Experience

Journal Person

• India
• Retail
• 1 - 100 Employee

• Founder

  • Feb 2023 - Present

  Bangalore Urban, Karnataka, India - Crafting tools for mental & emotional hygiene - Building a journaling community



Fleek

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• General Manager, Strategy

  • Jul 2021 - Feb 2023

  Bangalore Urban, Karnataka, India Heading Partnerships and Account management at an early stage tech startup - Was an integral part of the 0-1 journey of the startup as a core team member and was instrumental in building the first-ever subscription marketplace | 1M+ Downloads on Playstore in 1 year - Built and leading a 14-member team, working on building strong partnerships with major subscriptions brands in the OTT, Music, Health & Wellness, L&D, Lifestyle, D2C and other sectors | 200+ brand partners on the platform… Show more Heading Partnerships and Account management at an early stage tech startup - Was an integral part of the 0-1 journey of the startup as a core team member and was instrumental in building the first-ever subscription marketplace | 1M+ Downloads on Playstore in 1 year - Built and leading a 14-member team, working on building strong partnerships with major subscriptions brands in the OTT, Music, Health & Wellness, L&D, Lifestyle, D2C and other sectors | 200+ brand partners on the platform in 1 year Show less



Zolo

• Australia
• Information Technology & Services
• 1 - 100 Employee

• Business Leadership Program

  • Jun 2020 - Apr 2021

  Bengaluru, Karnataka, India Led the marketing & branding efforts of the co-living startup: overseeing brand strategy & design, marketing communication, paid marketing, social media, community marketing & SEO - Spearheaded an initiative called 'Zolo's Got Talent', a pan-India online talent hunt | 150+ user generated videos, 340% increase in YouTube subscribers, 7000+ hours of user engagement in less than 3 months - Started new initiatives such as weekly newsletters, quid-pro-quo deals with influencers… Show more Led the marketing & branding efforts of the co-living startup: overseeing brand strategy & design, marketing communication, paid marketing, social media, community marketing & SEO - Spearheaded an initiative called 'Zolo's Got Talent', a pan-India online talent hunt | 150+ user generated videos, 340% increase in YouTube subscribers, 7000+ hours of user engagement in less than 3 months - Started new initiatives such as weekly newsletters, quid-pro-quo deals with influencers, purpose-driven rebranding of Zolo, restructuring of the social media strategy and entire overhaul of customer communication | 300% increase in engagement, 7L worth of successful brand collabs and 1.5 M views at zero cost to company Show less



Inkburp

• Founding Partner/ Director

  • May 2015 - Apr 2019

  Bangalore Urban, Karnataka, India - Founded and ran a firm that would act as a content team for a wide range of clients - eliminating their need for in-house content writers, providing better value for money and solving their problem of seeking quality writers, and managing the high attrition rates. - Branched out from content writing services to design, branding, advertising, and marketing through strategic partnerships, upselling, and relationship building with clients – creating a one-stop-shop for start-ups


Bengaluru ByDesign
• India
• Design Services
• Creative Consultant

  • Oct 2018 - Dec 2018


AJIO.com

• India
• Retail
• 700 & Above Employee

• Freelance Writer

  • Jun 2016 - Jul 2017

  Bengaluru, Karnataka, India



Eye and Buy Pvt. Ltd

• Content Team Lead

  • 2014 - 2015

  Bengaluru, Karnataka, India - Started as a content writer and was promoted twice in less than a year to lead the entire content team - Led and mentored over 12 writers – strengthened their individual skillsets and cross-trained them on various marketplace guidelines



Prime Focus Technologies

• United States
• Software Development
• 700 & Above Employee

• Quality Analyst

  • Aug 2012 - Mar 2013

  Bengaluru Area, India Managed the quality control aspects of subtitling for TV shows of channels like Star World, National Geographic Channel, and FX



Travel Trendz Tv

• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Script Writer

  • 2013 - 2013

  Hyderabad Area, India



Savvy Magazine

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Writing Intern

  • Nov 2011 - Dec 2011

  Mumbai, Maharashtra, India



RAJSHREE Productions

• India
• 1 - 100 Employee

• Assistant Director

  • May 2011 - Jun 2011

  Mumbai, Maharashtra, India Assisted the director on the sets of Hindi TV show - 'Yahaan Main Ghar Ghar Kheli'



ARVIND MILLS, INDIA

• Textile Manufacturing
• 100 - 200 Employee

• CSR Intern

  • Nov 2010 - Dec 2010

  Ahmedabad, Gujarat, India Created a documentary for SHARDA trust, the CSR division of Arvind Mills