Valeryia Zaitsava

Customer Experience Manager at Publicis Canada
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Contact Information
us****@****om
(386) 825-5501
Location
Canada, CA
Languages
  • English Native or bilingual proficiency
  • Russian Native or bilingual proficiency
  • French Limited working proficiency

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5.0

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Gavin Bayley

If you want to know the truth – talk with Val Val is founding member of Emil Canada, the digital transformation partner for Mercedes-Benz Canada. As are analyst she not only guides our one to one communications but also uses data to tell usd us when what we are doing is driving success or not. As a member of our team for the last 3 years Val earns my highest recommendation

Greg Down

Valeryia brings a unique combination of efficiency, enthusiasm and ability to her job, which makes her a joy to work with and a dynamic business development professional. I had the pleasure of working closely with Valeryia in a business development team over the last year, and her impressive growth during that time not only resulted in our team surpassing our targets to generate increased revenue and market share for networked branches across Canada, but also resulted in Valeryia being rewarded with a move from a junior to senior business development role in our department. Valeryia is a great teammate, a results driven pro, and tremendous influence within the department. She would be a huge asset to any organization.

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Credentials

  • Google Analytics Individual Qualification
    Google
    Mar, 2020
    - Nov, 2024
  • Standard First Aid with CPR A+ AED
    St. John Ambulance Ontario

Experience

    • Canada
    • Advertising Services
    • 100 - 200 Employee
    • Customer Experience Manager
      • Nov 2021 - Present

      Working on the Stellantis Canada account, I identify opportunities to improve the car buying and after market experience, increase loyalty, and engrain the customer-centric mindset into business decision making. Working on the Stellantis Canada account, I identify opportunities to improve the car buying and after market experience, increase loyalty, and engrain the customer-centric mindset into business decision making.

    • Germany
    • Advertising Services
    • 1 - 100 Employee
    • Data Analyst - Digital Marketing
      • Jul 2018 - Nov 2021

      As the lead data analyst on the Mercedes-Benz Canada account, I oversaw all CRM and Google Analytics web dashboards / ad hoc reporting for national digital media campaigns. In addition to that, I was the account executive on the email marketing team, focusing on building new customer journeys in Salesforce Marketing Cloud, defining target audiences across channels, and developing growth funnels for social media leads. As the lead data analyst on the Mercedes-Benz Canada account, I oversaw all CRM and Google Analytics web dashboards / ad hoc reporting for national digital media campaigns. In addition to that, I was the account executive on the email marketing team, focusing on building new customer journeys in Salesforce Marketing Cloud, defining target audiences across channels, and developing growth funnels for social media leads.

    • Canada
    • Printing Services
    • 200 - 300 Employee
    • Business Analyst and CRM Administrator
      • Jan 2017 - Jul 2018

      Part of my time was dedicated to traditional business analysis, generating monthly and reports of marketing ad spend, product verticals, and team performance tracking using SQL Server and Excel. My other priority was administering Microsoft Dynamics CRM for our organization. I was responsible for onboarding and ongoing training of new users, technical support and helping with system customizations. My biggest accomplishment was increasing CRM adoption among the retail management team, using improved account management dashboards and new business intelligence tools.I also assist our marketing team with email deployments and direct mail communications. Based on campaign requirements, I generate customer lists, format and cleanse the data, then execute the email deployments using ClickDimensions. Show less

    • Business Development Specialist
      • Jan 2016 - Dec 2016

      Responsible for business development at our Toronto, Halifax and Dartmouth locations, I showed clients how working with TPH can increase the reach of their marketing campaigns, and make their operational printing more efficient.

    • Business Development Associate
      • Mar 2014 - Jan 2016

      My first role at TPH was focused on supporting sales activities through customer maintenance and developing opportunities for new accounts. Territories included: Vancouver, Halifax, and east GTA.Beyond that I regularly worked with online mapping applications to perform geographical analysis of account distribution and patch density. I also coordinated sponsorship requests and participated in guerilla marketing campaigns.

  • 서강대학교 Sogang Language Program Institute
    • Cheongju, Chungcheongbuk-do, Korea
    • English Language Instructor
      • Jul 2012 - Jul 2013

      Delivering a personalized language curriculum to small groups of students, with a focus on experiential learning and creative projects. Delivering a personalized language curriculum to small groups of students, with a focus on experiential learning and creative projects.

Education

  • Ryerson University
    Certificate in Data Analytics, Big Data, and Predictive Analytics
    2016 - 2018
  • CTC Train Canada
    D80800: CRM 2016 Boot Camp
    2017 - 2017
  • The University of Western Ontario
    Honors Bachelor of Arts, Specialization in Economics
    2008 - 2012

Community

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