Mid/Senior Graphic Designer

• Aug 2023 - Present

Independent Designer

• Jun 2018 - Present

- Demonstrated versatility in design by creating captivating visual solutions for a wide range of projects, including branding and identity, marketing collateral, event materials, editorial, typography, and social media - Conducted in-depth market research and trend analysis to inform design decisions, ensuring that designs remained current and relevant in a rapidly evolving design landscape - Functioned as the central conduit for creative requisitions, facilitating transparent communication with stakeholders. - Produced visually captivating materials that harmonize seamlessly with the brand's core identity and values. Show less

Graphic Designer

• Jul 2023 - Sep 2023

- Led the end-to-end creative direction and design of two highly anticipated upcoming products, resulting in a 35% increase in customer engagement - Collaborated cross-functionally with marketing teams to implement creative strategies and existing brand identity, leading to a 20% increase in brand recognition - Conducted in-depth market research and trend analysis to ensure relevancy in a rapidly evolving design landscape - Managed multiple projects simultaneously, prioritizing them based on strategic importance to deliver high quality designs on a tight schedule Show less

Graphic Designer

• Mar 2022 - Sep 2023

- Designed brochures, infographics, flyers, presentations, banners, and advertisements tailored to resonate with 200+ volunteers and donors - Adapted to changing project requirements and client feedback by implementing revisions and adjustments to designs in a timely manner, ensuring client satisfaction - Mentored with junior designers, providing constructive feedback, sharing design expertise, and encouraging professional growth - Designed brochures, infographics, flyers, presentations, banners, and advertisements tailored to resonate with 200+ volunteers and donors - Adapted to changing project requirements and client feedback by implementing revisions and adjustments to designs in a timely manner, ensuring client satisfaction - Mentored with junior designers, providing constructive feedback, sharing design expertise, and encouraging professional growth

UI Designer

• Sep 2022 - Mar 2023

- Researched, ideated, and created a solution to facilitate collaboration and workplace culture in an in-person work setting with five design students - Created wireframes, prototypes, and UI components within the design system to establish consistency - Designed the brand identity, style guide, and final presentation for the mobile app, COOPON - Directed UX research, usability testing, and competitive analysis to refine design direction based on feedback - Earned the 1st place out of ten teams Show less

Graphic Designer & UI/UX Designer

• Apr 2020 - Aug 2021

- Established a visual direction for the website, leveraging a user-centered design approach to create an intuitive and accessible layout, resulting in an enhanced user experience and a 50% increase in website traffic - Created visually appealing and innovative merchandise designs, emails, and social media assets, leading to a 50% increase in social media engagement and a 30% increase in sales - Developed comprehensive digital brand guidelines and design systems, including design principles, typography standards, color palettes, and iconography guidelines Show less

Art Studio Assistant

• Dec 2018 - Jun 2019

- Assisted in establishing extensive summer programs for 58 students that ran over the course of 3 months - Coordinated 5 guest speaker events and workshops which amounted to over 80 attendees - Supported Directors and Managers in day-to-day management of all active projects - Boosted student and team performance by keeping studio equipment cleaned, organized, and maintained in working order - Managed and arranged all art supplies and technology required for the program - Assisted in establishing extensive summer programs for 58 students that ran over the course of 3 months - Coordinated 5 guest speaker events and workshops which amounted to over 80 attendees - Supported Directors and Managers in day-to-day management of all active projects - Boosted student and team performance by keeping studio equipment cleaned, organized, and maintained in working order - Managed and arranged all art supplies and technology required for the program