Vanessa Poon
Marketing Executive at Bushiroad Inc.- Claim this Profile
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English Native or bilingual proficiency
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Japanese Professional working proficiency
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Mandarin Chinese Elementary proficiency
Topline Score
Bio
Credentials
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Japanese Tea Ceremony Assistant Instructor (準師範)
Enshu School of Tea CeremonyAug, 2016- Oct, 2024 -
Japanese-Language Proficiency Test N2
JEES- Japan Educational Exchanges and Services
Experience
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Bushiroad Inc.
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Japan
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Entertainment Providers
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1 - 100 Employee
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Marketing Executive
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May 2018 - Present
1) Plan and execute brand development activities for Future Card Buddyfight and Cardfight!! Vanguard including: Campaign Planning - Collaborate with executives from various teams to brainstorm, plan, and execute promotional campaigns that boost sales and brand presence. - Communicate with game producers in the Tokyo headquarter office and various content IP licensors to propose marketing directions, as well as satellite offices in Germany and USA to execute worldwide campaigns. Social Media Management - Create, curate and schedule brand-specific contents to engage fans on Facebook and Twitter. - Set up Facebook advertising to hype events and product releases. - Established an account on Instagram to reach out to new audiences. - Collaborated with well-known gaming influencers to promote the brand. Event Management - Assisted in events like CharaExpo Mini 2018, CharaExpo USA 2019 - Communicate with the team in charge of the exhibitions of the company's flagship projects, from concepts to build up and execution. - Curated and planned activities for booths. Show less
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Ministry of Foreign Affairs Singapore
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Singapore
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International Affairs
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400 - 500 Employee
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Foreign Service Administrative Specialist
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May 2017 - May 2018
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Education
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2012 - 2016
SIM Global Education
Bachelor's degree, Accounting and Finance
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