Experience

The Fully Equipped Bible Institute
• United States
• Religious Institutions
• 1 - 100 Employee
• President & CEO

  • Jan 2022 - Present


Elevate Marketing LLC

• United States
• Advertising Services

• President & CEO

  • Oct 2014 - Present

  I am the President of a full service marketing and communications firm located in Phoenix, AZ. With over 15 years of experience in advertising, marketing, and public relations, I am delighted to say that Elevate Marketing provides expert services to local, national, and international clients. Areas of expertise include digital marketing, website design, media purchasing, marketing strategy, branding and public relations. I am the President of a full service marketing and communications firm located in Phoenix, AZ. With over 15 years of experience in advertising, marketing, and public relations, I am delighted to say that Elevate Marketing provides expert services to local, national, and international clients. Areas of expertise include digital marketing, website design, media purchasing, marketing strategy, branding and public relations.



We Are Their Future

• United States
• Civic and Social Organizations

• President & CEO

  • Jan 2017 - Nov 2022

  We Are Their Future is non profit organization that engages citizens to change the future for abused, neglected, and forgotten children who have entered the foster care system. I create and implement public education campaigns that help find safe, loving foster homes and forever families for vulnerable foster children. I engage the public to help meet the tangible needs of foster children, and recruit volunteers to serve foster children. The ultimate goal is to equip vulnerable foster children with practical tools that empower them to impact their futures including a loving, safe family environment, successful education, practical life skills training, and character mentoring. I actively fundraise, seeking corporate and individual financial sponsorship of the educational campaigns that engage citizens to help find foster and forever families.



Adjunct at Colorado Christian University

• Adjunct Professor

  • Jan 2013 - Nov 2022

  I serve as an adjunct professor teaching psychology, sociology, leadership, and ethics courses. I serve as an adjunct professor teaching psychology, sociology, leadership, and ethics courses.



State of Arizona

• United States
• Government Administration
• 700 & Above Employee

• Director of Communications

  • Mar 2016 - Dec 2016

  I drive organizational growth by leveraging my experience and expertise as an executive marketing and communications leader. I increase revenue, brand awareness, loyalty, and engagement for non-profit, B2B, and B2C organizations and can prove it. I deeply connect to the mission of the organization I serve, and am driver of success. I lead by example, and empower the people I lead to be successful. I eliminate marketing/communications silos to increase organizational effectiveness. I maximize research data to create targeted, strategic campaigns. I innovate content planning, uniquely leveraging messaging across every appropriate communications channel. I create compelling messaging that cuts through advertising clutter to garner attention. I strategize the integration of multiple marketing channels including broadcast, digital, print, and public relations platforms to maximize messaging impact. I implement marketing/messaging measurement tools to monitor effectiveness, adjust campaigns, and accurately report results.



JVMI

• Spain
• IT Services and IT Consulting

• Director of Communications

  • Apr 2013 - Nov 2015

  Non-profit executive leader of an international nonprofit organization that provides healthcare to third and fourth world countries. I provided leadership to a strong communications team including international broadcast, digital, and print channels. Responsible for 65% of organization’s revenue and media, online marketing, and print/publications departments. • 38% increase in donor revenue across all communications channels in three years. • Launched online marketing department, increased revenue by 67% in three years. • Created master communications plan that integrated communication across all channels, delivering consistent KPI measurement and improved planning from three months to three-year communications planning. • Developed internal corporate communications protocols adopted across the organization.



Grand Canyon University

• United States
• Higher Education
• 700 & Above Employee

• Adjunct Professor

  • Aug 2005 - Jul 2015

  I serve as an adjunct professor at Grand Canyon University teaching marketing, ethics, and leadership courses. I serve as an adjunct professor at Grand Canyon University teaching marketing, ethics, and leadership courses.



Edge Media LLC

• United States
• Entertainment Providers

• President

  • May 2003 - Jan 2014

  Interactive advertising agency serving B2B, B2C, and non-profit organizations; specializing in digital marketing strategies. Provided leadership to team of marketing professionals, oversight of agency budget, and development of innovative new products to grow agency business. • Increased revenue by 70% in four months for international tourism client. • Grew web traffic by 275% in six months for client. • Increased agency revenue 20% through creation and implementation of mobile marketing platform that delivered passive revenue stream for cash flow stability. • Developed and launched proprietary integrated social media publishing platform that increased client website traffic and grew agency revenue by 15%. • Led early adoption of SMS (text message) marketing; created and launched SMS marketing campaigns for broadcast. • Created innovative B2B lead generation system for national client, incorporating broadcast and digital technologies that delivered an average of 800 leads per day.



Clear Channel Broadcasting

• United States
• Telecommunications

• Account Manager

  • 1998 - 2001

  - Account Sales Manager For 8 Radio Properties - Exceeded sales goals by 137% - Copywriting, commercial production - Cross channel marketing strategies - Account Sales Manager For 8 Radio Properties - Exceeded sales goals by 137% - Copywriting, commercial production - Cross channel marketing strategies