Vedika Chouhan

Account Executive at Havas India
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Contact Information
us****@****om
(386) 825-5501
Location
Delhi, IN

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Experience

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Account Executive
      • Jul 2023 - Present

      Gurugram, Haryana, India

    • India
    • Advertising Services
    • 700 & Above Employee
    • Digital executive
      • Mar 2023 - Jul 2023

      Gurugram, Haryana, India • Give a way forward strategy and providing a new direction to the brands like TTK Prestige, Income Tax Department of India, Infosys Springboard for making the consumer experience better and work with leadership to explain and modify strategic plans • Be instrumental to strengthen the ORM process by analyzing, planning and proposing process improvements/enhancements to take the practice to the next leveL • Be responsible for tracking and analysis of reputation factors and coaching account… Show more • Give a way forward strategy and providing a new direction to the brands like TTK Prestige, Income Tax Department of India, Infosys Springboard for making the consumer experience better and work with leadership to explain and modify strategic plans • Be instrumental to strengthen the ORM process by analyzing, planning and proposing process improvements/enhancements to take the practice to the next leveL • Be responsible for tracking and analysis of reputation factors and coaching account to successful management of their online reputation. Understand client goals, create, and execute strategies to exceed defined goals • Be responsible for all regular (and ad hoc) reporting and analysis providing crucial insights into further sales and marketing opportunities, and effectively communicating this to the client Show less

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Account Manager
      • Jun 2022 - Mar 2023

      Delhi, India • Plan campaign strategies for clients regularly based on their motives or goals for the month. • Coordinating with clients on a daily basis and conducting meetings based on the client's needs and requirements. • Running ad campaigns on various digital platforms like Facebook, Instagram, YouTube, Twitter, Google, and E-mail. • Coordinating with designers to ideate and create templates for various campaigns. • Creating content on a weekly basis to show real content which makes the… Show more • Plan campaign strategies for clients regularly based on their motives or goals for the month. • Coordinating with clients on a daily basis and conducting meetings based on the client's needs and requirements. • Running ad campaigns on various digital platforms like Facebook, Instagram, YouTube, Twitter, Google, and E-mail. • Coordinating with designers to ideate and create templates for various campaigns. • Creating content on a weekly basis to show real content which makes the brand more reachable. • Arranging influencer and event collaborations. • Ideating the whole process of copywriting to make the communication more engaging and relatable. • Managing all social media handles for a bunch of clients which involves processes like posting, overseeing the whole performance of each account, handling the ORM, etc. • Making monthly reports for all clients which include the performance analytics, growth and development strategies used for the previous month, and steps needed to increase the growth and development of the clients in the coming months. • Worked with a diverse group of clients like Delhi International Arts Festival, Uttarakhand Tourism, Venus Hotelware, Expert Travels, Narang Garments, Oasis Baklawa, Aura, Magic Touche, Neo Crafts, Lune Studio. Show less

    • India
    • Events Services
    • 1 - 100 Employee
    • Event management
      • Feb 2020 - Aug 2022

      Worked as an Event promoter in several events including- Experience- India Today Conclave Ev Expo Mart Zee Arth Jk Tyres F1 Racing UCB Fashion Show 21 Guns Salute Vintage Car Rally Horn Okay Please Ballentine’s Golf Tournament IBM Think 2022 Kotak Mahindra Women’s Day

    • India
    • Retail
    • 700 & Above Employee
    • Marketing Intern
      • Jan 2022 - Mar 2022

      Noida, Uttar Pradesh, India • Headed ten stores on Google My Business for Shoppers Stop – North successfully. • Acquired the knowledge of GMB analytics, derived data from the reports to probe store’s performance individually. • Quantifying strategies after scrutinizing data from GMB analytics of different stores for optimizing visibility and customer experience. • Devised store launch plans for several new locations. • Studied catchment area reports for each store and devised strategies to increase… Show more • Headed ten stores on Google My Business for Shoppers Stop – North successfully. • Acquired the knowledge of GMB analytics, derived data from the reports to probe store’s performance individually. • Quantifying strategies after scrutinizing data from GMB analytics of different stores for optimizing visibility and customer experience. • Devised store launch plans for several new locations. • Studied catchment area reports for each store and devised strategies to increase footfall in each store. Show less

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Marketing Intern
      • Feb 2021 - Oct 2021

      Delhi, India * Handled the social media accounts of various clients like Popcorn and Co, Artistico, ITPO Trade fair, Airport Authority of India-Chennai, Athah, Portagent etc * Provided a hand on complete client service experience to all the clients and catering to all their needs and requirements. * Analysed the market as well as the generated reports as to how well are the competitors performing. * Devised and created strategic content for clients. * Led and managed a team of 2 people along… Show more * Handled the social media accounts of various clients like Popcorn and Co, Artistico, ITPO Trade fair, Airport Authority of India-Chennai, Athah, Portagent etc * Provided a hand on complete client service experience to all the clients and catering to all their needs and requirements. * Analysed the market as well as the generated reports as to how well are the competitors performing. * Devised and created strategic content for clients. * Led and managed a team of 2 people along with briefing them about all the know-how of the organisation processes. * Got a good grip on editing softwares like Photoshop, Premier Pro by editing content for clients on a daily basis. * Created pitches and organized meetings for potential clients. * Was actively involved in creating organising and implementing all the campaigns for the clients from the scratch to the final product. * Organized and handled the whole process of content shoots. * Handled the whole process of marketing and promoting events for clients. Show less

    • Documentary Filmmaker
      • Jan 2021 - Jan 2021

      Mumbai, Maharashtra, India Researched, Directed and shot a documentary on the Arts and crafts of Gujarat.

    • India
    • Retail Apparel and Fashion
    • Project Intern
      • Dec 2019 - Mar 2020

      Delhi, India • Handled their social media marketing, graphic designing and content strategies. • Ideated Art direction for their creative product shoots.

    • Fashion communication
      • Dec 2019 - Mar 2020

      Delhi, India Art direction + Modelling + Social media marketing+ Graphic Designing+ Photoshoots

    • Fashion communication
      • Dec 2019 - Feb 2020

      Delhi, India

    • Research And Development Intern
      • Jun 2019 - Jun 2019

      Gurugram, Haryana, India • Overlooked the Supply chain processes on a daily basis. • Assisted on developing strategies on expanding their physical presence in market. •Assisted on their store VM on a weekly basis.

    • United States
    • Apparel & Fashion
    • 1 - 100 Employee
    • Fashion Consultant
      • Nov 2018 - Nov 2018

      select city saket  Handled sales and customer queries. Placement of store fixtures using VM or fixture plan and placement and replenishment of merchandise on the shelves. POS management.

Education

  • MICA | The School of Ideas
    Advanced Certificate in Digital Marketing and Communication, Branding & Communication; Marketing Analytics; SMM; SEO; PR; Performance Marketing
    2022 - 2023
  • FDDI
    B.des, Retail and fashion Merchandising, Marketing and administration
    2018 - 2022
  • Christ Church Girls' Senior Secondary School CBSE school in Jabalpur, Madhya Pradesh
    PCM

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