Victor Uhlman

SEO Director at Terakeet
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Contact Information
us****@****om
(386) 825-5501
Location
Minneapolis, Minnesota, United States, US
Languages
  • English -
  • Japanese -

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Experience

    • United States
    • Marketing Services
    • 300 - 400 Employee
    • SEO Director
      • Jul 2022 - Present

    • United States
    • Advertising Services
    • 500 - 600 Employee
    • Sr. SEO Manager
      • Oct 2021 - Jul 2022

      - Developed and managed organic SEO strategy for multiple enterprise clients. - Retained and grew revenue on multiple accounts, and participated in multiple successful client pitches. - Worked with cross-functional teams and multiple traffic channels to deliver a dynamic growth strategy for every client. - Created custom reporting for all clients, and utilized industry-leading tools to deliver unique insights. - Developed and managed organic SEO strategy for multiple enterprise clients. - Retained and grew revenue on multiple accounts, and participated in multiple successful client pitches. - Worked with cross-functional teams and multiple traffic channels to deliver a dynamic growth strategy for every client. - Created custom reporting for all clients, and utilized industry-leading tools to deliver unique insights.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • SEO Account Manager
      • Jun 2021 - Oct 2021

      Responsible for managing the organic presence of clients, developing SEO strategy, and creating custom reporting suites for Jordan Digital Marketing's book of business. Responsible for managing the organic presence of clients, developing SEO strategy, and creating custom reporting suites for Jordan Digital Marketing's book of business.

    • United States
    • Advertising Services
    • 400 - 500 Employee
    • Search Engine Optimization Director
      • Feb 2021 - Jun 2021

      Provided strategy, vision, and industry insight to some of Ansira’s largest enterprise clients. Emphasized strong technical SEO foundations with broad focuses on content, site architecture, and more. Regularly provided broader marketing insights beyond SEO and work with internal teams to deliver results in all possible channels through synergized efforts. Functioned as a dual role with position at Sincro.

    • Lead SEO Analyst
      • 2020 - Jun 2021

      (CDK Global was acquired by Ansira and rebranded as Sincro, an Ansira Company)Directed SEO strategy and marketing insights for top enterprise clients, and managed far-reaching and dynamic SEO action across multiple locations nationwide.- Responsible for comprehensive reporting, designing Data Studio suites for our VIP clients.- Utilized a vast array of marketing and SEO tools with extreme expertise, including Google Analytics, Search Console, SEMrush, and more.- Managed relationships with top clients while developing cross-team strategies internally.- Created and implement on-page and off-page strategies that align with business goals to deliver results.- Managed all aspects of technical SEO and pre-empt major visibility issues.- Applied best practices and cutting edge techniques in multiple search-adjacent fields, such as site speed, UX, & more.- Responsible for maintaining highly current and up-to-date search and market knowledge to ensure alignment with market and search engine direction. Show less

    • United States
    • Software Development
    • 700 & Above Employee
    • Senior SEO Analyst
      • Apr 2018 - 2020

      - Worked directly with large automotive dealer groups consisting of 3-40 locations to produce, manage, and implement small and large-scale SEO strategy to increase visibility, traffic, rankings, lead performance, and more. - On and off-page optimization, including content creation, web design, speed optimization, link building, reputation management, landing page creation, meta data editing, etc. - Extensive keyword research utilizing industry tools including SEMrush, Majesting, Ahrefs, Google Webmaster Tools, Search Console, Analytics, and more. - Monitored, analyzed, and reported on data directly to clients both on a local location level and to corporate stake holders. - Optimized internal and external linking, including audits, complex internal linking strategies, and more. - Managed external listings, including Yellowpages, Google My Business, etc. - Coordinated with Paid Search campaigns for broad, cohesive strategy. - Worked with large teams to coordinate digital marketing efforts. - Created and executed technical SEO strategies including sitemap optimization, structured data, etc. - Participated in regular, weekly communication with clients directly. Show less

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • SEO/SEM Specialist
      • Feb 2016 - Apr 2018

      Worked with a team of writers, PPC, and SEO specialists to improve search engine rankings, user experience, and traffic across multiple websites and brands. Directly improved these fields through both on-page optimization and off-site optimization & linkbuilding, such as fostering relationships with secondary sites and utilizing a wide range of marketing software and techniques. I successfully ranked for thousands of high-volume commercial-driven keywords, which allowed our brand to become one of the premier groups in our industry. I achieved increased conversion rates, CTR, and ROI across multiple properties. Responsibilities included marketing strategy, web design, outreach, and more. Show less

    • United States
    • Education Management
    • 100 - 200 Employee
    • English Language Arts: Professional Writing and Editing Consultant/Instructor
      • Feb 2014 - Jun 2016

      Helped students and staff achieve academic success and clear communication through academic education, tutoring, and coursework. Subjects covered include English Language, Computer Information Systems, Liberal Arts, and more. Helped students and staff achieve academic success and clear communication through academic education, tutoring, and coursework. Subjects covered include English Language, Computer Information Systems, Liberal Arts, and more.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Adjunct Instructor and Research Assistant
      • Jan 2014 - May 2014

      Acted as an adjunct instructor in the Japanese and Film departments at Michigan State University. Assisted professorial research in the College of Arts and Letters department. Acted as an adjunct instructor in the Japanese and Film departments at Michigan State University. Assisted professorial research in the College of Arts and Letters department.

  • Signs Plus
    • Port Huron, MI
    • Sales, Copywriting, and Advertising
      • Apr 2007 - Sep 2012

      Maintained close relationships with multiple clients, working directly with them to design, create, and implement complete marketing strategies and materials. Direct and personal client relationships were of the utmost importance, as well as key, innovative graphic design skills to satisfy customers' needs. Maintained close relationships with multiple clients, working directly with them to design, create, and implement complete marketing strategies and materials. Direct and personal client relationships were of the utmost importance, as well as key, innovative graphic design skills to satisfy customers' needs.

Education

  • Michigan State University
    Bachelor of Arts (BA), English Language and Literature/Letters, Japanese Language and Literature/Letters
    2012 - 2014
  • Japan Center For Michigan Universities (ミシガン州立大学連合日本センター)
    Japanese Language and Literature, 3.5-4.0
    2011 - 2012
  • St. Clair County Community College
    English Language and Literature/Letters, 3.5-4.0
    2009 - 2011

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