Verity Till
Head Of Ecommerce at Morleys Department Stores Limited- Claim this Profile
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Spanish Professional working proficiency
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French Full professional proficiency
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English Native or bilingual proficiency
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Bio
Paul Radcliffe
Verity is one of the most dedicated and hardworking colleagues I have ever worked with. She has a genuine passion for business strategy, business growth, achieving and retaining high standards. Her background in finance has given her a strong foundation to focus on the most impactful areas to drive bottom line growth. Always inquisitive, she works continuously to keep up to date in the fast-moving retail world, and always tries to understand the bigger picture to stay a step ahead of the competition. Her positive personality helps to keep everyone around her motivated and she is very much a team player willing to help where she can to achieve the best possible results. She is clear on the end targets and is constantly measuring performance to date in order that goals are met wherever possible. I believe that Verity would be a valued leader to any Ecommerce Team.
Natalie Hunt
I worked with Verity on various projects whilst she was at M&S. I was providing legal advice and Verity was the lead project manager. She is extremely capable and a real pleasure to work with. She managed to coordinate one of the projects, regarding Outlets Online, under enormous time pressures and with multiple stakeholders. She was always clear with her instructions and took on board people's feedback and queries whilst driving forward the project. The result was a very successful outcome. Verity is a real asset to any team and I have no doubt will be very successful in her new role. I wish her every success!
Paul Radcliffe
Verity is one of the most dedicated and hardworking colleagues I have ever worked with. She has a genuine passion for business strategy, business growth, achieving and retaining high standards. Her background in finance has given her a strong foundation to focus on the most impactful areas to drive bottom line growth. Always inquisitive, she works continuously to keep up to date in the fast-moving retail world, and always tries to understand the bigger picture to stay a step ahead of the competition. Her positive personality helps to keep everyone around her motivated and she is very much a team player willing to help where she can to achieve the best possible results. She is clear on the end targets and is constantly measuring performance to date in order that goals are met wherever possible. I believe that Verity would be a valued leader to any Ecommerce Team.
Natalie Hunt
I worked with Verity on various projects whilst she was at M&S. I was providing legal advice and Verity was the lead project manager. She is extremely capable and a real pleasure to work with. She managed to coordinate one of the projects, regarding Outlets Online, under enormous time pressures and with multiple stakeholders. She was always clear with her instructions and took on board people's feedback and queries whilst driving forward the project. The result was a very successful outcome. Verity is a real asset to any team and I have no doubt will be very successful in her new role. I wish her every success!
Paul Radcliffe
Verity is one of the most dedicated and hardworking colleagues I have ever worked with. She has a genuine passion for business strategy, business growth, achieving and retaining high standards. Her background in finance has given her a strong foundation to focus on the most impactful areas to drive bottom line growth. Always inquisitive, she works continuously to keep up to date in the fast-moving retail world, and always tries to understand the bigger picture to stay a step ahead of the competition. Her positive personality helps to keep everyone around her motivated and she is very much a team player willing to help where she can to achieve the best possible results. She is clear on the end targets and is constantly measuring performance to date in order that goals are met wherever possible. I believe that Verity would be a valued leader to any Ecommerce Team.
Natalie Hunt
I worked with Verity on various projects whilst she was at M&S. I was providing legal advice and Verity was the lead project manager. She is extremely capable and a real pleasure to work with. She managed to coordinate one of the projects, regarding Outlets Online, under enormous time pressures and with multiple stakeholders. She was always clear with her instructions and took on board people's feedback and queries whilst driving forward the project. The result was a very successful outcome. Verity is a real asset to any team and I have no doubt will be very successful in her new role. I wish her every success!
Paul Radcliffe
Verity is one of the most dedicated and hardworking colleagues I have ever worked with. She has a genuine passion for business strategy, business growth, achieving and retaining high standards. Her background in finance has given her a strong foundation to focus on the most impactful areas to drive bottom line growth. Always inquisitive, she works continuously to keep up to date in the fast-moving retail world, and always tries to understand the bigger picture to stay a step ahead of the competition. Her positive personality helps to keep everyone around her motivated and she is very much a team player willing to help where she can to achieve the best possible results. She is clear on the end targets and is constantly measuring performance to date in order that goals are met wherever possible. I believe that Verity would be a valued leader to any Ecommerce Team.
