Experience

SMU Inspirar

• Singapore
• Non-profit Organization Management
• 1 - 100 Employee

• INSPIRAR 14th Executive Committee President

  • Feb 2022 - Present

  Inspirar is a student-led community service project that provides a platform for SMU students to actively engage and befriend the elderly. Various activities are organised to foster interaction between the youth and the elderly and at the same time, promote active aging and a healthy lifestyle in today's greying society. - Plan internal events such as orientation, training sessions, engagement sessions - Work with external organisations such as LionBefrienders, Team Nila, Comnet Crest to plan events and engagement initiatives - Oversee all departments in the club - Set club's direction, mission & vision for the year, year-plan - Vet all proposals, emails, marketing materials - Work directly with and was POC for SMU Centre for Social Responsibility (C4SR) Show less



boxgreen

• Singapore
• Food and Beverage Services
• 1 - 100 Employee

• Marketing Intern

  • Dec 2022 - Jan 2023

  I interned at boxgreen through the DBS Business For Impact Internship Programme over the winter break. • Worked with the B2C team in producing social media content on Facebook, Instagram and TikTok. - Designed and copywrite Instagram and Facebook posts and IGS for Christmas, Year in Review, CNY Launches and Valentines Day - Used Meta Business Suite for posting • Tracked TikTok trends and produced content for boxgreen by leveraging on the platform and trending audios to increase brand awareness - In the past month, Profile Views increased by 43.28% and Likes increased by 56.76% • Helped out the HR team in planning for the company's Christmas Party - Produced a video slideshow for Boxgreen 2022 Year Review - Worked and researched on games and prize preparations - Facilitated event on D-Day and helped with location prep • Redesigned boxgreen's Internal Newsletter to be more aligned with the brand Show less



Tribal Worldwide

• Australia
• Advertising Services

• Account Servicing Intern

  • Sep 2020 - Feb 2021

  I was under the account for Ministry of Culture, Community and Youth (MCCY). • Communicate and liaise with Client to relay their feedback on the proposed ideas to the relevant departments - To also ensure that the Agency ideas are represented clearly to Client • Communicate and liaise with Media Communication agencies to ensure that the finalised assets are displayed in high traffic areas or posted on the optimal dates to ensure greatest reach, impressions and engagement • Apart from liaison, I also: - Prepare Creative Briefs and brief other departments - Analyse data and do up post campaign reports - Source for influencers and partnership contacts - Propose recommended influencers to Clients Show less



Ngee Ann Polytechnic Hi! Club

• Hi! Club 22nd Executive Committee Vice-President

  • Jan 2019 - Jan 2020

  Hi! Club is a sign language club in Ngee Ann Polytechnic which aims to bridge the gap between the hearing and Deaf community. - Planned internal club events such as orientation and closing ceremony annually - Worked with (was the POC) external organisations such as SADeaf, Touch Silent Club (TSC) and Ministry of the Hearing Impaired (MHI) to plan events and engagement initiatives - Oversee all departments in the club - Set club's direction, mission & vision for the year, year-plan - Vet all proposals, emails, marketing materials - Worked directly with and was POC for Ngee Ann Polytechnic Student Development Office Show less