Victoria Halliden
Head of Marketing & Communication at Cameleon- Claim this Profile
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English Native or bilingual proficiency
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French Limited working proficiency
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Dutch Limited working proficiency
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Bio
Caroline Spirk
I know Victoria both personally and professionally and I take no hesitation in recommending her as an asset to any future employer. Throughout the years i spent working with her at C&A and Caméléon I found her to be a positive force both in nature and in her ability to execute her role. She is a quick witted professional and very easy to work with. She is super reactive, always ready to help and always search for opportunities to learn. The way she runs marathon and more over trains for them tells a lot about her forces and how committed she is! For a more in depth reference please contact me through my profile.
Denise Ashurst
I worked with Victoria over a number of years and we enjoyed a fantastic working relationship as a contractor for the company she was with. She is professional in everything she does and is an excellent communicator. Her proficiency in technical and copywriting know-how was balanced by an easy, down-to-earth approach. I would highly recommend working with Victoria.
Caroline Spirk
I know Victoria both personally and professionally and I take no hesitation in recommending her as an asset to any future employer. Throughout the years i spent working with her at C&A and Caméléon I found her to be a positive force both in nature and in her ability to execute her role. She is a quick witted professional and very easy to work with. She is super reactive, always ready to help and always search for opportunities to learn. The way she runs marathon and more over trains for them tells a lot about her forces and how committed she is! For a more in depth reference please contact me through my profile.
Denise Ashurst
I worked with Victoria over a number of years and we enjoyed a fantastic working relationship as a contractor for the company she was with. She is professional in everything she does and is an excellent communicator. Her proficiency in technical and copywriting know-how was balanced by an easy, down-to-earth approach. I would highly recommend working with Victoria.
Caroline Spirk
I know Victoria both personally and professionally and I take no hesitation in recommending her as an asset to any future employer. Throughout the years i spent working with her at C&A and Caméléon I found her to be a positive force both in nature and in her ability to execute her role. She is a quick witted professional and very easy to work with. She is super reactive, always ready to help and always search for opportunities to learn. The way she runs marathon and more over trains for them tells a lot about her forces and how committed she is! For a more in depth reference please contact me through my profile.
Denise Ashurst
I worked with Victoria over a number of years and we enjoyed a fantastic working relationship as a contractor for the company she was with. She is professional in everything she does and is an excellent communicator. Her proficiency in technical and copywriting know-how was balanced by an easy, down-to-earth approach. I would highly recommend working with Victoria.
Caroline Spirk
I know Victoria both personally and professionally and I take no hesitation in recommending her as an asset to any future employer. Throughout the years i spent working with her at C&A and Caméléon I found her to be a positive force both in nature and in her ability to execute her role. She is a quick witted professional and very easy to work with. She is super reactive, always ready to help and always search for opportunities to learn. The way she runs marathon and more over trains for them tells a lot about her forces and how committed she is! For a more in depth reference please contact me through my profile.
Denise Ashurst
I worked with Victoria over a number of years and we enjoyed a fantastic working relationship as a contractor for the company she was with. She is professional in everything she does and is an excellent communicator. Her proficiency in technical and copywriting know-how was balanced by an easy, down-to-earth approach. I would highly recommend working with Victoria.
Experience
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Cameleon
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Retail
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1 - 100 Employee
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Head of Marketing & Communication
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Apr 2019 - Present
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Consultant
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Jul 2014 - Present
www.flyingfree.com www.flyingfree.com
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Stanley/Stella
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Belgium
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Retail Apparel and Fashion
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100 - 200 Employee
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Head of Digital & Communication
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May 2018 - Apr 2019
- Creating a new digitally native retail brand. - Management of B2C business plan, go-to-market strategy, website design (UX/UI), brand identity tools, digital & marketing strategy, and communication plan. - Creating a new digitally native retail brand. - Management of B2C business plan, go-to-market strategy, website design (UX/UI), brand identity tools, digital & marketing strategy, and communication plan.
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C&A
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Germany
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Retail Apparel and Fashion
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700 & Above Employee
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Product Manager
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Jan 2007 - Jan 2014
- Heading product development of a buying commodity. - Responsible for the design, procurement and launch of products including design brief, negotiation, range building, price setting, product development, merchandising (online and offline) and increasing sales and inventory turn. -Sourcing and buying (Bangladesh, China, Cambodia, Africa, Vietnam, Europe). - Gathering customer insights from each market and translating these into strategies that convert (pricing, range, merchandising). Show less
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Oriflame Cosmetics
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Switzerland
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Personal Care Product Manufacturing
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700 & Above Employee
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Buyer/Planner Cosmetics
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2006 - 2007
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DIM
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France
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Retail Apparel and Fashion
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500 - 600 Employee
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Marketing Executive
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2002 - 2006
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Playtex Products
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Manufacturing
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1 - 100 Employee
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Marketing Executive
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2002 - 2006
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Gossard
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United Kingdom
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Apparel & Fashion
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1 - 100 Employee
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Marketing Executive
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2002 - 2006
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Education
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1998 - 2002
Edinburgh Napier University
BA HONS Marketing and Communication -
2017 -
Vlerick Business School
Digital Disruption, Digital Communication and Media/Multimedia -
2018 -
Google Mobile Academy
Google Analytics IQ -
2016 -
Stanford University
Copywriting for Effective Marketing Communications, Communication and Media Studies -
2016 -
Stanford University
The Power of Stories to Fuel Innovation and Copywriting for Effective Marketing 2016, Communication and Media Studies
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