Vica Pan
Freelance Strategist at Hububble- Claim this Profile
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Bio
Jenny Yuan (袁金華)
‘Incredibly efficient and self-motivated’ is the phrase that springs to me when I think about Vica. It is not common that you come across a standout talent like Vica among graduates. Vica expertly filled the role of digital marketing strategist for my company’s digital marketing project team. She has completed her tasks and speeded up our digital marketing project execution time fantastically. She made a dramatic difference in the productivity level of our team. I was particularly impressed by Vica’s ability to come up with brilliant marketing ideas and turn them into well-organized plans —fast and effortlessly. That skill often takes years to develop among marketing professionals, but it seemed to come perfectly naturally to her. This natural skill of hers has helped us reach our marketing project goals from zero throughout our journey. Especially the HubSpot one. Any organization would benefit from having Vica on board. It’s without hesitation that I wholeheartedly recommend her and endorse her abilities and attitudes. I appreciate her great works here in Chin Nan.
Jenny Yuan (袁金華)
‘Incredibly efficient and self-motivated’ is the phrase that springs to me when I think about Vica. It is not common that you come across a standout talent like Vica among graduates. Vica expertly filled the role of digital marketing strategist for my company’s digital marketing project team. She has completed her tasks and speeded up our digital marketing project execution time fantastically. She made a dramatic difference in the productivity level of our team. I was particularly impressed by Vica’s ability to come up with brilliant marketing ideas and turn them into well-organized plans —fast and effortlessly. That skill often takes years to develop among marketing professionals, but it seemed to come perfectly naturally to her. This natural skill of hers has helped us reach our marketing project goals from zero throughout our journey. Especially the HubSpot one. Any organization would benefit from having Vica on board. It’s without hesitation that I wholeheartedly recommend her and endorse her abilities and attitudes. I appreciate her great works here in Chin Nan.
Jenny Yuan (袁金華)
‘Incredibly efficient and self-motivated’ is the phrase that springs to me when I think about Vica. It is not common that you come across a standout talent like Vica among graduates. Vica expertly filled the role of digital marketing strategist for my company’s digital marketing project team. She has completed her tasks and speeded up our digital marketing project execution time fantastically. She made a dramatic difference in the productivity level of our team. I was particularly impressed by Vica’s ability to come up with brilliant marketing ideas and turn them into well-organized plans —fast and effortlessly. That skill often takes years to develop among marketing professionals, but it seemed to come perfectly naturally to her. This natural skill of hers has helped us reach our marketing project goals from zero throughout our journey. Especially the HubSpot one. Any organization would benefit from having Vica on board. It’s without hesitation that I wholeheartedly recommend her and endorse her abilities and attitudes. I appreciate her great works here in Chin Nan.
Jenny Yuan (袁金華)
‘Incredibly efficient and self-motivated’ is the phrase that springs to me when I think about Vica. It is not common that you come across a standout talent like Vica among graduates. Vica expertly filled the role of digital marketing strategist for my company’s digital marketing project team. She has completed her tasks and speeded up our digital marketing project execution time fantastically. She made a dramatic difference in the productivity level of our team. I was particularly impressed by Vica’s ability to come up with brilliant marketing ideas and turn them into well-organized plans —fast and effortlessly. That skill often takes years to develop among marketing professionals, but it seemed to come perfectly naturally to her. This natural skill of hers has helped us reach our marketing project goals from zero throughout our journey. Especially the HubSpot one. Any organization would benefit from having Vica on board. It’s without hesitation that I wholeheartedly recommend her and endorse her abilities and attitudes. I appreciate her great works here in Chin Nan.
