Experience

Taratest Oy

• Finland
• Civil Engineering
• 1 - 100 Employee

• Sales and Marketing Manager

  • Nov 2022 - Present

  𝗔𝗯𝗼𝘂𝘁 𝗧𝗮𝗿𝗮𝘁𝗲𝘀𝘁Taratest Oy is an engineering office established in 1978 and specialised in geotechnics and foundation engineering design, consulting, and environmental studies. We offer our services to meet the needs of infrastructure, building construction, and industrial customers. Our organisation consists of more than 30 skilled professionals; we operate nationwide. Our offices are located in Pirkkala and Vantaa.Our services include geodesign, soil exploration, and versatile building measurement and surveying services. Taratest also possesses extensive experience and comprehensive expertise in the field of real estate reviews and vibration measurements, as well as with various rock production and extraction site plans and reports. Our environmental services include soil contamination surveys, noise surveys, and dust measurements.



Mitta Oy

• Finland
• Civil Engineering
• 1 - 100 Employee

• Head Of Sales

  • May 2022 - Nov 2022

  𝗦𝗮𝗹𝗲𝘀 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 𝗳𝗼𝗿 𝘄𝗶𝗻𝗻𝗶𝗻𝗴 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗮𝗻𝗱 𝘁𝗼 𝗮 𝗯𝗲 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿'𝘀 𝗙𝗶𝗿𝘀𝘁 𝗖𝗵𝗼𝗶𝗰𝗲Mitta has grown strongly through acquisitions. The multiculturalism brought by company acquisitions has created the needs of workflows and processes development in a scalable manner.Mitta needed my help to find out the sales development needs to unify the sales process in Mitta Group companies in Finland and Sweden.🔊 Fine adjusted sales engine supports effectively company's growth goals. 🔊Key elements of successful sales process:🗝 Finding Business 🗝 Driving Pipeline 🗝 Building Loyaltyand 𝗺𝗼𝘁𝗶𝘃𝗮𝘁𝗲𝗱 𝗽𝗲𝗼𝗽𝗹𝗲 to find and support customers’ needs and 𝗹𝗲𝗮𝗱𝗲𝗿𝘀 to help people to succeed.Please learn more about Sales Development outputs the picture below 👇. 𝗔𝗯𝗼𝘂𝘁 𝗠𝗶𝘁𝘁𝗮The Mitta Group is an internationally operating surveying and field research consulting company founded in 1989 in Finland. Mitta is the market industry leader in Finland and Sweden, and its business divisions are surveying, geotech, as well as environmental and laboratory services.



Axbella Oy

• Finland
• Construction
• 1 - 100 Employee

• Managing Director

  • Jan 2021 - Sep 2021

  The adoption level of digitalization is low level in many construction companies in Finland and culture can be old-fashion. A successful business must be able to adapt and change the way how to think to today’s challenges. My task was to reform and develop the business of a 20-years old and 27 employees construction company operating mainly in the Pirkanmaa region in Finland. I created 𝐚 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐟𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤, 𝐚 𝐧𝐞𝐰 𝐨𝐫𝐠𝐚𝐧𝐢𝐳𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐦𝐨𝐝𝐞𝐥 that enables the adoption of a digitalization workflow that will in turn streamline the company’s business and profitability.3,3 M€ (GR 2020) ⏩ 8,1 M€ (GR 2021)-14,8% (EBIT 20) ⏩ 5,7% (EBIT 21)



Leica Geosystems part of Hexagon

• Switzerland
• Information Technology & Services
• 700 & Above Employee

• Nordics Market Segment Manager

  • Apr 2019 - Jan 2021

  Strategic planning and developing the Heavy Construction business in the Nordics were key activities for me. I drove the annual process of upgrading 𝐒𝐚𝐥𝐞𝐬 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 and 𝐆𝐨-𝐓𝐨-𝐌𝐚𝐫𝐤𝐞𝐭 𝐏𝐥𝐚𝐧 and developed a full 𝐍𝐨𝐫𝐝𝐢𝐜 𝐌𝐚𝐫𝐤𝐞𝐭 𝐎𝐯𝐞𝐫𝐯𝐢𝐞𝐰 including:🔹 market conditions and changes,🔹 competition analysis🔹 technology trends🔹 price development etc. I acted as the interface between the Portfolio Leadership Team for Heavy Construction, the Business Unit(s) and Selling Units in the Nordics. ⚖️ I worked closely with marketing team to develop marketing plans and material and execute product releases in accordance with agreed timelines. I was in important role to make sure there were none silos between Sales and Marketing functions.💡 I was a Market Intelligence for the company and I reported directly to the president of the Nordic business area. 🎯 The Nordics turnover of approximately was 𝟕𝟎-𝟖𝟎 𝐌€ in Heavy Construction segment.

