Marketing Director

• Feb 2021 - Present

- Create, prepare, and post all social media content in collaboration with the Marketing Team - Maintain a strong, consistent, and professional presence on the UW Cancer Foundation social media platforms - Innovate and implement new strategies to engage with students and potential members - Create, prepare, and post all social media content in collaboration with the Marketing Team - Maintain a strong, consistent, and professional presence on the UW Cancer Foundation social media platforms - Innovate and implement new strategies to engage with students and potential members

Sales and Marketing Coordinator

• Sep 2022 - Dec 2022

Marketing Coordinator

• Jan 2022 - Apr 2022

Communications Assistant

• May 2021 - Aug 2021

-Liaised with 3 campus partners to launch the ‘Samantha Bitty Sexual Health Videos’ social media campaign resulting in a reach of 18.9k on Instagram and Twitter. -Attended bi-weekly Social Media Roundtables with Marketing Managers across the University of Waterloo, representing Campus Wellness to generate opportunities to collaborate. -Monitored the online presence of the Facebook, Instagram, and Twitter profiles using Google Analytics, Socialbakers, and Excel Spreadsheets to produce content that was received best by our audience - Achieved a consistent presence on Instagram by creating monthly content calendars and daily to-do lists, resulting in at least one post per workweek.

Student Support, Office & Technology Lab Assistant

• Sep 2020 - Dec 2020

- Co-composed the first LEARN announcement plan to promote workshops, assistive technologies, and services to registered students, staff, and parents - Designed a LEARN module on social media accessibility consisting of over 15 resources, successfully educating on the importance and creation of accessible social media posts - Advised students weekly in the Drop-In Student Support Centre to collaboratively decide what assistive technologies and tips can enhance their academic and professional experiences

Communications Coordinator

• Jan 2020 - Apr 2020

-Increased the growth of community size by 136.17% by managing, planning and creating relevant content on all social media platforms using Socialbakers and Canva -Exercised my writing and editing skills by creating communication plans, articles and social media campaigns that increased impressions and reach to 181.4k -Facilitated monthly social media meetings and presented my social media reports that summarized the success and improvements needed from the month's content -Increased the growth of community size by 136.17% by managing, planning and creating relevant content on all social media platforms using Socialbakers and Canva -Exercised my writing and editing skills by creating communication plans, articles and social media campaigns that increased impressions and reach to 181.4k -Facilitated monthly social media meetings and presented my social media reports that summarized the success and improvements needed from the month's content

Activity Coordinator

• Jul 2019 - Jul 2019

- Led international students ages 14-17 effectively to destinations within Toronto to actively practice their English skills -Arranged daily ice breaker activities sufficiently to increase interactions with all students and help foster relationships -Ensured the students were punctual to meet the activities and objectives of the day - Led international students ages 14-17 effectively to destinations within Toronto to actively practice their English skills -Arranged daily ice breaker activities sufficiently to increase interactions with all students and help foster relationships -Ensured the students were punctual to meet the activities and objectives of the day