Vibha Kaushik
Freelance Copywriter at Velocita Brand Consultants- Claim this Profile
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Bio
Payal Kanjwani
A copywriting and marketing wizard—Vibha and I have worked together through many excel sheets and impossible-to-crack briefs to know that. With a strong work ethic and a positive attitude, Vibha effortlessly juggles multiple projects on a daily basis. I have always been amazed by her dedication, her fun take on things, and her ability to multitask. For any out-of-the-box (there I said it) ideas, she’s the person you reach out to. P.S.: A piece of advice by her that’s definitely helped me grow, personally and professionally: Take everything with a pinch of salt.
Payal Kanjwani
A copywriting and marketing wizard—Vibha and I have worked together through many excel sheets and impossible-to-crack briefs to know that. With a strong work ethic and a positive attitude, Vibha effortlessly juggles multiple projects on a daily basis. I have always been amazed by her dedication, her fun take on things, and her ability to multitask. For any out-of-the-box (there I said it) ideas, she’s the person you reach out to. P.S.: A piece of advice by her that’s definitely helped me grow, personally and professionally: Take everything with a pinch of salt.
Payal Kanjwani
A copywriting and marketing wizard—Vibha and I have worked together through many excel sheets and impossible-to-crack briefs to know that. With a strong work ethic and a positive attitude, Vibha effortlessly juggles multiple projects on a daily basis. I have always been amazed by her dedication, her fun take on things, and her ability to multitask. For any out-of-the-box (there I said it) ideas, she’s the person you reach out to. P.S.: A piece of advice by her that’s definitely helped me grow, personally and professionally: Take everything with a pinch of salt.
Payal Kanjwani
A copywriting and marketing wizard—Vibha and I have worked together through many excel sheets and impossible-to-crack briefs to know that. With a strong work ethic and a positive attitude, Vibha effortlessly juggles multiple projects on a daily basis. I have always been amazed by her dedication, her fun take on things, and her ability to multitask. For any out-of-the-box (there I said it) ideas, she’s the person you reach out to. P.S.: A piece of advice by her that’s definitely helped me grow, personally and professionally: Take everything with a pinch of salt.
Experience
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Velocita Brand Consultants
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India
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Advertising Services
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1 - 100 Employee
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Freelance Copywriter
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Sep 2021 - Present
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Self-employed
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Mumbai, Maharashtra, India
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Founder - Jumpin Beans
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Oct 2013 - Aug 2023
Jumpin Beans designs and creates personalised and customised stuff for kids - bags stationery steel items bath linen art materials and much more. Being an entrepreneur has given me an overall perspective on running a small business right from planning and strategising to implementing and evaluating and steadily growing the business. Jumpin Beans designs and creates personalised and customised stuff for kids - bags stationery steel items bath linen art materials and much more. Being an entrepreneur has given me an overall perspective on running a small business right from planning and strategising to implementing and evaluating and steadily growing the business.
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Vibrant Publishers
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United States
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Education Administration Programs
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1 - 100 Employee
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Manager, Public Relations
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Nov 2019 - Jun 2020
Handling Marketing, Communications and PR for Management Books. Handling Marketing, Communications and PR for Management Books.
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Brand Manager
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Dec 2002 - Oct 2010
Brand custodian for Big Bazaar. planning the annual promotion calendar in coordination with zone and store teams; coordination with creative agencies on all ATL(press TV radio and outdoor) and BTL (store launches; regional promotions and store support) activities , creation of newer marketing properties (maha bachat din; Wednesday Bazaar; Exchange Mela) to drive traffic to the stores. Brand custodian for Big Bazaar. planning the annual promotion calendar in coordination with zone and store teams; coordination with creative agencies on all ATL(press TV radio and outdoor) and BTL (store launches; regional promotions and store support) activities , creation of newer marketing properties (maha bachat din; Wednesday Bazaar; Exchange Mela) to drive traffic to the stores.
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Ananda Bazaar Patrika
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Mumbai, Maharashtra, India
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Group Executive
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Feb 2002 - Dec 2002
Business development for Mumbai and Gujarat regions for categories of services and garment. Management and coordination with ad agencies for increasing ad sales Business development for Mumbai and Gujarat regions for categories of services and garment. Management and coordination with ad agencies for increasing ad sales
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Education
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Narsee Monjee Institute of Management Studies, Mumbai
Post graduate diploma in marketing with specialization in rural marketing, Marketing/Marketing Management, General