Credentials
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TOEIC Listening & Reading Golden Certificate
ETSJan, 2019- Nov, 2024 -
Email Marketing Certification
HubSpot AcademyJul, 2021- Nov, 2024 -
Social Media Marketing Certification Course
HubSpot AcademyJul, 2021- Nov, 2024 -
Inbound Marketing
HubSpot AcademyApr, 2021- Nov, 2024
Experience
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Hububble
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Taiwan
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Advertising Services
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1 - 100 Employee
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Freelance Strategist
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Sep 2022 - Present
- Client Management ．Act as main point of contact for client needs ． Communicate swiftly with clients through approved channels ．Keeping meeting notes and devise action items from meetings - Strategy ．Develop long-term strategy and road mapping with clients ．Devise the best strategic approach to achieve client RevOps goals within the HubSpot platform ．Document strategies for others to follow - Technology ．Troubleshoot strategic issues in HubSpot ． Implement work into HubSpot ． Train clients on HubSpot tactical use ．Maintain a full technical understanding of HubSpot - Project Management ． Ensure client projects progress smoothly ．Communicating with clients within tasks - Thought Leadership ．Actively author content (speaking, blogs, guides, videos, social posts) that aligns with our services and target client needs. - Time Management ．Monitor projects ．Self-administer own tasks ． Prioritization and organization of tasks - Communication ．Remain communicative and available with team via slack, email, text, and calls during reasonable business hours. - Internal Operations ． Participate in regular team connect calls - Internal Marketing & Sales ．Contribute to company marketing (blog, social, seo...) Show less
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FY Biotech Inc.
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Tainan City, Taiwan
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Marketing Management Trainee
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Oct 2021 - Feb 2023
Increase 53% e-commerce income in 2022 *SEO Copywriting* - 1023％ search impression increased within 2 months (770→8.65k) - 9925% search impression increased in 2022 - 167% search clicks increased within 2 months (124→332) - 2690% search clicks increased in 2022 - SEO ranked up (27.9→17.3) *Digital Marketing* -Marketing Automation(Klaviyo, Zapier, Automate.io) =Increase 162% leads (35→ 92) =Increase 40% open rate (37%→ 74%) =Increase 3.9% CTR (4.8%→ 8.7%) - Influencer Marketing(Prefluencer) - Social Media Content Writer =Increase 54% Instagram followers in 2022 =Increase 130% Facebook followers in 2022 - E-commerce marketing(Shopify) *Marketing Strategist* - March marketing event - July marketing event Show less
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Chin Nan Precision Electronics
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Taiwan
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Appliances, Electrical, and Electronics Manufacturing
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1 - 100 Employee
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Digital Marketing Project Associate Strategist
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Oct 2020 - Oct 2021
What do I achieve: -Increase 67% users & 31% page views without paid ads in 6 months -Increase from 10 to 25 inquiry leads per month -Increase EDM open rate from 20% to 40% -Introduce MarTech Stack HubSpot (a full platform of marketing, sales, customer service, and CRM software) What do I do to achieve: - Analyze target segment markets, buyer persona and buyer's journey - Create marketing campaigns based on different life cycle stages - Manage marketing automation system project - Manage content of social media, business blogging and EDM - Develop marketing strategy to support marketing goals - Assist digital marketing project - Serve online customers Show less
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Kawa Steel 川鋼工業
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Taiwan
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Digital Marketing Consultant
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Jul 2020 - Aug 2020
What did I achieve: -Increased monthly revenues from 700,000 in July to 2,000,000 in August without any paid ads. -Designed current Social Media Persona LOGO -Planned outreach events [TaiSPO2021] What did I do to achieve: -Managed social media marketing (Facebook, Instagram, LINE) -Provided graphic design for social media content & online shop -Wrote social media content & products description & bilingual catalog content -Monitored and analyze response to social media -Designed customer service automation workflow *I left this position due to health issues. Show less
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American Institute in Taiwan
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International Trade and Development
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1 - 100 Employee
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Intern of Public Diplomacy
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Mar 2020 - Jun 2020
What did I achieve: - Produced 15 videos and 6 graphic designs during the internship (public/nonpublic) - Conducted 2 marketing campaigns (internship promotion & Earth Day) What did I do to achieve: - Assisted other sections as required - Assisted with designing and scheduling of AIT/K social media content - Monitored and analyze response to AIT/K social media - Provided graphic design support to AIT/K initiatives - Provided logistical and administrative support for AIT/K programs - Supported broader AIT/K representational events as needed Show less
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General Education Center of National Pingtung University
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P’ingtung, Taiwan
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TOEIC Tutor
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Feb 2019 - Jun 2019
- Customize study plans for students - Motivate students in English learning - Provide professional advices for students - Help students fulfill their graduation requirements - Customize study plans for students - Motivate students in English learning - Provide professional advices for students - Help students fulfill their graduation requirements
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Education
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2016 - 2020
National Pingtung University of Education
Bachelor's degree, Applied English
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