Victoria Nuevo-Celeste
Vice President Marketing at ECOS by Earth Friendly Products- Claim this Profile
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Bio
Abbey Johnson
I had the pleasure of working with Victoria for nearly three years, and have enjoyed every single minute. She is the type of client every agency hopes for - modern, strategic, fair, and truly values great work and the agency partnership. Victoria knows when to push to get the best result, but she's also appreciative, gracious and all-around fun. She is the type of client I hope to be, and I'd recommend her leadership and business-building abilities to the highest level. Victoria is a savvy marketer that smart organizations should seek out and empower.
Kaitlin Barton
Victoria is the best Marketer that I have ever met. Her intelligent, thoughtful, insight-driven approach makes her the kind of leader who not only brings brands to life in unique, one-of-a-kind communications but also brings out the best in everyone around her. Her strategic prowess is parallel to none, but she listens to every voice at the table, taking different view points and experiences into account, all the while inspiring her team members and peers to look at the big picture and to ask, why? and how? at every turn. Victoria is an incredible Manager; she leads by example, empowers her team, sets the bar high but both implicitly and explicitly supports you. I learned how to apply creativity and discipline to my work during my tenure as her Direct Report, and the success that we had at Califia Farms during our formative years in becoming a beloved consumer brand rather than a popular product was due to her strategic leadership. She is data-driven and develops great tools and programs from which to garner insights but knows that science needs its complementary art, and she never loses the forest for the trees when it comes to reaching consumers' hearts, not only their wallets.
Abbey Johnson
I had the pleasure of working with Victoria for nearly three years, and have enjoyed every single minute. She is the type of client every agency hopes for - modern, strategic, fair, and truly values great work and the agency partnership. Victoria knows when to push to get the best result, but she's also appreciative, gracious and all-around fun. She is the type of client I hope to be, and I'd recommend her leadership and business-building abilities to the highest level. Victoria is a savvy marketer that smart organizations should seek out and empower.
Kaitlin Barton
Victoria is the best Marketer that I have ever met. Her intelligent, thoughtful, insight-driven approach makes her the kind of leader who not only brings brands to life in unique, one-of-a-kind communications but also brings out the best in everyone around her. Her strategic prowess is parallel to none, but she listens to every voice at the table, taking different view points and experiences into account, all the while inspiring her team members and peers to look at the big picture and to ask, why? and how? at every turn. Victoria is an incredible Manager; she leads by example, empowers her team, sets the bar high but both implicitly and explicitly supports you. I learned how to apply creativity and discipline to my work during my tenure as her Direct Report, and the success that we had at Califia Farms during our formative years in becoming a beloved consumer brand rather than a popular product was due to her strategic leadership. She is data-driven and develops great tools and programs from which to garner insights but knows that science needs its complementary art, and she never loses the forest for the trees when it comes to reaching consumers' hearts, not only their wallets.
Abbey Johnson
I had the pleasure of working with Victoria for nearly three years, and have enjoyed every single minute. She is the type of client every agency hopes for - modern, strategic, fair, and truly values great work and the agency partnership. Victoria knows when to push to get the best result, but she's also appreciative, gracious and all-around fun. She is the type of client I hope to be, and I'd recommend her leadership and business-building abilities to the highest level. Victoria is a savvy marketer that smart organizations should seek out and empower.
Kaitlin Barton
Victoria is the best Marketer that I have ever met. Her intelligent, thoughtful, insight-driven approach makes her the kind of leader who not only brings brands to life in unique, one-of-a-kind communications but also brings out the best in everyone around her. Her strategic prowess is parallel to none, but she listens to every voice at the table, taking different view points and experiences into account, all the while inspiring her team members and peers to look at the big picture and to ask, why? and how? at every turn. Victoria is an incredible Manager; she leads by example, empowers her team, sets the bar high but both implicitly and explicitly supports you. I learned how to apply creativity and discipline to my work during my tenure as her Direct Report, and the success that we had at Califia Farms during our formative years in becoming a beloved consumer brand rather than a popular product was due to her strategic leadership. She is data-driven and develops great tools and programs from which to garner insights but knows that science needs its complementary art, and she never loses the forest for the trees when it comes to reaching consumers' hearts, not only their wallets.
Abbey Johnson
I had the pleasure of working with Victoria for nearly three years, and have enjoyed every single minute. She is the type of client every agency hopes for - modern, strategic, fair, and truly values great work and the agency partnership. Victoria knows when to push to get the best result, but she's also appreciative, gracious and all-around fun. She is the type of client I hope to be, and I'd recommend her leadership and business-building abilities to the highest level. Victoria is a savvy marketer that smart organizations should seek out and empower.
Kaitlin Barton
Victoria is the best Marketer that I have ever met. Her intelligent, thoughtful, insight-driven approach makes her the kind of leader who not only brings brands to life in unique, one-of-a-kind communications but also brings out the best in everyone around her. Her strategic prowess is parallel to none, but she listens to every voice at the table, taking different view points and experiences into account, all the while inspiring her team members and peers to look at the big picture and to ask, why? and how? at every turn. Victoria is an incredible Manager; she leads by example, empowers her team, sets the bar high but both implicitly and explicitly supports you. I learned how to apply creativity and discipline to my work during my tenure as her Direct Report, and the success that we had at Califia Farms during our formative years in becoming a beloved consumer brand rather than a popular product was due to her strategic leadership. She is data-driven and develops great tools and programs from which to garner insights but knows that science needs its complementary art, and she never loses the forest for the trees when it comes to reaching consumers' hearts, not only their wallets.
Experience
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ECOS by Earth Friendly Products
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United States
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Manufacturing
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1 - 100 Employee
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Vice President Marketing
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Sep 2019 - Present
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Enroot Organics PBC
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United States
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Food and Beverage Services
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1 - 100 Employee
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Vice President Marketing
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Aug 2018 - Jul 2019
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Sun Pacific
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United States
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Food & Beverages
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100 - 200 Employee
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Vice President Marketing
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Oct 2013 - Sep 2017
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Califia Farms
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United States
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Food & Beverages
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200 - 300 Employee
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Vice President Marketing
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Oct 2013 - Apr 2016
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Naked Juice
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Manufacturing
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1 - 100 Employee
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Director Brand Marketing
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Jul 2011 - Sep 2013
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Nestlé USA
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United States
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Marketing Manager
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May 2000 - Jun 2011
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Kao Corporation
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Japan
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Personal Care Product Manufacturing
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700 & Above Employee
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International Trade Marketing Manager
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Dec 1997 - Dec 1999
P&L responsibility for Jergens & Biore business lines in Venezuela, Colombia and Central America. P&L responsibility for Jergens & Biore business lines in Venezuela, Colombia and Central America.
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Management Associate
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Jul 1995 - Dec 1997
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Education
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Thunderbird School of Global Management
MBA, Marketing -
Universidad Pontificia Comillas
Master's degree, Law and Economics -
Universidad Complutense de Madrid
Law Degree
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