Natalie Hunt
I worked with Verity on various projects whilst she was at M&S. I was providing legal advice and Verity was the lead project manager. She is extremely capable and a real pleasure to work with. She managed to coordinate one of the projects, regarding Outlets Online, under enormous time pressures and with multiple stakeholders. She was always clear with her instructions and took on board people's feedback and queries whilst driving forward the project. The result was a very successful outcome. Verity is a real asset to any team and I have no doubt will be very successful in her new role. I wish her every success!
Experience
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Morleys Department Stores Limited
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United Kingdom
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Retail
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100 - 200 Employee
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Head Of Ecommerce
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Sep 2021 - Present
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Boux Avenue
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United Kingdom
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Retail Apparel and Fashion
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200 - 300 Employee
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Ecommerce Director
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Mar 2018 - Aug 2021
Overall responsibility for ecom performance and targets, digital marketing, CRM, platform development both sprints/larger projects, onsite merchandising and site UX/UI . Lead, managed and developed a cross functional team. Overall responsibility for ecom performance and targets, digital marketing, CRM, platform development both sprints/larger projects, onsite merchandising and site UX/UI . Lead, managed and developed a cross functional team.
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New Look
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United Kingdom
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Retail
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700 & Above Employee
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Multichannel International Trading Manager
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Jan 2016 - Feb 2018
Trading • Oversee and manage International Trading team to drive online growth tracking of sales, profit and customer behaviour on site• Deliver regular trading updates/detailed analysis to the business/Heads of/UK, International/Ecom Directors• Manage Trading Team to implement change in site merchandising, improve customer journey and UX • Responsible for ensuring optimal website performance regarding average order value, add to bag, onsite conversion through the customer journey. • Ensure all product/range launches and markdown/promo launch on time across international sites • Work cross departmentally with Content, CRM, Analytics, Digital Dev & IT, Operations, Marketing, Brand & PR, Customer services to deliver Business goals and drive trade. • Use international competitor, market, customer trend reviews to gain insight and understand ways to improve metrics Planning/Strategy • Develop, plan and deliver the overall yearly/quarterly sales and profit strategy in line with country specific Marketing Calendar • Define lower level product/content/email content/promotional strategy by market based on sound commercial decision/historical lessons. • Integrating key marketing and promotional strategies with UK and International Digital/Marketing /CRM teams• Provide short & long term phasing to finance and the Fulfilment centre in co-ordination with other markets• Drive forward both short/long term key project initiatives eg. mobile, digital roadmap improvements, customer acquisition strategies, free returns, multichannel events, future platform development, changes in ways of working
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Ecom Trading support and Head of Multichannel Finance (Business Partner)
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Oct 2013 - Jan 2016
Ecom Digital Marketing• Overview of PPC, Affiliate, Seo, Shopping Comparison, Email funds • Working with Agencies to increase ROI • Setting and Managing budgets by investment Channel (Desktop, Mobile, International Sites) • Supporting Trading events, Trading promotions, Brand messaging by marketing investmentMultichannel Finance (Business Partner) • Set Financial 3 year Plan to grow online business by double digits• Set Digital Global Project Roadmap based on solid business casing, ROI and corporate goals. • Co-ordinated Merchandising, Content, Analytics, Marketing, Customer services, Logistics, Photography functions to define and report on Local Strategies, Goals, Measures linking to local financial KPIS -“Ecom Plan on a page”• Responsible for setting Digital channel forecasts, including building International sales plans (China and Europe) and management of KPI’s. • Worked with Merchandising team to maximise product sales looking at risks/opps vs budget vs stock commitment, Product lifecycle and markdown maximisation strategies • Set Digital Marketing Budget (Seo, PPC, Retargeting channels), KPIs and cost of sales with Marketing agency. Set first SEO/PPC budget and saw treble digit growth on mobile traffic driving incremental +£million Sales in this channel. • Advised Content/photography team on how to commercially maximise Homepage layout (Products, formats and messaging) • Worked with Logistics team to model Delivery Proposition (Options, Prices, Thresholds). • Measured Customer service KPIS and budget by service type (Email, Call, Click to Chat) • Coordinated Daily Trading, Content and Marketing planner to ensure weekly sales/Traffic targets are met by driving key events, product and project launches and integrated marketing messages.
