Varun prakash

Country Manager at Housemates
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Contact Information
Location
Bengaluru, Karnataka, India, IN

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Credentials

  • Google Ads Display Certification
    Google
    Mar, 2020
    - Sep, 2024
  • Google Ads Fundamentals
    Google
    Mar, 2020
    - Sep, 2024
  • Google Ads Search Certification
    Google
    Mar, 2020
    - Sep, 2024
  • Digital guru green belt
    Google
  • facebook blueprint
    Facebook

Experience

    • Furniture
    • 1 - 100 Employee
    • Country Manager
      • Jun 2023 - Present

    • Head of Marketing
      • Dec 2022 - Present

    • Gobal Performance Marketing Manager
      • Sep 2022 - Dec 2022

    • United Arab Emirates
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Performance marketing manager EMEA
      • Jan 2021 - Sep 2022
    • India
    • Executive Offices
    • 1 - 100 Employee
    • Account Manager
      • Jan 2020 - Jan 2021
    • Canada
    • Public Relations and Communications Services
    • Digital Marketing Manager
      • Nov 2018 - May 2019

      Digital Marketing Manager: Srika marketing for non-profits (Nov 2018- May 2019) • Develop state-of-the-art digital marketing strategies for demand generation and customer engagement across Google and Affiliate platforms with a focus on lead quality and volume • Planning digital marketing budgets on Google and Affiliates across India • Partnering with internal and external creative agencies to conceptualize and implement the communication on Google touchpoints • Drive efficiency with… Show more Digital Marketing Manager: Srika marketing for non-profits (Nov 2018- May 2019) • Develop state-of-the-art digital marketing strategies for demand generation and customer engagement across Google and Affiliate platforms with a focus on lead quality and volume • Planning digital marketing budgets on Google and Affiliates across India • Partnering with internal and external creative agencies to conceptualize and implement the communication on Google touchpoints • Drive efficiency with a thorough understanding of measurement tools, attribution models, and marketing funnel • Work closely with product and marketing teams to plan and execute 360-degree campaigns Show less Digital Marketing Manager: Srika marketing for non-profits (Nov 2018- May 2019) • Develop state-of-the-art digital marketing strategies for demand generation and customer engagement across Google and Affiliate platforms with a focus on lead quality and volume • Planning digital marketing budgets on Google and Affiliates across India • Partnering with internal and external creative agencies to conceptualize and implement the communication on Google touchpoints • Drive efficiency with… Show more Digital Marketing Manager: Srika marketing for non-profits (Nov 2018- May 2019) • Develop state-of-the-art digital marketing strategies for demand generation and customer engagement across Google and Affiliate platforms with a focus on lead quality and volume • Planning digital marketing budgets on Google and Affiliates across India • Partnering with internal and external creative agencies to conceptualize and implement the communication on Google touchpoints • Drive efficiency with a thorough understanding of measurement tools, attribution models, and marketing funnel • Work closely with product and marketing teams to plan and execute 360-degree campaigns Show less

    • Bangladesh
    • Advertising Services
    • 1 - 100 Employee
    • launch specialist
      • Dec 2016 - Feb 2018

      • Developing an in depth understanding of each prospect’s and customer’s business strategy, go-to-market approach, and short and long term goals • Building trusted relationships with customer executives, starting in the pre-Sales process • Helping customers craft their strategy, including board decks and financial models to get internal buy-in for their new mobility strategy • Accelerating a sale/up-sell by increasing the prospect’s confidence in their decision to pick us because they… Show more • Developing an in depth understanding of each prospect’s and customer’s business strategy, go-to-market approach, and short and long term goals • Building trusted relationships with customer executives, starting in the pre-Sales process • Helping customers craft their strategy, including board decks and financial models to get internal buy-in for their new mobility strategy • Accelerating a sale/up-sell by increasing the prospect’s confidence in their decision to pick us because they see a partner who understands mobility and can help improve their strategy Show less • Developing an in depth understanding of each prospect’s and customer’s business strategy, go-to-market approach, and short and long term goals • Building trusted relationships with customer executives, starting in the pre-Sales process • Helping customers craft their strategy, including board decks and financial models to get internal buy-in for their new mobility strategy • Accelerating a sale/up-sell by increasing the prospect’s confidence in their decision to pick us because they… Show more • Developing an in depth understanding of each prospect’s and customer’s business strategy, go-to-market approach, and short and long term goals • Building trusted relationships with customer executives, starting in the pre-Sales process • Helping customers craft their strategy, including board decks and financial models to get internal buy-in for their new mobility strategy • Accelerating a sale/up-sell by increasing the prospect’s confidence in their decision to pick us because they see a partner who understands mobility and can help improve their strategy Show less

