Client Service Director

• Jan 2023 - Present

Building and nurturing Client Relationships, serving as the primary point of contact for key accounts to meet their marketing and communication needs. Directing the development and execution of cutting-edge advertising campaigns across diverse channels, guaranteeing they align with client objectives and brand identity. Formulating and delivering persuasive campaign proposals and strategies, addressing client feedback, and integrating necessary adjustments. Managing client feedback and requests, ensuring clear communication and quick resolution of any issues. Remaining abreast of the latest industry trends, competitive landscapes, and market dynamics, enabling the provision of strategic insights and recommendations to clients. Cultivating an in-depth understanding of clients' industries and business models, proactively offering tailor-made solutions that cater to their unique requirements. Playing a key role in identifying new business opportunities by participating in pitches, contributing to proposals, and showcasing the agency's capabilities. Show less

Senior Account Director

• Mar 2021 - Jan 2023

Mentoring and leading the Account Management team of 6 team members and guiding them to find creative solutions to Client Briefs. Strategic point of contact for Senior Clients for all business within the Agency’s Client portfolio. Partnering with Planning and Creative teams and other internal disciplines to work on existing and new Client requirements. Lead and guide the Account Management team to deliver company business and revenue goals. Identifying opportunities and leading new business efforts. Show less

Senior Brand Manager

• Oct 2015 - Nov 2020

Business lead on multiple brands across categories. Responsible for developing and managing innovative and integrated brand communication plans. Brand Building through the development and execution of marketing and advertising strategies for integrated brand communication campaigns across platforms. Providing direction to the Agency’s creative team through briefs and consumer insights. Supporting Client’s marketing plans with business-focused creative communications solutions. Building and nurturing client partnerships to identify and achieve business objectives and develop purpose driven communication that goes beyond numbers. Identifying and pursuing opportunities for developing new business and providing leadership for organic growth of current clients. Conducting brand audit, market research and analysis for better understanding of the target audience and competition for holistic brand development. Leading a team effectively and understanding individual strengths. Provide opportunities for team members to grow professionally with precise guidance and counselling. Contributing to profitability of accounts, budgeting and forecasting process. Show less

Senior Account Director

• Nov 2011 - Sep 2015

Leading and guiding a team of Account Management Strategizing and presenting Integrated Marketing Communications solutions for clients Involved in market research to improve brand/competitor knowledge Budgeting and forecasting New Business Development Leading and guiding a team of Account Management Strategizing and presenting Integrated Marketing Communications solutions for clients Involved in market research to improve brand/competitor knowledge Budgeting and forecasting New Business Development

Senior Brand Manager

• Aug 2008 - Nov 2011

Attending client meetings, managing and guiding the team and ensuring smooth progress of day to-day client requirements Actively involved in campaigns from conceptualization to execution Preparation and presentations of creative and brand concepts to clients Market research including routine market visits to gain consumer insights to improve brand/competitor knowledge. Securing new business Guiding and leading a team of Brand Executives Attending client meetings, managing and guiding the team and ensuring smooth progress of day to-day client requirements Actively involved in campaigns from conceptualization to execution Preparation and presentations of creative and brand concepts to clients Market research including routine market visits to gain consumer insights to improve brand/competitor knowledge. Securing new business Guiding and leading a team of Brand Executives

Account Manager

• Nov 1996 - Aug 2008