Experience

Famatech
• Virgin Islands, British
• Software Development
• 1 - 100 Employee
• Marketing manager

  • Dec 2018 - Present


Barnsly Sound Organization

• Marketing manager

  • Oct 2017 - Jun 2018

  Temporary project, the main goal is marketing strategy development and implementation - marketing strategy developement - people management - 3 people in the team (designer, internet project specialist, blog author) - marketing plan developement, briefing, execution and control - marketing campaigns analytics - sales vs marketing, ROI analysis - PR: finding contacts and support long-term relationships with press - PR agency brief and arrangement for a special projects like product to market introduction - forming specification for web-site and landing page developement - current web-site optimization - suppliers selection for landing page developement, advertising in search, social media - organization of product introduction to the market (press-release, test arrangements, event for dealers and journalists, advertising) - content marketing plan for blog development and execution - blog articles briefing and editing - brochures content development - B2B go-to-market messages development Show less



TV 3 Channel

• Russian Federation
• Media Production
• 1 - 100 Employee

• Marketing manager

  • Mar 2017 - Sep 2017

  - federal media campaigns lead (both digital and standard) for TV channel shows and for Gogol.Nachalo movie project as well - digital strategy development and delivery (media, branding, video placement, video seeding, search Yandex+Google, SMM, mobile envolvement, non-standard projects) - efficiency measurement, KPIs delivery (both reach and performance metrics) - traffic channels analytics - project team overall organization - delivery of non-standard projects - working both with agencies and with direct suppliers - reports creating Show less



HP Russia

• Commercial marketing specialist

  • Dec 2010 - Feb 2016

   Adopting global strategies to gain business targets, depending on product and market;  Managing marketing activities for 5 product line-ups (Notebook and tablets for business, PC for business, Thin Clients, Work Stations);  Planning and realizing marketing 360 integrated campaigns (ATL, BTL, PR, SMM, events), key segments to target – corporate and enterprise, SMB, distributors and channel partners;  Realization all kinds of marketing campaigns: from eDM and leaflets to huge projects with all kinds of communications channels, teams, partners and agencies involved.  Existing and new alliance partner engaging (Microsoft, Intel, AMD, Universal Music, Nvidia, Citrix, WMWare)  Key KPIs: ACPP level, Market share gain, margin level gain, average unit price increase, all standard ATL metrics Show less



ZAO RTK, GUU, Speak UP

• Assistant, financial assistant, IT department asssistant

  • Sep 2006 - Dec 2010

   From 2006 till 2011 worked as an assistant, financial assistant, IT department assistant, becoming marvelous at financial management, tough negotiations with supporting functions and establishing document flow excellence. Also worked as a telemarketer for 9 months 2009-2010 becoming a stress-proof and persuasive person.  In the summer of 2010 went to Los Angeles, California under Work&Travel program where worked as a sales person for Professional Hair tools in a mall in Ventura, practicing spoken English, selling skills and improvisation Show less