Veena Krishnan

Business Consulting Analyst - Graduate Capstone Project at The NPD Group
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Contact Information
us****@****om
(386) 825-5501
Location
San Diego, California, United States, US

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Experience

    • United States
    • Market Research
    • 700 & Above Employee
    • Business Consulting Analyst - Graduate Capstone Project
      • Mar 2022 - Jun 2022

      San Diego, California, United States

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Associate
      • Sep 2016 - Apr 2017

      Bengaluru, Karnataka, India • Created monthly, quarterly and yearly revenue trend reports to monitor key account performances and analyzed seasonality in data • Built Tableau dashboards to visualize the sales stages of existing vs pipeline opportunities and helped management gain insights on future revenue • Improved data anomaly detection in Revenue Forecasting Application using statistical methods • Improved forecast accuracy by 15% and increased user engagement for Business Vertical heads using gamification;… Show more • Created monthly, quarterly and yearly revenue trend reports to monitor key account performances and analyzed seasonality in data • Built Tableau dashboards to visualize the sales stages of existing vs pipeline opportunities and helped management gain insights on future revenue • Improved data anomaly detection in Revenue Forecasting Application using statistical methods • Improved forecast accuracy by 15% and increased user engagement for Business Vertical heads using gamification; built dashboards with bulls-eye charts to showcase how closely the actual revenue hit or missed the forecast targets

    • Data Analyst
      • Sep 2013 - Aug 2016

      Bengaluru, Karnataka, India • Created an analytics process for defect tracking in testing and for monitoring defect KPIs using Tableau dashboards • Developed Process Flow Diagrams/Activity Diagrams, Test Cases and Use Cases and performed functional, cross-browser, regression and end-to-end testing for Revenue Forecasting Application • Automated the testing processes of Budget Reports used by the CFO and reduced testing time by 30% • Worked cross-functionally with application engineers and business development… Show more • Created an analytics process for defect tracking in testing and for monitoring defect KPIs using Tableau dashboards • Developed Process Flow Diagrams/Activity Diagrams, Test Cases and Use Cases and performed functional, cross-browser, regression and end-to-end testing for Revenue Forecasting Application • Automated the testing processes of Budget Reports used by the CFO and reduced testing time by 30% • Worked cross-functionally with application engineers and business development managers to support key initiatives and build insightful analytical solutions • Won Spot Award and Best Debutant Award from Cognizant

Education

  • UC San Diego
    Master of Science - MS, Business Analytics
    2021 - 2022
  • Symbiosis Institute of Business Management, Pune
    PGDBA, Information Technology/General
    2014 - 2016
  • AMRITA VISHWA VIDYAPEETHAM
    Bachelor of Technology - BTech, Electronics and Communication Engineering
    2009 - 2013
  • IES Public School
    2007 - 2009
  • Our Lady Queen of the Missions School
    1995 - 2007

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