Vennessa Kuek
Publicity Lead at ProjectEd- Claim this Profile
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Bio
Experience
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ProjectEd
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India
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E-learning
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Publicity Lead
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Mar 2020 - Present
Tasks and parameters:- Manage social media postings - Strategize social media campaigns (including fundraising, Scholars' Development and the launch of Tabung KIF)- Consistently update social media calendar in concurrent with specific campaign timelines- Coordinate posts to make sure that they are posted as scheduled- Design the ProjectEd digital brochure - Handle and execute ProjectEd's rebranding on the social media side (as of February 2021)Skills I've learnt ✅ Designing visual postings ✅ Planning, presenting and executing marketing strategy✅ Time management skills ✅ Coordinating multiple activities on different and intersecting timelines✅ Leading marketing campaigns ✅ Analysing audience interactions ✅ Working and communicating with diverse individualsMost impactful lessons: 1. It's okay to ask for help and advice from more experienced people. (They're not going to look down on you, and you don't lose anything by asking!)2. Education and the privilege to help others is given through us, back to the community. 3. Learning how to delegate tasks to others instead of doing everything myself (this was especially important to me because I've always had the tendency to complete tasks myself!).
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NEXT Academy | SEA's Best Coding/ Digital Marketing School
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Malaysia
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Professional Training and Coaching
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1 - 100 Employee
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Social Media Marketing Intern
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Jul 2020 - Present
Tasks and parameters:- Redesigned the current front pages to our Facebook and Instagram pages - Create and design daily posts that are relevant to our audience from scratch - Copywriting the biographies of the social media accounts - Writing the captions for the daily posts - Edit videos showcasing our students' innovations Skills I've learnt: ✅ Copywriting to impact an audience ✅ Designing visual posts (posters, animated and daily posts)✅ Analyzing a digital audience's interaction✅ Managing overall brand image on social mediaMost impactful lessons: 1. Time management is ALWAYS crucial.2. It's always easier to sketch design ideas on paper before digitalising them than it is to start from scratch at a blank computer screen.
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Education
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Universiti Putra Malaysia
Diploma, Forestry