Consultante Climat & Biodiversité

• May 2023 - Present

Responsable de projet | ACT!

• Feb 2022 - Jul 2022

Objectif : Rendre l'entrepreneuriat à impact accessible à toutes et à tous Renforcer l'accessibilité et l'inclusion à l'entrepreneuriat à impact chez certains publics cibles (les femmes, les personnes réfugiées et les seniors) par la création d'outils pédagogiques cocréés entre structures d’accompagnement et structures de l'insertion professionnelle dans une approche résolument écosystème et systémique. Objectif : Rendre l'entrepreneuriat à impact accessible à toutes et à tous Renforcer l'accessibilité et l'inclusion à l'entrepreneuriat à impact chez certains publics cibles (les femmes, les personnes réfugiées et les seniors) par la création d'outils pédagogiques cocréés entre structures d’accompagnement et structures de l'insertion professionnelle dans une approche résolument écosystème et systémique.

Maman au foyer

• Jan 2021 - Oct 2021

Senior Legacy Marketing Executive (Fundraising Division)

• Nov 2018 - Jan 2020

The BHF is the largest funder of research into heart and circulatory diseases in the UK. Gifts in Wills fund half of the BHF live saving research. Beat Heartbreak Forever. In charge of cold acquisition of legacy prospects: • Strategic review of the above the line activity to feed into the wider three-year legacy strategy • Planning & delivering the above the line activity including spikes of activity - broadcast media taking place twice a year through offline (TV, radio, press, PR & retail) & online channels (PPC, social & display), & offline + online always on activity throughout the rest of the year with support of media, telemarketing and creative agencies. • Optimisation of user experience on-site with the digital teams (content, CRO & product) In charge of the development of warm legacy prospects to nudge them toward the pledge: • Conception & implementation of development journeys with support of creative & printing agencies - several pack of communications including direct mails, emails, videos and online dedicated landing pages • Automation of journeys, involving the management of many legal, technical and data challenges with the internal team and partners. • Analysis & optimisations of the journey based on learning. • Work closely with the rest of the legacy teams (high interdependencies within projects from the legacy development & product teams) along with the wider organisation & enabling partners. Experience includes line management of a Marketing Executive. Show less

International Senior Digital Marketing Executive

• Apr 2017 - Oct 2018

International Digital Marketing Executive

• May 2015 - Apr 2017

Numberly is a programmatic expert helping advertisers to collect and activate their owned, paid and earned data through innovative solutions via all digital channels (Programmatic Display, email, mobile, social media):• Gathering client requirements & definition of global CRM strategies• Development of Acquisition, Conversion and Retention campaigns through CRM programs & client lifecycle, Programmatic Display, DMP & Database management• Constant monitoring and analysis of client’s campaign performances (KPIs analysis and reporting)• Management of client relationships on a daily basis - client facing• Recommendations and budgeted proposals for clients • Business development: prospection & sales (including RFP) • Full life cycle Project Management: co-working with the other teams (Web Designers, Data Scientist, Developers, Media Traders...)Experience includes line management of 3 Marketing Executives. Show less

Digital Marketing Executive

• Nov 2014 - Apr 2015

Digital / E-commerce Project Manager

• Jan 2013 - Jul 2014

Project Manager Assistant

• Mar 2012 - Jul 2012

• Experience in events communication and promotion (as a service provider). • Recruitment and training of hostesses for events (trade fairs, sport meetings, business conferences…). • On Field supervision and support for major events. • Experience in events communication and promotion (as a service provider). • Recruitment and training of hostesses for events (trade fairs, sport meetings, business conferences…). • On Field supervision and support for major events.

Commercial Assistant

• May 2010 - Jul 2010

• Motivation of the sales force by selling Star Vouchers • Management and follow-up of orders, development of customer loyalty • Elaboration of projects within the Incentive cell • Motivation of the sales force by selling Star Vouchers • Management and follow-up of orders, development of customer loyalty • Elaboration of projects within the Incentive cell

Webmarketing Assistant

• May 2009 - Jul 2009

• Management of quizzes on 4 different web sites of the group (mainly marieclaire.com et cosmopolitain.com) • Creation of contents, benchmarking and development of relationship with players • Management of quizzes on 4 different web sites of the group (mainly marieclaire.com et cosmopolitain.com) • Creation of contents, benchmarking and development of relationship with players