• Market Segment Manager

  • Jan 2015 - Mar 2019

  After the merger of the two sister companies Leica Geosystems Oy and Scanlaser Oy, I was responsible for the 𝐜𝐨𝐦𝐩𝐚𝐧𝐲'𝐬 𝐥𝐚𝐫𝐠𝐞𝐬𝐭 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐮𝐧𝐢𝐭, the infrastructure business. I was part of 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐓𝐞𝐚𝐦 in Finland. The business unit was consisted of sales, service and support functions and there were 𝟐𝟎 𝐦𝐞𝐦𝐛𝐞𝐫𝐬 under my leadership of the team. 𝐏𝐞𝐨𝐩𝐥𝐞 𝐦𝐨𝐭𝐢𝐯𝐚𝐭𝐢𝐨𝐧 𝐢𝐬 𝐚 𝐤𝐞𝐲The key activities for me were to focus on🔹 people development through developmental leadership🔹 plan and implement sales strategy incl. segmentation, pricing, marketing, go-to market plan and cost-effective sales management.𝐅𝐨𝐜𝐮𝐬 𝐰𝐚𝐬 𝐨𝐧 𝐥𝐞𝐚𝐝𝐞𝐫𝐬It was my pleasured of participating in numerous self-improvement trainings like💡 Developmental Leadership💡 Sales Management💡 Negotiation Skill💡 International Presentation Skill💡 LEAN Time Management etc. My mentors were skilled, and I learned a lot of more of 𝐅𝐞𝐞𝐝𝐛𝐚𝐜𝐤 𝐂𝐮𝐥𝐭𝐮𝐫𝐞, 𝐏𝐞𝐨𝐩𝐥𝐞 𝐌𝐨𝐭𝐢𝐯𝐚𝐭𝐢𝐨𝐧, 𝐏𝐞𝐨𝐩𝐥𝐞 𝐚𝐧𝐝 𝐓𝐚𝐥𝐞𝐧𝐭 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭, 𝐑𝐨𝐥𝐞 𝐌𝐨𝐝𝐞𝐥 𝐚𝐧𝐝 𝐂𝐡𝐚𝐧𝐠𝐞 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭.🎯 The business unit´s net sales was 𝟔,𝟕 𝐌€ in 2019.

• Country Manager

  • Jan 2011 - Dec 2014

  I was responsible for Finland's operational activities as a Country Manager and I reported to my manager living in England. My key activities were 𝐏&𝐋, 𝐁𝐮𝐝𝐠𝐞𝐭𝐢𝐧𝐠, 𝐅𝐨𝐫𝐞𝐜𝐚𝐬𝐭𝐢𝐧𝐠, 𝐒𝐚𝐥𝐞𝐬 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭, 𝐓𝐞𝐚𝐦 𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐚𝐧𝐝 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠. I quickly learned the importance of Teamwork and it was pleasure to build a great new team. I was a role model by selling solutions for my own clients. There were 𝟏𝟎 𝐭𝐞𝐚𝐦 𝐦𝐞𝐦𝐛𝐞𝐫𝐬 under my leadership which consisted of sales, service and support functions. We achieved as a 𝐦𝐚𝐫𝐤𝐞𝐭 𝐥𝐞𝐚𝐝𝐞𝐫 𝐩𝐨𝐬𝐢𝐭𝐢𝐨𝐧 with a turnover of approximately 🎯 𝟒 𝐌€ under my leadership.

• Sales Manager

  • Jan 2008 - Dec 2010

  Scanlaser was well known company in other Nordics countries and it started the business Q2/2007 in Finland. I joined into a small team at the beginning of January 2008. My responsible was a new customer acquisition in infrastructure industry. In 2010, we achieved a turnover of approximately 𝟏,𝟓 𝐌€ 𝐨𝐟 𝐰𝐡𝐢𝐜𝐡 𝟔𝟎% 𝐜𝐨𝐧𝐬𝐢𝐬𝐭𝐞𝐝 𝐨𝐟 𝐦𝐲 𝐬𝐚𝐥𝐞𝐬. Pricing and marketing strategy was included my job description also.



Novatron

• Finland
• Construction
• 1 - 100 Employee

• Domestic Sales Manager

  • Apr 2004 - Dec 2007

  My responsible was domestic sales and marketing. I developed a new sales strategy and implemented go-to market plan. The company's domestic sales 𝐢𝐧𝐜𝐫𝐞𝐚𝐬𝐞𝐝 𝐛𝐲 𝐄𝐔𝐑 𝟏,𝟔𝐌 (𝟖𝟎 %) in 1.5 years. The company achieved market leader position under my responsible as a sales manager. The big step forward was the introduction of the first ERP/CRM tool. I played a major role in the process.𝐌𝐲 𝐛𝐚𝐜𝐤𝐠𝐫𝐨𝐮𝐧𝐝 𝐡𝐞𝐥𝐩𝐞𝐝 𝐦𝐞 𝐭𝐨 𝐣𝐮𝐦𝐩 𝐢𝐧Technical interest and understanding made it easier for me to internalize a new industry. I moved into the heavy construction industry from telecommunication industry as the role of system engineer in one of our biggest mobile operators. My background in different sales roles helped me adopt business easily also.