Servaas Vehmeijer

Managing Partner at The Invisible Party
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Contact Information
us****@****om
(386) 825-5501
Location
Amsterdam, North Holland, Netherlands, NL

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5.0

/5.0
/ Based on 8 ratings
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Toby March

Servaas & I recently worked together on the SPG_Design hotels integration effort. Servaas was strategic in approach, results orientated, had a great mindset and was always a quick study on complex initiatives & projects. Integration goals were exceeded against a background of ever-changing circumstances. Not least Servaas was a good and reliable leader & always great fun to work with in and out of the office - an asset to any ambitious business

Elena Mendez

Servaas is one of those people that stood out from the minute he arrived in Starwood (and not only because of his height!). His calm, sensible, logical approach to any situation (I have never seen him stressed in all the years he's been here) makes him always a pleasure to work with, not to mention the fact that he is overall, a highly intelligent individual. All in all, Servaas was one of those candidates who came in as a Trainee and Starwood didn't want to let go of. His potential was immediatly obvious. He will be missed but I am confident whatever he does next, he will do with as much passion and determination and hence, will be successful.

Michael Wegner

I had the pleasure working with Servaas during the past five years in the areas of Operational Innovation and Owners Relation & Portfolio Management at Starwood’s Divisional Office. Servaas always impressed with his innovative approach towards the various business challenges on hand. A fast pace learner and strategic thinker, with the ability to focus as well on the critical detail. I very much appreciated his positive attitude and willingness to assist, specifically supporting me in setting up the New Builds & Transitions department.

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Experience

    • Netherlands
    • Design Services
    • 1 - 100 Employee
    • Managing Partner
      • May 2020 - Present

      We create interiors, retail concepts, brands, product design and art installations. We create interiors, retail concepts, brands, product design and art installations.

    • Hospitality
    • 100 - 200 Employee
    • VP Brand Marketing & Communications
      • Jun 2019 - May 2020
    • Hong Kong
    • Hospitality
    • 400 - 500 Employee
    • VP Brand & Concept Development
      • Apr 2018 - Dec 2019

      Lead and champion for innovation, entrepreneurship and concept development at Rosewood Hotel Group. Shaping and defining what’s next in hospitality through research, development, open innovation, design and culture. With a dedicated project team and company leadership we co-create new hospitality business models, brands, guest experiences and prototype the urban hotel of tomorrow. Global changes in consumer needs, technology and urbanisation call for new approaches to travel, living and working and a focus on optimisation of square meters and democracy of space. Areas include co-living, micro apartments, mixed-use development, retail, health and wellness, food & beverage, community building and arts. * Research and development * Concept development * Branding * Prototyping * Real estate development * Value creation Show less

    • Germany
    • Retail Apparel and Fashion
    • Co-Founder
      • Jan 2018 - Dec 2019

      Rethinking footwear. Minimalist edits of classic silhouettes. Created in Berlin. www.so245.com Rethinking footwear. Minimalist edits of classic silhouettes. Created in Berlin. www.so245.com

    • Switzerland
    • 1 - 100 Employee
    • Director Business Integration
      • Mar 2015 - Dec 2017

      Lead for the integration of loyalty and distribution services for the merger between Design Hotels™ and Starwood Hotels & Resorts. Starwood acquired a majority stake in Design Hotels™ to maximise value and synergies between both entities. As part of these efforts, distribution channels through Starwood digital and voice booking channels were integrated. In addition we integrated 150+ independent member hotels of the Design Hotels™ portfolio into Starwood's loyalty program. * Inter-company relationship with Starwood and later Marriott International * Creation of business model, business development and integration of Design Hotels properties * Lead the integration effort with full P&L responsibility and managed the integration team * Performance monitoring, optimization and compliance * People development, systems migrations and property change management Design Hotels™ represents and markets a curated selection of over 300 independent hotels in 50 countries across the globe. More than a collection of hotels, the company is a collection of stories. Each property reflects the ideas of a visionary hotelier, an "Original," someone with a passion for genuine hospitality, cultural authenticity, thought-provoking design and architecture. Show less

    • Belgium
    • Restaurants
    • 200 - 300 Employee
    • Managing Partner
      • Apr 2011 - Feb 2015

      Launched and operated EXKi in The Netherlands under a master license with EXKI S.A. EXKi is a Belgium-based health food concept that offers high quality and predominantly organic food in a fast and dynamic environment. EXKi now has over 100 restaurants spread across Belgium, France, Italy, Luxemburg, and The Netherlands. Launched and operated EXKi in The Netherlands under a master license with EXKI S.A. EXKi is a Belgium-based health food concept that offers high quality and predominantly organic food in a fast and dynamic environment. EXKi now has over 100 restaurants spread across Belgium, France, Italy, Luxemburg, and The Netherlands.

    • Hospitality
    • 100 - 200 Employee
    • Manager Portfolio Management & Franchise Relations EMEA
      • May 2009 - Mar 2011

      Portfolio management - strategically plan the optimization of the EAME owned, leased, managed, and franchised hotel portfolio with Operations, Brand Management, Finance, Development and Legal leaders and to ensure strategies are enacted. Focus areas vary from any management/franchise contract at risk, owner conflicts, hotel terminations, contract re-ups to work outs.Franchise support - Improve and maintain a sustainable franchise support structure for EAME franchise hotel portfolio to (i) ensure they leverage on all available Starwood revenue generating initiatives and comply with both operational and brand standards and (ii) maintain business relationships with our franchise partners. Show less

    • Associate Operations EMEA
      • Oct 2007 - Apr 2009

      Franchise Operations Support, Financial Planning and various projects in Operations and Owner Relations

    • Six Sigma Analyst EMEA
      • Jun 2006 - Oct 2007

      Project Management, Six Sigma Black Belt, Financial Control of Project Benefits.

    • Management Trainee Six Sigma EMEA
      • Jan 2006 - Jun 2006

      Project Support, Logistical Coordination, Operational KPI Support.

    • Germany
    • Retail
    • 700 & Above Employee
    • Management Trainee
      • May 2002 - Oct 2002

      Supply Chain Management, F&B Concept Operations and Support Supply Chain Management, F&B Concept Operations and Support

    • South Korea
    • Movies, Videos, and Sound
    • 1 - 100 Employee
    • Trainee
      • Aug 1999 - May 2000

      Cultural Representation, UN and World Bank Representation. Cultural Representation, UN and World Bank Representation.

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