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Sep 2015 - Nov 2016

      • Developing the marketing strategy and plan for offline marketing and conducting and hosting stall at events such as Auto Show Bangalore, IT fair Bangalore & AR event hosting as part of Government of Karnataka at UB city. • Content writing for few of the apps (example: Heritage section in Bengaluru app). • Design, develop, execute, track and optimize integrated marketing campaigns for the complete marketing Lifecycle • Manage content marketing, social media marketing, email marketing… Show more • Developing the marketing strategy and plan for offline marketing and conducting and hosting stall at events such as Auto Show Bangalore, IT fair Bangalore & AR event hosting as part of Government of Karnataka at UB city. • Content writing for few of the apps (example: Heritage section in Bengaluru app). • Design, develop, execute, track and optimize integrated marketing campaigns for the complete marketing Lifecycle • Manage content marketing, social media marketing, email marketing & webinar marketing • Manage social media platforms like LinkedIn, Facebook, Twitter & Instagram • Handle Google AdWords, PPC, SEO, keyword research, analytics, paid search strategies, site auditing Show less • Developing the marketing strategy and plan for offline marketing and conducting and hosting stall at events such as Auto Show Bangalore, IT fair Bangalore & AR event hosting as part of Government of Karnataka at UB city. • Content writing for few of the apps (example: Heritage section in Bengaluru app). • Design, develop, execute, track and optimize integrated marketing campaigns for the complete marketing Lifecycle • Manage content marketing, social media marketing, email marketing… Show more • Developing the marketing strategy and plan for offline marketing and conducting and hosting stall at events such as Auto Show Bangalore, IT fair Bangalore & AR event hosting as part of Government of Karnataka at UB city. • Content writing for few of the apps (example: Heritage section in Bengaluru app). • Design, develop, execute, track and optimize integrated marketing campaigns for the complete marketing Lifecycle • Manage content marketing, social media marketing, email marketing & webinar marketing • Manage social media platforms like LinkedIn, Facebook, Twitter & Instagram • Handle Google AdWords, PPC, SEO, keyword research, analytics, paid search strategies, site auditing Show less

    • India
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Digital Marketing Specialist
      • Dec 2013 - Sep 2015

      • Maintain and update the company's main and event websites to ensure that all content is fresh, relevant and engaging. • Coordinated the marketing team on creative campaigns and programmatic buying to support digital cross-promotion efforts, including email campaigns, Facebook promotions, outreach and marketing initiatives for an improved end-user experience. • End to End execution of marketing projects and campaigns, including distribution of collateral in various media and measurement… Show more • Maintain and update the company's main and event websites to ensure that all content is fresh, relevant and engaging. • Coordinated the marketing team on creative campaigns and programmatic buying to support digital cross-promotion efforts, including email campaigns, Facebook promotions, outreach and marketing initiatives for an improved end-user experience. • End to End execution of marketing projects and campaigns, including distribution of collateral in various media and measurement & analysis of impact. Show less • Maintain and update the company's main and event websites to ensure that all content is fresh, relevant and engaging. • Coordinated the marketing team on creative campaigns and programmatic buying to support digital cross-promotion efforts, including email campaigns, Facebook promotions, outreach and marketing initiatives for an improved end-user experience. • End to End execution of marketing projects and campaigns, including distribution of collateral in various media and measurement… Show more • Maintain and update the company's main and event websites to ensure that all content is fresh, relevant and engaging. • Coordinated the marketing team on creative campaigns and programmatic buying to support digital cross-promotion efforts, including email campaigns, Facebook promotions, outreach and marketing initiatives for an improved end-user experience. • End to End execution of marketing projects and campaigns, including distribution of collateral in various media and measurement & analysis of impact. Show less

    • Senior Analyst
      • Jul 2011 - Jul 2013

      • Assessment of Telecommunication projects as per the regulatory guidelines to identify if a project or a group of projects together can be considered to be eligible for Tax Concession. • Detailed assessment of projects and interviewing Project Managers and Technical experts to collate information regarding projects. • Preparation of Technical project documentation for Telecommunication projects as per the regulatory guidelines. • Preparation of training material for new joiners and… Show more • Assessment of Telecommunication projects as per the regulatory guidelines to identify if a project or a group of projects together can be considered to be eligible for Tax Concession. • Detailed assessment of projects and interviewing Project Managers and Technical experts to collate information regarding projects. • Preparation of Technical project documentation for Telecommunication projects as per the regulatory guidelines. • Preparation of training material for new joiners and imparting training. Show less • Assessment of Telecommunication projects as per the regulatory guidelines to identify if a project or a group of projects together can be considered to be eligible for Tax Concession. • Detailed assessment of projects and interviewing Project Managers and Technical experts to collate information regarding projects. • Preparation of Technical project documentation for Telecommunication projects as per the regulatory guidelines. • Preparation of training material for new joiners and… Show more • Assessment of Telecommunication projects as per the regulatory guidelines to identify if a project or a group of projects together can be considered to be eligible for Tax Concession. • Detailed assessment of projects and interviewing Project Managers and Technical experts to collate information regarding projects. • Preparation of Technical project documentation for Telecommunication projects as per the regulatory guidelines. • Preparation of training material for new joiners and imparting training. Show less

Education

  • University of Sunderland
    Master's degree, IT Management
    2009 - 2010

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