Victoria Berman

Digital Media Specialist at 800 Recovery Hub
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Contact Information
us****@****om
(386) 825-5501
Location
Brentwood, US

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Media Specialist
      • Mar 2013 - Present

      Greater Nashville Area, TN Google - Bing PPC Advertising Conversion Rate Optimization Google Analytics Certification Search Engine Optimization Tag Management and Conversion Tracking ◆ Analyze websites and improve traffic ◆ Formulate a killer keyword strategy ◆ Audit, develop and analyze results ◆ Create and implement a content strategy ◆ Conduct local tactics including directory submissions and consistency across directory listings ◆ Stay up to date on the Drug Treatment Industry, SEO… Show more Google - Bing PPC Advertising Conversion Rate Optimization Google Analytics Certification Search Engine Optimization Tag Management and Conversion Tracking ◆ Analyze websites and improve traffic ◆ Formulate a killer keyword strategy ◆ Audit, develop and analyze results ◆ Create and implement a content strategy ◆ Conduct local tactics including directory submissions and consistency across directory listings ◆ Stay up to date on the Drug Treatment Industry, SEO industry and changing SEO standards ◆ Use SEO copywriting techniques for websites, blogs, and social media profiles ◆ Create custom dashboards and reports ◆ Stay ahead of the changing privacy and best standards policies Pay Per Click Management ◆ Account management of pay per click (PPC) accounts on Google AdWords, Bing Facebook, Pinterest, Yahoo, LinkedIn and Yelp ◆ Create, manage and maintain strategic keyword lists. ◆ Provide creative copy for high performing ads including custom ad extension ◆ Keep pace with search engine and PPC industry trends and developments. ◆ Monitor and administer web analytics dashboards, reports, and key reporting tools ◆ Create custom landing pages with A/B testing ◆ Monitor and evaluate search results and search performance across the major search channels. ◆ Google Adwords Certified ◆ Bing Adwords Certified Partner Social Media Management ◆ Create social media strategy for Twitter, Facebook Instagram, Pinterest Google+ and Yelp ◆ Implement campaigns for Instant Message, ChatBot, and Text Messaging Broadcasting ◆ Develop brand advocacy and loyalty ◆ Implement community outreach, where appropriate ◆ Schedule and manage a blog or blogger outreach program ◆ Publish content on social network platforms ◆ Create graphics, banners, and logos ◆ Create and upload videos ◆ Create and maintain a social media editorial calendar and posting schedule Additional Expertise ◆ Live Chat implementation ◆ Wordpress Optimization ◆ Creating and testing radio or TV ads

    • Director Of Marketing And Advertising
      • Sep 2014 - Oct 2018

      Dallas/Fort Worth Area In my Clinical Role: Help people suffering from addiction, and family members to get treatment. Activities: Conduct family education as needed. Function as an advocate for the client in treatment decisions. Ensure that the treatment center is providing excellent service. Exceed expectations that are in a manner that demonstrates 800 Recovery Hub’s core values: Integrity, Compassion, Honesty, and Commitment Highlights: Able to positively interact… Show more In my Clinical Role: Help people suffering from addiction, and family members to get treatment. Activities: Conduct family education as needed. Function as an advocate for the client in treatment decisions. Ensure that the treatment center is providing excellent service. Exceed expectations that are in a manner that demonstrates 800 Recovery Hub’s core values: Integrity, Compassion, Honesty, and Commitment Highlights: Able to positively interact and develop a rapport with clients and their families. Able to act as a role model for patients, demonstrating appropriate problem-solving skills and stress-management skills Possess an understanding of the role of 12-step principles in sobriety Able to educate clients and their families to manage expectations Thing I am most proud of: In recovery, with over 22 years of sobriety

    • Dealer Support Consultant
      • Jan 2012 - Sep 2014

      Las Vegas, Nevada Area Performed sales presentations to potential business accounts. Created new sales strategies and opportunities. Set credit limits and terms of new accounts. Reviewed profitability of both paid and outstanding accounts. Investigated spending trends to ensure security and catch possible signs of fraud or loss of card. Developed marketing opportunities for local businesses.

    • United States
    • Wellness and Fitness Services
    • 700 & Above Employee
    • Marketing
      • Dec 2007 - Jan 2012

      Prepared and executed daily email marketing campaigns to grow a Network Marketing Business. Utilized a custom autoresponder campaign to drive leads. Customized a lead funnel process. Successfully launched and executed a virtual network marketing system, driven exclusively by technology. Used a lead generation model that led to consistent profits for over six years. Ranked in the top 10 Internationally.

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Call Center Sales Executive
      • 1998 - 2008

      Avaya is a recognized innovator and leading global provider of solutions for customer and team engagement. The company provides technologies for unified communications and collaboration, contact center and customer experience management, and networking, along with related services to large enterprises, midmarket companies, small businesses and government organizations around the world. Avaya Engagement Solutions bring people together with the right information at the right time in the right… Show more Avaya is a recognized innovator and leading global provider of solutions for customer and team engagement. The company provides technologies for unified communications and collaboration, contact center and customer experience management, and networking, along with related services to large enterprises, midmarket companies, small businesses and government organizations around the world. Avaya Engagement Solutions bring people together with the right information at the right time in the right context, helping to enable a higher level of engagement between customers, teams, employees and partners to improve efficiency and quickly address critical business challenges. Designed to be highly scalable, reliable, secure and flexible, these solutions help reduce costs and simplify management while providing a platform for next-generation engagement and collaboration. Furthermore, they are available in a variety of deployment models including public, hybrid and private cloud as well as on a customer’s premises. Avaya offers solutions in three major categories of solutions for better engagement: Team Engagement Solutions; Customer Engagement Solutions; and Fabric Networking. All three are supported by Avaya’s portfolio of professional and support services. Exceed sales quotes every quarter and every year • Was responsible for maintaining and building relationships with customers. • Promoted new product lines and services. • Developed successful lead programs • Met or exceeded individual goals on a monthly basis. • Provided technical support to customer’s • Provided any other support to ensure client satisfaction Show less

Education

  • Northeastern University
    Bachelor of Science (BS), Economics
    1992 - 1995
  • Northeastern University
    Bachelor's of Science - Economics & Business, Marketing, Business and Economics

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