Victoria Sarfaty
Data Analyst at CRM&BÔNUS- Claim this Profile
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English Full professional proficiency
Topline Score
Bio
Credentials
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Oracle Database PL/SQL Developer Certified Professional
UdemyMar, 2022- Nov, 2024
Experience
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CRM&BONUS
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Brazil
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Advertising Services
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200 - 300 Employee
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Data Analyst
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Feb 2022 - Present
Provide Insights, Analysis and Recommendations for internal (Customer Success and Commercial teams) and external customers. Relevant projects: - Analyzing existing upsell campaigns to improve their efficacy and subsequent ROI. - Creation of personalized dashboards for external customers using PowerBI. - Implementing Knime Data Blending tools to scale Data Analytics in the customer success teams, automating tasks, processes and reports. - Building executive presentations to demonstrate analyzed recommendations to our end customers. - Training the customer success team on how to properly use the data gathered. Show less
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Reckitt
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United Kingdom
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Manufacturing
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700 & Above Employee
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Sales and Marketing Specialist
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Aug 2020 - Jul 2022
- Development/Communication/Evaluation of customer and brand development plans; - Analysis of KPIs (Sell In / Sell Out / Sell Through) and performance categories and SKUs - Data analysis - databases: Nielsen, Scanntech, Accera, Neogrid, Mtrix, Cliqkview, MYSQL, Python - Analysis of opportunities in customers - develop current customers and register category/products in new customers; - Conduct training for internal and external staff and customers; - Production of explanatory materials about the category with CTAs focused on increasing penetration and sales; - Sending POP materials; - Contact with agency – Briefing; - Customer relationship; - Mediation and analysis of campaign results Show less
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Education
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Columbia University in the City of New York
Undergraduate, Business Administration and Management, General -
St. Paul's School, Sao Paulo