newsletter sponsorship inquiries, planning, and curation (Over $80k in revenue from 2021 to 2022, a 130% increase from 2020) - Designed and curated social media content for both internal accounts and clients - Managed press release writing, editing, and scheduling Show less

Freelance Marketing Consultant

• Apr 2016 - May 2021

- Created marketing materials and graphics - Developed websites and analyzed web performance - Wrote web content to support SEO and creative copy Organizations Include: Luxial Solutions, Magee Plastics Company, PrimeLending, North Hills Newcomers & Friends, and The Groom Stop Pet Groomer - Created marketing materials and graphics - Developed websites and analyzed web performance - Wrote web content to support SEO and creative copy Organizations Include: Luxial Solutions, Magee Plastics Company, PrimeLending, North Hills Newcomers & Friends, and The Groom Stop Pet Groomer

Digital Strategist

• Aug 2020 - Apr 2021

- Implemented multi-channel marketing campaigns across multiple lines of business within the organization - Collaborated with marketing and design team for branding, design, and messaging standards - Wrote, proofread, and edited copy for messaging as well as support SEO for web content - Designed and deployed emails for multiple lines of business within the organization including announcements, sales, and donor nurturing (average quarterly open rate of 20% with average click-through rate of 13%) - Managed social media posts, pages, and responses across multiple accounts (growing average post engagement by 25%) - Assisted in photography and videography direction - Managed relationships and budgets for print, digital, and promotional vendors Show less

Creative and Technology Specialist

• Jun 2018 - Mar 2020

- Maintained daily project requests for a variety of clients in the form of creative and production design with tight deadlines and fast-paced proofing - Performed 40% of pre-press projects for 2019 - Assessed, proofed, and wrote copy; collaborated on internal marketing projects for brand awareness - Developed and maintained client sites for e-commerce - Curated, edited, and wrote for the company blog (boosting page views and SEO content) - Managed the company social media networks (grew accounts 30% in following and 40% in engagement) - Deployed and analyzed review management (expanded Google Reviews from 7 to 40 at a 5/5 rating) Show less

SEO/Blog Writer

• Jun 2018 - Jan 2020

- Wrote multiple blog posts monthly for various clients - Curated and wrote site content utilizing keywords to support relevant searchability - Adopted a different brand's specific voice and digestible technical terms - Researched industry topics - Wrote multiple blog posts monthly for various clients - Curated and wrote site content utilizing keywords to support relevant searchability - Adopted a different brand's specific voice and digestible technical terms - Researched industry topics

HR Recruiter & PR Manager

• Nov 2017 - Jun 2018

- Assisted in administrative responsibilities- Managed internal communications- Developed new social media content- Filmed and edited video content- Executed candidate recruiting, scheduling, and hiring

Account Representative (Team Leader)

• May 2017 - Nov 2017

- Executed sales production while representing a Fortune-500 client- Maintained office processes- Tracked multiple forms of sales data- Managed sales quality as a top national performer with 100% customer retention- Lead team meetings and training workshops

Marketing and Communications Intern

• Jan 2017 - Apr 2017

- Created social media content - Developed print media (including press releases and newsletters) - Edited web content - Assisted in events - Photographed events, staff, and of the hospital - Reported Google Analytics data - Compiled data for medical shortage areas During my time in this fast-paced hospital environment, I created projects for the Marketing and Communications Department as well as assisted the Physician Relations Department. - Created social media content - Developed print media (including press releases and newsletters) - Edited web content - Assisted in events - Photographed events, staff, and of the hospital - Reported Google Analytics data - Compiled data for medical shortage areas During my time in this fast-paced hospital environment, I created projects for the Marketing and Communications Department as well as assisted the Physician Relations Department.

Marketing And Public Relations Intern

• Aug 2015 - Dec 2015

- Developed program ads - Wrote online news stories - Edited print media - Revised webpages - Created catalogs and brochures - Built document templates I was fortunate to create for the Community Foundation during a major growing point in their marketing. They were updating their web presence, leading to a lot of my time with CFA working with their web editing as well as creating cohesively branded print materials. - Developed program ads - Wrote online news stories - Edited print media - Revised webpages - Created catalogs and brochures - Built document templates I was fortunate to create for the Community Foundation during a major growing point in their marketing. They were updating their web presence, leading to a lot of my time with CFA working with their web editing as well as creating cohesively branded print materials.