Vasiliy Petelchuk
Руководитель управления развития ассортимента at ВЕРНЫЙ- Claim this Profile
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Английский -
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Bio
Experience
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ВЕРНЫЙ
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Staffing and Recruiting
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1 - 100 Employee
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Руководитель управления развития ассортимента
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Nov 2020 - Present
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Руководитель развития розничных форматов
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Apr 2019 - Nov 2020
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Вотоня
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Санкт-Петербург, Россия
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Руководитель направления развития ассортимента и мерчендайзинга
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Oct 2017 - Nov 2018
Ассортиментное планирование Управление товарными запасами Планограммы Коммерческие проекты Стандартизация торгового пространства Запуск новых объектов Ассортиментное планирование Управление товарными запасами Планограммы Коммерческие проекты Стандартизация торгового пространства Запуск новых объектов
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Alcohol Distributor
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Saint-Petersburg, Russia
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Trade Marketing Lead
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Jul 2015 - Sep 2017
Trade marketing activities for private labels in the Northwestern Federal District of the Russian Federation and RU regions Optimization and quotas range of assortment Optimization of inventory and their turnover Pricing Working with suppliers Starting an internet platform for retail sales and related services Running a mobile application for B2B B2C customers Starting retail project Starting a franchise project Submission of more than 20 people Trade marketing activities for private labels in the Northwestern Federal District of the Russian Federation and RU regions Optimization and quotas range of assortment Optimization of inventory and their turnover Pricing Working with suppliers Starting an internet platform for retail sales and related services Running a mobile application for B2B B2C customers Starting retail project Starting a franchise project Submission of more than 20 people
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Representative of South Korea company
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Saint-Petersburg, Russia
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Commercial Director
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Nov 2013 - Jun 2015
CIS Distribution Listing in federal and regional pharmacy chains Marketing Advertising and mediaplanning Control of regions sales Recruitment, team building Budgeting Pricing Working at exhibitions CIS Distribution Listing in federal and regional pharmacy chains Marketing Advertising and mediaplanning Control of regions sales Recruitment, team building Budgeting Pricing Working at exhibitions
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Optovik
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Retail
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1 - 100 Employee
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Head of Merchandising
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Jun 2013 - Nov 2013
Creating of merchandising standards for hypermarkets "Essen", supermarkets "Essen-Express", convenience stores "Camille" Creating Spaceman planogram calculations Creating a quota for assortment Creating and modifyng layouts Creating of merchandising standards for hypermarkets "Essen", supermarkets "Essen-Express", convenience stores "Camille" Creating Spaceman planogram calculations Creating a quota for assortment Creating and modifyng layouts
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X5 Group
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Russian Federation
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Retail
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700 & Above Employee
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Head of Merchandising
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Jun 2011 - Jun 2013
Creating, modifying and analyzing merchandising standards, implementation control in storesCreating, modifying and analyzing Spaceman planograms of product placement on the shelvesCreating, modifying and analyzing Autocad layouts of storesWorking with stores and suppliers equipmentWorking with suppliers and their merchandisersAnalyzing of data salesPreparation presentations of goals, objectives and analyticsWorking on at new stores openings and stores after restyling (300 new stores and 100 restyling stores)Training new employees for well-known merchandising standards (groups from 50 to aprox.150 listeners) every 2 weeksAnalyzing other retailersForming and analyzing assortmentPromo organizationMinimizing age stocks and excepting out of stocks Increase of average purchase, buyers amount, sales per square meter, sales per day, front and back margin 3 subordinate employee Show less
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Merchandising Speacialist
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Aug 2009 - Jun 2011
Creating, modifying and analyzing merchandising standards, implementation control in storesCreating, modifying and analyzing Spaceman planograms of product placement on the shelvesCreating, modifying and analyzing Autocad layouts of storesWorking with stores and suppliers equipmentWorking with suppliers and their merchandisersAnalyzing of data salesPreparation presentations of goals, objectives and analyticsWorking on at new stores openings and stores after restyling (300 new stores and 100 restyling stores)Analyzing other retailersForming and analyzing assortmentPromo organizationMinimizing age stocks and excepting out of stocks Increase of average purchase, buyers amount, sales per square meter, sales per day, front and back margin Show less
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APC by Schneider Electric
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France
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IT Services and IT Consulting
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700 & Above Employee
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Senior Key Account Manager
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Sep 2008 - Aug 2009
Sales development in nearly all major retailers of computer and home appliances Northwest region: search for clients and the conclusion of agreements on the implementation of the plan in terms of procurement and sales planning, formation of joint marketing funds for the development of the brand, conducting marketing and advertising campaigns, trade marketing, motivated sellers, control of promoters, interaction with distributors, and training for vendors and presentations to clients, analyst and weekly reporting. Show less
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Education
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Saint-Petersburg State University
Specialist, Economics and Management -
Saint-Petersburg State University Information Technologies, Mechanic and Optics (University ITMO)
Specialist, Information Technology