Senior Marketing Specialist

• Jun 2022 - Present

Create website content for companies within ecosystem. Implement email and web strategy for lead generation. Manage marketing strategies, lead generation, and content creation for four companies in Canada and Belgium. Create website content for companies within ecosystem. Implement email and web strategy for lead generation. Manage marketing strategies, lead generation, and content creation for four companies in Canada and Belgium.

Senior Marketing Specialist

• Jan 2022 - Jun 2022

Marketing Specialist

• Sep 2020 - Jan 2022

In line with GURUS Solutions' business objectives, my daily tasks included nurture and brand campaigns for multiple industries (both inbound and outbound), content creation for sales funnel pages and blogs, SEO optimization and keyword research, and lead management. As a software shop, the main tools I use are: NetSuite, HubSpot, Google Suite, SEMrush, and Google Analytics.

Marketing Coordinator

• Apr 2018 - Aug 2020

As the Marketing Coordinator, I was responsible for marketing operations and email campaigns in Canada. I coordinated external and internal communications in French and English as well as webinars, events, and advertising projects. Alongside my colleagues, we worked together to design and write content for landing pages, guides, blogs, and whitepapers. Main software and tools used: HubSpot, Dotdigital, Hootsuite, Google Analytics As the Marketing Coordinator, I was responsible for marketing operations and email campaigns in Canada. I coordinated external and internal communications in French and English as well as webinars, events, and advertising projects. Alongside my colleagues, we worked together to design and write content for landing pages, guides, blogs, and whitepapers. Main software and tools used: HubSpot, Dotdigital, Hootsuite, Google Analytics

Content Writer

• Mar 2017 - Nov 2017

Wrote articles based on current trends, styles, celebrity-based interests, and events in the fashion industry. Created content for the website including product and brand descriptions. Managed social media accounts. Wrote articles based on current trends, styles, celebrity-based interests, and events in the fashion industry. Created content for the website including product and brand descriptions. Managed social media accounts.

Junior Writer

• Oct 2016 - Jan 2017

Wrote entertainment-based content for diverse websites. Wrote entertainment-based content for diverse websites.

Brand Ambassador

• Mar 2016 - Aug 2016

Organized fashion shows and events. Styled clients in the Slim brand pants. Promoted and represented the brand. Organized fashion shows and events. Styled clients in the Slim brand pants. Promoted and represented the brand.

Stylist

• Nov 2015 - Mar 2016

Provided important fashion and style advice to clients. Knowledge of vintage trends and luxury brands. Provided important fashion and style advice to clients. Knowledge of vintage trends and luxury brands.

Editorial Assistant Intern

• Apr 2015 - Sep 2015

In charge of their digital magazine, which also comprised of updating their social networks. As the editorial assistant intern I managed their website by uploading articles and associating these articles to their social networks. I also had the occasion to translate articles from French to English which were featured in their September 2015 issue. In charge of their digital magazine, which also comprised of updating their social networks. As the editorial assistant intern I managed their website by uploading articles and associating these articles to their social networks. I also had the occasion to translate articles from French to English which were featured in their September 2015 issue.

International Relations Intern

• Jan 2014 - May 2014

In charge of contacting and organizing the international exhibitors. Working with a small team, we managed the vintage market by using different social networks, Medias, and strategies in order to create a suitable event for visitors and exhibitors alike. In charge of contacting and organizing the international exhibitors. Working with a small team, we managed the vintage market by using different social networks, Medias, and strategies in order to create a suitable event for visitors and exhibitors alike.

English Teaching Assistant

• Oct 2012 - Apr 2013

Taught English to high school and college students. Had multiple classes with French students who each held a different level of English abilities. Created own classroom activities and exercises. Taught English to high school and college students. Had multiple classes with French students who each held a different level of English abilities. Created own classroom activities and exercises.

Administrative Assistant to Accountant

• Jun 2012 - Sep 2012

Managed every day office assignments such as organizing archives, answering incoming and outgoing calls, filing payroll, and inputting invoices. Managed every day office assignments such as organizing archives, answering incoming and outgoing calls, filing payroll, and inputting invoices.

Program Assistant

• Jun 2011 - Sep 2011

Non-profit organization. I was given a number of tasks, including organizing overnight trips and picnics for members. I was also in charge of finding another office space, which I found before the end of my contract. Filed dossiers and organized the office space and certain programs. Non-profit organization. I was given a number of tasks, including organizing overnight trips and picnics for members. I was also in charge of finding another office space, which I found before the end of my contract. Filed dossiers and organized the office space and certain programs.

Hostess

• Jul 2008 - Aug 2011