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Digital International Strategy Lead
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May 2014 - Jul 2014
• Produced series of International Online strategy decks for Digital Director based on:a) Key International Markets to enter (based on Internal vs External Market growth plans)b) Proposed mode of entry into market (3rd Party vs Owned ventures) c) Short term vs long term Technical delivery approaches and respective operating models and impact to Business. d) Supplier engagement and proposal for chosen approach
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Marks and Spencer
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United Kingdom
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Retail
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700 & Above Employee
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International Multichannel Business Development Project Manager
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Jul 2011 - Oct 2013
• Project Managed and lead a team of 30 for the implementation and launch of M&S Outlet Online.• Subsequently project managed M&S Outlet Mobile site to grow the multichannel business • Ecom Project Management lead in launching Free Next Day delivery to store for M&S 450 Retail stores • Assisted 3 year roadmap planning for Multichannel development UK and International growth • Strategic Analysis on new international markets• Leading Trading/Marketing intiative on growing International Delivery markets• Lead and Delivered Business wide change transformation programme on implementing Integrated Marketing covering c300 people over 6 departments for 3 Board Directors
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Multichannel Senior Finance Analyst
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Dec 2009 - Jul 2011
Acting Head of Ecom Finance providing key support to Direct of Ecom and Board Finance representative on Leadership team for Department of 200 Financial 3 year planning and Quarterly revisions Cost control of all local bugets: Marketing, Logistics, Call centres, Operations, Commercial Insight and decision making provided: Free Delivery Finance lead regarding investment analysis and embedding of financial processes for M&S Mobile & App, Click and Collect, International Delivery destinations, Recommendations, Reviews and Ratings, Made to Measure Furnishing/Shirts, Undertook first time profitability by Product type analysis for Ecom Driving Profitability focus into Ecom providing first time models
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Finance Analyst - Lingerie
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Dec 2007 - Dec 2009
Finance representation on Lingerie Leadership team. Provided financial analysis, decision support for Director and Lingerie commercial Team.
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Deloitte
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Business Consulting and Services
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700 & Above Employee
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Assistant Manager Audit/Tax - Energy Retail and Transport
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Sep 2003 - 2007
Clients included: Retail clients - LVMH, Thomas Pink, ChanelLeisure Clients - Cannons Gyms inc Harbour Club, Accor Hotels Small Entrepreneurs and Recording Artists Clients included: Retail clients - LVMH, Thomas Pink, ChanelLeisure Clients - Cannons Gyms inc Harbour Club, Accor Hotels Small Entrepreneurs and Recording Artists
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LVMH
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France
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Retail Luxury Goods and Jewelry
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700 & Above Employee
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Intern - Finance Guerlain, Dior, Givenchy
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2001 - 2001
Assisted implementation of financial accounting departments. Assisted implementation of financial accounting departments.
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Education
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2003 - 2006
Institute of Chartered Accountants in England and Wales
ACA, Chartered Accountant -
2006 - 2006
The Chartered Institute of Taxation
CTA, Taxation - General Route -
2001 - 2002
Université Grenoble Alpes
BA Hons, Economics and Law - Erasmus -
2015 - 2015
University of Oxford
Keble College -Oxford Summer School Keble College, Management Development Course -
1998 - 2001
University of Exeter
BA Hons: 1st, Economic and Law with Erasmus -
1996 - 1998
Haywards Heath Sixth Form College
A- Levels, Maths, French, Geog, Sociology
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