Vickie Bertram

Digital and Design Manager at Parrot PR and Marketing
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Contact Information
Location
Leyland, England, United Kingdom, GB

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Experience

    • United Kingdom
    • Marketing Services
    • 1 - 100 Employee
    • Digital and Design Manager
      • Feb 2021 - Present

    • Advertising Services
    • Freelance
      • Dec 2020 - Present

    • United Kingdom
    • Construction
    • Marketing and Business Development
      • Dec 2018 - Sep 2020

    • United Kingdom
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Ecommerce Marketing Manager
      • Jul 2018 - Dec 2018

    • Design
    • 1 - 100 Employee
    • Marketing Manager
      • Nov 2017 - Jul 2018

    • United Kingdom
    • Apparel Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Sep 2016 - Nov 2017

    • United Kingdom
    • Furniture and Home Furnishings Manufacturing
    • 200 - 300 Employee
    • Digital Marketing Executive
      • Sep 2014 - Sep 2016

      Part of a small marketing team responsible for the implementation of the company’s global strategy. Responsible for the management and development of The Senator Groups social media and online marketing communications plan in support of the groups strategic objectives. To develop awareness of The Senator Groups three brands; Senator, Allermuir and Torasen, communicate with dealers, cultivate relationships with bloggers and other media, generate inbound traffic, create and execute unique content, manage all online advertising and global social media platforms. Coordinate with all other areas of the company to support their respective objectives, ensuring consistency in brand messaging and tone.

    • United Kingdom
    • Industrial Machinery Manufacturing
    • 100 - 200 Employee
    • International Marketing Assistant
      • Nov 2013 - Sep 2014

      Employed into a busy in house Marketing team to accomplish marketing objectives through the creation and deliverance of the brand strategy and successful campaigns under the brand Precision Polymer Engineering and the sister business FTL Technology.Duties: • Writing up case studies to be used in sales collateral and on websites.• Involved in organizing and putting together high profile events and conferences.• Making sure all campaigns run on time and all deadlines are kept• Working alongside external agencies to create a new website and literature.• In charge of keeping the company website updated with relevant content and articles.• Analysis and monitoring of leads on a week and monthly basis.• Implementing lead nurturing and follow up emails.• In charge of social media planning and implementation• Contributing to the development of new sales collateral to aid the sales team.

    • Canada
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Executive
      • Mar 2013 - Oct 2013

      Part of a small team working across a range of B2B and consumer accounts, including; WEX CorporatePay, Argos for Business, my Travel Cash, Carl Kammerling International, Carrot Car Insurance - and the UK's leading Cosmetic Surgery Group, Transform.Duties:• Working closely with colleagues to develop integrated strategies for a range of clients.• Uploading news to client websites and keeping blogs up to date.• Collating, analysing and continuously monitoring media coverage impact.• Writing press releases, features and copywriting for a number of consumer and B2B clients.• Building and maintaining relationships with the trade and consumer, regional and national press • Organising and executing events and exhibition on behalf of clients. • Launching and overseeing social media for campaigns for both consumer and B2B clients (Twitter, Facebook) • Selling in press releases to the target media per client. • Obtaining coverage for all clients.• Day-to-day press liaison including general enquiries and product requests.• Brand & Competitor Research.• Maintaining and Creating Media Lists.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Marketing and PR
      • Nov 2011 - Mar 2013

      Employed into a busy Marketing and Design studio as part of a professional and cross-functional team to accomplish marketing objectives through the creation and deliverance of successful campaigns and designs for a variety of clients from a range of industries. Clients:Runshaw College, Chester Zoo, Pretty Ponies, Bentall Rowlands, Amipart, No 77, LT & T, Lomas Office, Toni & GuyDuties: • Writing up case studies, in house magazines and articles for newspapers and websites.• Involved in organizing and putting together high profile events and conferences.• Working alongside the designers and web developers to create bespoke websites.• Project managing photo shoots, projects and exhibitions.• Advising clients on how best to reach their target audiences.• In charge of keeping the company website updated with relevant content and articles.• Maintaining good contacts and relationships with editors and journalists.• Attending networking and media events• Keeping up to date with current affairs as well as industry related and local news. • Being constantly in touch with print, online and broadcasting companies.

    • junior account executive
      • Jul 2009 - Aug 2010

Education

  • University of Central Lancashire
    fashion promotion, fashion pr
    2007 - 2011
  • merchant taylors school for girls
    -

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