Victoria Krauk-Seyr
Senior SEA Managerin at Hartlauer Handelsgesellschaft m.b.H.- Claim this Profile
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Deutsch Native or bilingual proficiency
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Englisch Full professional proficiency
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Spanisch Professional working proficiency
Topline Score
Bio
Credentials
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Google Ads Suchmaschinenwerbung
GoogleJun, 2021- Nov, 2024 -
Google Analytics
GoogleJun, 2021- Nov, 2024 -
Google Shopping Anzeigen
GoogleJun, 2021- Nov, 2024 -
Google Ads App Marketing
GoogleMay, 2020- Nov, 2024 -
Google Ads Display
GoogleMar, 2020- Nov, 2024 -
Google Ads Videowerbung
GoogleMar, 2020- Nov, 2024 -
Google Tag Manager
GoogleJun, 2018- Nov, 2024
Experience
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Hartlauer Handelsgesellschaft m.b.H.
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Austria
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Retail
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1 - 100 Employee
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Senior SEA Managerin
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Jan 2022 - Present
Further development of Google Ads campaigns (YouTube, display, text, shopping, app)Effective and efficient use of the available advertising budget for Google Ads campaignsCommunication and coordination of technical implementation with external and internal partners regarding Google Ads and Google AnalyticsMonitoring, tracking and reporting of performance with Google Analytics and Google Data studio
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SEA Managerin
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Feb 2021 - Dec 2021
Further development of Google Ads campaigns (YouTube, display, text, shopping, app)Effective and efficient use of the available advertising budget for Google Ads campaignsCommunication and coordination of technical implementation with external and internal partners regarding Google Ads and Google AnalyticsMonitoring, tracking and reporting of performance with Google Analytics and Google Data studio
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Search Engine Manager
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Jan 2019 - Jan 2021
Further development of Google Ads campaigns (YouTube, display, text, shopping, app)Effective and efficient use of the available advertising budget for Google Ads campaignsCommunication and coordination of technical implementation with external and internal partners regarding Google Ads and Google AnalyticsMonitoring, tracking and reporting of performance with Google Analytics and Google Data studio
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INTERSPORT Austria GmbH
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Austria
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Retail
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1 - 100 Employee
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Online Performance Marketing Managerin
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Dec 2016 - Dec 2018
Conception, implementation, controlling and optimization of all online marketing measures of the online shop focusing on SEA, SEO and newsletter marketing Administration of the feed management tool Recipient selection from customer databases & assurance of customer data quality and consistency Analysis and reporting of website performance Analysis of customer and buying behavior in the online shop and derivation of measures Conception, implementation, controlling and optimization of all online marketing measures of the online shop focusing on SEA, SEO and newsletter marketing Administration of the feed management tool Recipient selection from customer databases & assurance of customer data quality and consistency Analysis and reporting of website performance Analysis of customer and buying behavior in the online shop and derivation of measures
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MAITEC Armaturen GmbH
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Ennsdorf
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Marketing
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Oct 2014 - Nov 2016
Creation of advertising material (ballpoint pens, sticky notes, printing on work clothes, etc) Creation of product catalogs Creation of quarterly info + layout and text Administration of the homepage (Typo3) Design of the building Exhibition stands -> Design proposals, delivery of banner ads Maintenance of customer data Creation of advertising material (ballpoint pens, sticky notes, printing on work clothes, etc) Creation of product catalogs Creation of quarterly info + layout and text Administration of the homepage (Typo3) Design of the building Exhibition stands -> Design proposals, delivery of banner ads Maintenance of customer data
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Pfahnl Backmittel GmbH
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Austria
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Food and Beverage Manufacturing
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1 - 100 Employee
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Assistentin des Qualitätsmanagement
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Oct 2013 - Sep 2014
Creation, revision and approval of food law documents in the overall enterprise, such as customer inquiries Training and education in these areas (internal and external) Master data maintenance in the area of quality management and product development Obtaining quality-relevant information from customers and suppliers Implementation of the same in the overall operation with the respective responsible persons Assistance in conducting internal and external audits complaint handling Recipe creation, assistance in the design of advertising material Responsible for the work clothes of employees Control and archiving of relevant documents Show less
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Stadlauer Malzfabrik AG (STM)
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Austria
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Food and Beverage Manufacturing
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Praktikant im Marketingbereich
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Jul 2012 - Aug 2012
Creation of sales concepts Introduction of new products Implementation of brand relaunch on all sales packaging Graphical preparation of marketing concepts Preparation of marketing information Conducting a competition analysis Briefing and accompaniment of photo shoots for advertising material Creation of sales concepts Introduction of new products Implementation of brand relaunch on all sales packaging Graphical preparation of marketing concepts Preparation of marketing information Conducting a competition analysis Briefing and accompaniment of photo shoots for advertising material
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Education
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2014 - 2016
Fachhochschule Oberösterreich
Master of Science (M.Sc.), Digital Business Management -
2010 - 2013
Fachhochschule Wiener Neustadt
Bachelor of Arts (B.A.), Produktmarketing und Projektmanagement -
2011 - 2012
Hogeschool Utrecht
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