Vanessa Williams
Senior Manager, Nutrition Innovation & Marketing Insights at Leprino Nutrition- Claim this Profile
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Bio
Ariel Knobbe
It's rare to encounter a collaborative partner like Vanessa! We worked together to develop the Global Commerce and eCommerce strategy for Johnson & Johnson Vision while at The Integer Group. I was particularly impressed by her ability to synthesize the complex into a simple, smart story and her ability to ebb and flow as the end target moved. As a key strategic leader, anyone would be lucky to have her on the team!
Maureen Oakley McCauley
I've worked with Vanessa for the better part of 7 years across multiple clients, categories, and roles. Vanessa is the definition of a team player and partner. She brings enthusiasm to our work, and is always well received from clients and the team. She goes above and beyond with everything that she touches, and is looked at as a key player on our business.
Ariel Knobbe
It's rare to encounter a collaborative partner like Vanessa! We worked together to develop the Global Commerce and eCommerce strategy for Johnson & Johnson Vision while at The Integer Group. I was particularly impressed by her ability to synthesize the complex into a simple, smart story and her ability to ebb and flow as the end target moved. As a key strategic leader, anyone would be lucky to have her on the team!
Maureen Oakley McCauley
I've worked with Vanessa for the better part of 7 years across multiple clients, categories, and roles. Vanessa is the definition of a team player and partner. She brings enthusiasm to our work, and is always well received from clients and the team. She goes above and beyond with everything that she touches, and is looked at as a key player on our business.
Ariel Knobbe
It's rare to encounter a collaborative partner like Vanessa! We worked together to develop the Global Commerce and eCommerce strategy for Johnson & Johnson Vision while at The Integer Group. I was particularly impressed by her ability to synthesize the complex into a simple, smart story and her ability to ebb and flow as the end target moved. As a key strategic leader, anyone would be lucky to have her on the team!
Maureen Oakley McCauley
I've worked with Vanessa for the better part of 7 years across multiple clients, categories, and roles. Vanessa is the definition of a team player and partner. She brings enthusiasm to our work, and is always well received from clients and the team. She goes above and beyond with everything that she touches, and is looked at as a key player on our business.
Ariel Knobbe
It's rare to encounter a collaborative partner like Vanessa! We worked together to develop the Global Commerce and eCommerce strategy for Johnson & Johnson Vision while at The Integer Group. I was particularly impressed by her ability to synthesize the complex into a simple, smart story and her ability to ebb and flow as the end target moved. As a key strategic leader, anyone would be lucky to have her on the team!
Maureen Oakley McCauley
I've worked with Vanessa for the better part of 7 years across multiple clients, categories, and roles. Vanessa is the definition of a team player and partner. She brings enthusiasm to our work, and is always well received from clients and the team. She goes above and beyond with everything that she touches, and is looked at as a key player on our business.
Experience
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Leprino Nutrition
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United States
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Food and Beverage Manufacturing
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1 - 100 Employee
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Senior Manager, Nutrition Innovation & Marketing Insights
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Aug 2020 - Present
As a Senior Manager, Vanessa is a key contributor and leader on Leprino’s Innovation Studio team – a solutions-driven team of cross-functional experts that partners with customers on innovation, growth opportunities and marketing programs. She leads the Leprino Marketing Insights Team and will be Leprino’s insights expert; designing, developing, and deploying consumer, market, and sensory research strategies to uncover compelling, actionable insights that drive volume growth for both the Cheese and Nutrition businesses. Show less
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Edam Essentials
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United States
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Wellness and Fitness Services
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Founder & CEO
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Mar 2019 - Present
Edam, which stands for Each Day a Moment, is a lifestyle wellness brand that's all about promoting self-care for women. The first self-care kit from Edam is the Facial Rinse Kit, which is designed to keep your arms and clothes dry when rinsing your face. This is a first to market product that solves a significant challenge women face when rinsing their face in sink - annoying water running down your arms and getting your clothes and counter wet. The Facial Rinse Kit is being sold on EdamEssentials.com and Amazon. You can follow Edam and Vanessa's journey as a female entrepreneur taking a new brand to market on Instagram @each_day_a_moment. Show less
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Consumer Researcher & Brand Strategist
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Aug 2019 - Aug 2020
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CANarchy Craft Brewery Collective
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United States
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Food and Beverage Services
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100 - 200 Employee
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Director of Insight & Research
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Oct 2017 - Aug 2019
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The Integer Group
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United States
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Advertising Services
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400 - 500 Employee
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Director of Insight & Strategy
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Oct 2008 - Oct 2017
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Associate Consultant
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Apr 2007 - Apr 2008
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LeGrand Hart
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Public Relations and Communications Services
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1 - 100 Employee
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Associate
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Dec 2003 - Mar 2006
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Education
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University of Denver Daniels College of Business
MBA -
University of Wisconsin-Madison
BA