Victoria Mitchell

Head of Marketing and Graphic Design at Imagination Design Studios
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Contact Information
us****@****om
(386) 825-5501
Location
Calgary, Alberta, Canada, CA

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Shelby Vongroven

Commander of digital design and the ultimate guru of the Adobe Suite. Victoria is an incredibly talented designer that will make all your design visions come to life! As a permanent member of the social committee, she makes sure every employee feels like they are an important part of SYC. Any team would be lucky to work alongside or with Victoria.

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Credentials

  • Business and Marketing Writing
    Chinook Learning Services Continuing Education
    Dec, 2016
    - Nov, 2024
  • Inbound Marketing Certified
    HubSpot Academy
    Sep, 2020
    - Nov, 2024
  • Hubspot Marketing Software Certified
    HubSpot Academy
    Jun, 2020
    - Nov, 2024

Experience

  • Imagination Design Studios
    • Canada
    • Design
    • 1 - 100 Employee
    • Head of Marketing and Graphic Design
      • May 2010 - Present

      Imagination Dental Solution (IDS) creates themed 3D environments for dental and healthcare offices in order to create engaging and entertaining environments for young patients. I maintain the brand and identity for IDS, a branch of parent company Studio Y Creations (SYC). I am responsible for creating graphics and messaging for both print and online applications. See SYC for a detailed list of skills and responsibilities. Imagination Dental Solution (IDS) creates themed 3D environments for dental and healthcare offices in order to create engaging and entertaining environments for young patients. I maintain the brand and identity for IDS, a branch of parent company Studio Y Creations (SYC). I am responsible for creating graphics and messaging for both print and online applications. See SYC for a detailed list of skills and responsibilities.

  • Studio Y Creations
    • Canada
    • Design Services
    • 1 - 100 Employee
    • Head of Marketing and Graphic Design
      • 2010 - Present

      SYC is an industrial manufacturer of permanent 3D displays for retail, theme parks, and museums. I created and maintain the current brands and identities for the three companies under the SYC umbrella: Studio Y Creations (SYC), Imagination Dental Solutions (IDS), and VIVARRA. This involves a broad range of skills and responsibilities: ► Creating all graphics and messaging for print materials, including: trade show booth graphics, brochures, flyers, business cards, magazine ads, and sales materials such as catalogues. Taking designs from initial concept, to final design, to print ready documents. Working with local and remote print shops to price, produce, and deliver finished materials based on design specifications. ► Creating the graphics and messaging for the online presence, including: the UI and UX design of the website, landing pages, newsletter and eblasts, online advertisements, and social media promotional materials. ► Managing a small team of marketing and design specialists as well as acting as liaison between other departments leads. Delegating tasks for web coder, social media manager, and junior graphic designer. Reviewing and approving work created by the team. Hiring and training new additions to the marketing department. ► Operating and performing regular maintenance for: large format printer (Mimaki), laminator, and vinyl plotter. Managing stock of vinyls, laminates, and ink. ► Creating identities for dental office clients through the IDS brand, including: logo, business cards, letterhead, envelopes, and referral pads. ► Documenting all production work through photographs. Retouching final product images for print and web. ► Consistently producing materials on or ahead of schedule in deadline-focused environment. Capable of handling multiple projects concurrently under tight deadlines. ► Heading the Social Committee, a volunteer position that includes planning staff events and implementing reward systems. Show less

  • Freelance in Free Time
    • Freelance Graphic Designer
      • 2003 - Present

      In my free time I enjoy doing projects that are not related to my daily graphic design job. I have experience designing food truck graphics, book covers, packaging and drink labels, event posters, building signage, websites, and so much more. In my free time I enjoy doing projects that are not related to my daily graphic design job. I have experience designing food truck graphics, book covers, packaging and drink labels, event posters, building signage, websites, and so much more.

  • VIVARRA Interactive (AR)
    • Canada
    • Software Development
    • Graphic Designer
      • 2017 - 2018

      VIVARRA is an augmented reality app designed to improve the patient experience for children waiting for their appointments in dental and healthcare environments. I am responsible for creating and maintaining the brand and identity. Taking designs from initial concept, to final design, to print ready documents. Some of my tasks include: ► Designing app UI, games, and features. ► Creating printed graphics including trade show booth graphics, brochures, flyers, business cards, and sales materials. ► Creating and updating online presence including the design of the websites, enewsletters, and advertisements. Show less

  • Qwik Signs
    • Saskatoon, Saskatchewan
    • Graphic Designer, Print Operator
      • 2009 - 2010

      ► Operated large format digital printers (Epson, Mimaki, Roland), vinyl plotters, and laminators ► Installed vinyl decals on walls and vehicles ► Designed logos and business cards ► Operated large format digital printers (Epson, Mimaki, Roland), vinyl plotters, and laminators ► Installed vinyl decals on walls and vehicles ► Designed logos and business cards

  • IKEA
    • Netherlands
    • Retail
    • 700 & Above Employee
    • Graphics Department
      • 2009 - 2009

      During the 2009 remodel of the Edmonton IKEA location I worked on the team responsible for implementing the wayfinding, product info, sale, and under construction banners and signs throughout the store. ► Operated large format digital printers (Epson, Roland) and vinyl plotters ► Installed vinyl signs on walls, windows, and vehicles ► Created signage to match the IKEA style guide During the 2009 remodel of the Edmonton IKEA location I worked on the team responsible for implementing the wayfinding, product info, sale, and under construction banners and signs throughout the store. ► Operated large format digital printers (Epson, Roland) and vinyl plotters ► Installed vinyl signs on walls, windows, and vehicles ► Created signage to match the IKEA style guide

  • Town of Banff
    • Canada
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Junior Graphic Designer
      • 2008 - 2008

      Worked under the direction of the senior designer to create various projects, including: ► Banff district emblems ► Roam transit signs and brochure ► Bylaw awareness campaign ► Monthly newsletter Worked under the direction of the senior designer to create various projects, including: ► Banff district emblems ► Roam transit signs and brochure ► Bylaw awareness campaign ► Monthly newsletter

Education

  • Medicine Hat College
    Bachelor of Applied Arts, Visual Communications
    2006 - 2009
  • Clavet Composite School
    2000 - 2005

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