Valérie Leclère

Directrice de publicité Elle Décoration et Art & Décoration chez CMI Media at CMI Media Group
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Contact Information
us****@****om
(386) 825-5501
Location
Paris, Île-de-France, France, FR

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5.0

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Sophie Cruanès

Valérie a organisé et géré des évènements culturels, et notamment à l'Opéra Garnier et au Louvre, pour certains de nos clients grands comptes . Rigoureuse, exigeante, Valérie a maitrisé la conception, géré les équipes impliquées, élaboré les enquêtes quali/quanti,. Un très bon sens de l'écoute et une bonne compréhension des besoins. merci Valérie

Chloé Melloul

J'ai travaillé avec Valérie au sein du service publicité de Grazia en 2013. A l'époque stagiaire pour le pôle, j'étais impressionnée par sa forte capacité commerciale, en particulier dans les négociations de partenariats. Son habileté relationnelle était une grande force pour rendre notre équipe visible au sein du groupe. Curieuse et enthousiaste elle apportait une excellente dynamique à l'équipe. Je recommande fortement ce profil.

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Experience

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Directrice de publicité Elle Décoration et Art & Décoration chez CMI Media
      • Jul 2022 - Present

    • France
    • Advertising Services
    • 1 - 100 Employee
    • Directrice de clientèle presse et digital
      • Sep 2020 - Jul 2022

    • France
    • Retail
    • Founder and Owner
      • Nov 2016 - Sep 2020

      Balançoire manufactures and markets art-related gifts for children Designed the concept, product offer and marketing plan Implemented the offline and online retail strategy (website, digital marketing, retail partners) Prospecting, development and management of a network of 30 retail partners in France Balançoire manufactures and markets art-related gifts for children Designed the concept, product offer and marketing plan Implemented the offline and online retail strategy (website, digital marketing, retail partners) Prospecting, development and management of a network of 30 retail partners in France

    • France
    • Book and Periodical Publishing
    • 100 - 200 Employee
    • Manager of Online and Offline Advertising at Grazia and Biba Magazines
      • Jan 2013 - Jan 2015

      Initiated online sales and marketed display campaigns and special events for corporate accounts including BMW, Burberry, and Orange

    • Head of Advertising of Science & Vie, Science & Vie Junior, Science & Vie Découvertes
      • Jun 2004 - Dec 2012

      Designed advertising strategy (positioning, target audience, promotional strategyRecruited and managed the advertising team (4 people)Achieved leadership in terms of market share

    • Account Manager at Télé Poche and Télé Star
      • Aug 2000 - May 2004

      Increased client portfolio and advertising turnover Presented marketing surveys

    • Sweden
    • Newspaper Publishing
    • 700 & Above Employee
    • Account Manager of Journal de la Maison
      • Jan 1998 - Jul 2000

      Increased advertising turnover in the decorative sector Increased advertising turnover in the decorative sector

    • France
    • Travel Arrangements
    • 1 - 100 Employee
    • Sales Manager for Group Travel in America and Asia
      • Jan 1994 - Dec 1997

      Syltours = Leading Tour Operator for Works Councils and Public Authorities Won new client accounts and implemented loyalty programs Increased turnover by 340% in three years Syltours = Leading Tour Operator for Works Councils and Public Authorities Won new client accounts and implemented loyalty programs Increased turnover by 340% in three years

Education

  • CELSA - The Institute of Information and Communications Sciences
    Master 2 (M2), Brand Strategy and Plurimedia Communication
    2015 - 2015
  • ESG Business School
    Bac + 4 with a specialization in Communication

Community

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