Van Cao
Business Development Manager at Zenith Yoga Hanoi- Claim this Profile
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Vietnamese Native or bilingual proficiency
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English -
Topline Score
Bio
LinkedIn User
Van is an enthusiastic person who always tries her best to fulfil responsibilities. And sometimes her responsibilities go beyond others' expectation.
LinkedIn User
Van is an enthusiastic person who always tries her best to fulfil responsibilities. And sometimes her responsibilities go beyond others' expectation.
LinkedIn User
Van is an enthusiastic person who always tries her best to fulfil responsibilities. And sometimes her responsibilities go beyond others' expectation.
LinkedIn User
Van is an enthusiastic person who always tries her best to fulfil responsibilities. And sometimes her responsibilities go beyond others' expectation.
Credentials
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Sales Coaching
LinkedInJan, 2019- Sep, 2024
Experience
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Business Development Manager
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Oct 2015 - Present
We are the OLDEST International community which offers Yoga/Pilates Classes to those seeking BALANCE of mind & body through the SAFE practice and Vegetarian homemade food. Zenith branding: 1. Zenith Yoga studio ( Zenith Yoga Au Co - 10 years old and Zenith Yoga Kim Ma - open in Feb 2017) 2. Zenith Teacher Training School ( Yoga Teacher Training Course, Pilates Mat, Workshops, Yoga Retreat...) Main responsibilities: 1. Develop yearly business plan for 3 Zenith brands. Work with both studios to ensure effective execution 2. Make use of online and offline marketing to promote Zenith training courses : 200 Essential Yoga Teacher Training Course (YTTC), Pilates Mat I, Pilates Mat II. 3. Develop trendsetter ideas by studying Fitness/Wellness industry (market trend, competitors and consumer habit), work with Core teacher to design the new course to adapt to the market demands. 4. Increase brand awareness in Japanese & Korean segments 5. Co-operate with other yoga centers to organize advanced courses (Tailor course) & Customized Workshops for them in Hanoi, Hai Phong, Da Nang. 6. Consult Au Co team in campaign conducting to access new market segments Achievement: 1. Highest sales figure in 2016 (20 students in the course with 70% Vietnamese - 30% foreigner). 2. Being the first studio offering the advanced training courses to other studios such as 40h hours advance for AD Yoga Studios. Healthy spine workshop with Yoga Tinh Nguyen at Hai Phong. 3. Opened new studio at Kim ma in 25 Feb 2017 4. Exceeded target by 200% for Pilates Courses in Mar 2018 5. Organized Yoga Workshops for Officers of United Nations 6. Successfully launched new product (Weekday Teacher Training Course) in Mar 2018 Show less
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Highway4
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Brazil
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Individual and Family Services
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PR - Marketing Coordinator
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Oct 2014 - Jun 2015
PR Major - Coordinate with editors of online and offline magazines to promote Highway4 through non – paid channels - Produce articles/press releases and reports for media channels - Make sure information on media are correct as brand bible - Maintain & update media store for company - Write PR Proposal for campaigns used in paid channels - Join PR events to develop partner network and promote Highway4 Brand Marketing Major - Produce Monthly Marketing Proposal - Coordinate with Restaurant Managers to execute local Marketing campaigns to boost sales ( Vocanic grill at 101 tran Thai Tong, Small bowls at 31 Xuan Dieu) - Organize Customer Events (Son Tinh Connection in Nov 2014,..) - Coordinate with target groups to reach potential customer Show less
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IIG Vietnam
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Education Administration Programs
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1 - 100 Employee
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Senior Marketing Executive
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Sep 2013 - Sep 2014
- Responsible for Marketing activities of IIG Training Center. Develop Yearly Marketing Plan Proposals and Present for Director of Training Center - Conduct research to analyze customer habits & competitors-> Monthly report to Director - Run & report all Marketing campaigns for IIG Training - Focus on Email Marketing (Successful study with open rate 40%, click thourgh rate 20%) - Coordinate with IIG Vietnam to organize seminars & events at Universities (Phuong Dong, Thang Long, Thuong Mai, Ngan Hang,...) to increase brand awareness and push sales - Coordinate with IIG Vietnam to invite corporations to join our campaigns (scholarship,..) or offer special course for them for example Nissan Viet Nam, Canon Vietnam,... Show less
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Marketing Team Lead
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Oct 2012 - Aug 2013
- Work with AD Marketing Agency, Mylan Events to organize soft opening and grand opening of Aquaria - Create and run the monthly campaigns - Work closely with Sales team and Restaurant team to run campaigns - Create Sales Kits for targeted markets ( international school, apartments around My Dinh,..) - Maintain partnership with partners, especially Golf clubs - Work with AD Marketing Agency, Mylan Events to organize soft opening and grand opening of Aquaria - Create and run the monthly campaigns - Work closely with Sales team and Restaurant team to run campaigns - Create Sales Kits for targeted markets ( international school, apartments around My Dinh,..) - Maintain partnership with partners, especially Golf clubs
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Obis Group
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Vietnam
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Information Technology & Services
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1 - 100 Employee
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Marketing Analyst
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Aug 2011 - Aug 2012
- Responsible for marketing activities for Nong San Ngon - a project put forward by Denmark Embassy and my company to help farmers sell their products through the use of e commerce - Analyze customer habit by GA, market survey (online & offline) - Responsible for email & forum channels. The most successful case study is increasing 300% revenue and strong brand awareness on lamchame forum - Organize exhibition at Agritrade & Giang Vo centre. We did not only introduce products and increase branding but also sell our products and we exceeded target (250 million VND) - Coordinate with Agritrade and Denmark embassy to organize farmer training at Vinh Phuc & Thai Nguyen province Show less
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Vivents
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Germany
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing Executive
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Jun 2009 - Jul 2011
- Focus on customer services by organisating gala dinner & international clients' events (Tyco, Inter, Cisco,...). They have from 400 - 800 customers per event from all over the world, almost our events were organized at Intercontinental Hanoi Westlake and Historical museum. - Manage customer database and follow up them by sending monthly newsletter - Coordinate with Marketing Director to research the markets and write marketing proposals for new our projects, Ex: Dining etiquette, asiandegrees, minishop, ect Achievement: June 2011: Promote to Marketing Assistant Manager Show less
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Education
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2005 - 2009
Vietnam Commercial University
Bachelor's degree, Economics
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