Experience

Direxion

• Mexico
• Real Estate
• 1 - 100 Employee

• Senior Marketing Content & Events Strategist

  • Mar 2023 - Present

• Marketing Manager

  • Sep 2022 - Mar 2023



Verisk

• United States
• Information Services
• 700 & Above Employee

• Senior Marketing Planner

  • Aug 2022 - Sep 2022

• Senior Marketing Associate

  • Oct 2020 - Aug 2022

  - Accountable for the planning and execution of marketing campaigns and tactics from start to finish, utilizing the entire marketing channel mix while leveraging internal support and driving collaboration - ranging from webinar and newsletter strategy, to nurture programs.- Conducts mid-level stakeholder relationship management across product and sales business stakeholders through active and continual communication of marketing plans, activities, and messaging. Utilizes insights to drive campaign planning, strategy, and performance updates.- Manages contact list database from the ground up from building the system, to developing processes, training and educating staff on best practices, liaising with administrators on system changes, developing reports, and optimizing data set to yield improved engagement.- Maintains collateral set and communication calendar, creates creative brief by tapping SMEs for content, provides feedback to outputs, updates the website and on-demand portals with new materials, and maintains master repositories.- Provides support to regulatory response blog program by working with subject matter experts, ensuring accurate and timely posting, and coordinates in socializing of material both internally and externally. Show less



ISO Claims Partners

• Marketing Coordinator

  • May 2018 - Oct 2020

  - Manage and execute national, regional, and internal conferences including leading negotiations for venue offerings - Execute client-facing webinars - promotions and email strategies - Worked closely with the design team on creating pieces and a strategic approach - Created the promotional calendar for campaigns, events, and webinars - Managed all marketing orders, budget, and inventories - Execute project and time management skills through all tasks - Manage and execute national, regional, and internal conferences including leading negotiations for venue offerings - Execute client-facing webinars - promotions and email strategies - Worked closely with the design team on creating pieces and a strategic approach - Created the promotional calendar for campaigns, events, and webinars - Managed all marketing orders, budget, and inventories - Execute project and time management skills through all tasks



Ledger Restaurant & Bar

• Host Manager & Event Coordinator

  • May 2017 - Apr 2018

  - Lead site visits and pre-event meetings with clients to discuss the logistics of the events, while negotiating contracts, pricing, and sales for all events. - Synchronize all necessary groups to ensure all setup was executed in a timely fashion. - Work closely with the executive chef on menu planning for all events while communicating all specialty orders - Communicate with all staff about VIPs, important guest notes, and specific reservation notes/requests -- Create training/onboarding material for all new team members Show less



Conventures, Inc.

• United States
• Events Services
• 1 - 100 Employee

• Special Events Intern

  • May 2016 - Aug 2016

  • Acted as an onsite event coordinator/ manager • Involved in the coordination of event timelines, budgets, and briefing packets • Created, sent, and documented mail returns of invoices and mass mailings • Investigated venues, event décor, themes, and other logistics • Contributed to event set-up and breakdown • Participated in event registration for events with over 200 people in attendance • Organized and took inventory for event equipment and decor • Acted as an onsite event coordinator/ manager • Involved in the coordination of event timelines, budgets, and briefing packets • Created, sent, and documented mail returns of invoices and mass mailings • Investigated venues, event décor, themes, and other logistics • Contributed to event set-up and breakdown • Participated in event registration for events with over 200 people in attendance • Organized and took inventory for event equipment and decor



Massachusetts Breast Cancer Coalition

• Non-profit Organizations
• 1 - 100 Employee

• Senior Events and Communication Intern

  • Dec 2013 - Sep 2014

  During my time with MBCC, I worked closely with the Executive Director daily to put on large-scale fundraising events. My responsibilities while at MBCC were as follows: • Managed five other interns, delegated tasks, in- house and onsite with set-up, troubleshooting, and site breakdown • Created and organized publication, sponsor and client databases for more effective and convenient outreach • Wrote press releases, calendar listings, feature stories, and talking points • Negotiated and organized sponsors’ partnerships • Created weekly briefing reports for Board of Directors’ meetings • Doubled social media following by from 300 to over 600 in less than two months • Responded to phone calls and e-mails and resolved issues regarding troubleshooting with online registration Show less